Company overview

Honey Mama’s is the Portland, Oregon-based maker of delicious honey-sweetened refrigerated Chocolate Fudge Bars and Protein Crunch Bars. Founded in 2013 by Christy Goldsby at the Portland Farmers Market, Honey Mama’s is now sold in over 8,000 stores nationwide. The brand has garnered national press recognition as a cult-favorite in Bon Appetit, Forbes, Refinery29, Healthline, Eat This Not That!, Men’s Health, Food & Wine, Epicurious, and more.Honey Mama’s is beloved for its one-of-a-kind texture, often compared to brownie batter, chocolate truffles, or fudge – the real treat is discovering each bar is made from only a limited number of nutrient-rich whole food ingredients. Setting the gold standard for what it means to be clean label, all Honey Mama’s products are free from refined sugar, gluten, dairy, soy, stabilizers, emulsifiers, and additives. Just imagine your favorite candy bar went to a meditation retreat and came back enlightened. Our mission is to further the food-as-medicine movement by giving you a uniquely memorable indulgent experience that contributes simultaneously to health and vitality.
Founded in 2013
Portland, Oregon, USA
71 employees (7 in marketing)
51% recommend to a friend
57% positive business outlook

Salaries

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People

Hiring activity

Open marketing jobs over time

1 open now

Headcount trend

Company growth over the last 12 months

Headcount +20.3% year over year

Funding

Total funding

$20.6M

Last raise

$3.7M

Series Unknown, 2 months ago

Funding history

Jan 2026

Venture Round Honey Mama'S · $3.7M

Mar 2024

Series B Honey Mama'S · $6.6M

Sep 2020

Series A Honey Mama'S · $4.5M

Jun 2020

Series A Honey Mama'S · $5.8M

Nov 2014

Seed Round Honey Mama'S · $70K

Audience

Monthly website visitors
9.4K
Month over month-17.4%
Quarter over quarter-32.7%
Top sourceDirect (42.8%)
Ad budget per month$0.0
Average search rank45.8
Traffic source mix
Direct
42.8%
Search
39.8%
Social
8.5%
Referral
7.9%
Paid referral
1%

LinkedIn followers

Follower count and growth

Total followers

15.2K

12-mo growth

+32.8%

Monthly growth

+4.7%

News

Links