Company overview

With offices and showrooms around the world, Granite and TREND Transformations offers new and exciting alternatives to traditional countertops, backsplashes, floors and more. Our story began in 1996 and since then, Granite and TREND Transformations stores around the world have renovated the homes of more than 1 million consumers. With regular new product releases happening throughout the year, Granite and TREND Transformations is used by homeowners, commercial and residential interior designers, architects, builders and developers worldwide.The parent company of Granite and TREND Transformations, TREND Group, was formed in 2000 and is a world leader in the production of colored glass, Venetian enamel, gold leaf tesserae and engineered stone surfaces. With production and assembly facilities on four continents and operations in more than 50 countries, the vast presence of TREND Group provides Granite and TREND Transformations franchise locations with the ability to bring the highest quality materials from around the world directly into customers’ homes and businesses.The company's core product line is etheriumTM by E-Stone. Our natural stone is mixed with our specially formulated polymer known as Forever Seal®, providing greater strength and durability than traditional granite. The result is a superior engineered surface that’s heat, stain, scratch, mold and mildew resistant - essentially maintenance free - and backed by our Lifetime Limited Warranty. In addition to our gorgeous etheriumTM by E-Stone surfaces, our beautiful TREND Mosaic glass tiles come already mounted and pre-grouted, making their installation amazingly easy and perfect for any project. As a franchise company, all Granite and TREND Transformations stores are independently owned and operated.
Founded in 1996
Miami, Florida, USA
382 employees (48 in marketing)

Salaries

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People

Headcount trend

Company growth over the last 12 months

Headcount 0% year over year

Funding

0

Audience

Monthly website visitors
17K
Month over month-7.5%
Quarter over quarter-21%
Top sourceSearch (43.2%)
Ad budget per month$1.0K
Average search rank53
Traffic source mix
Search
43.2%
Direct
40.4%
Social
9.6%
Referral
5%
Paid referral
1.6%

LinkedIn followers

Follower count and growth

Total followers

4.1K

12-mo growth

Monthly growth

+0.1%

Links