Brandefy App logo

Brandefy App

Brand · Consumer Services

Company overview

Our company, Brandefy, was created to redefine the beauty industry. We are committed to creating transparency through our platform and products. Our mobile app focuses on helping shoppers find affordable alternatives to luxury beauty products. When those affordable alternatives don’t exist, we make them. Brandefy partners with world class chemists and the best manufacturers to bring these fiercely-formulated products directly to our community.Download on the App Store for iPhone: apps.apple.com/app/apple-store/id1367272391
Founded in 2018
Richmond, Virginia, USA
5 employees (2 in marketing)
brandefy.info

Salaries

Typical salary range

$20 – $22

HOUR

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People

Founders

Meg Pryde
Meg Pryde
Founder/CEO
LinkedIn

Headcount trend

Company growth over the last 12 months

Headcount -16.7% year over year

Funding

Total funding

$3.7M

Last raise

$1.1M

Convertible Note, 3 years ago

Funding history

Aug 2023

Convertible Note Brandefy · $1.1M

Jun 2023

Venture Round Brandefy

Oct 2022

Convertible Note Brandefy

Aug 2021

Debt Financing Brandefy · $190K

Jan 2021

Seed Round Brandefy

Aug 2019

Angel Round Brandefy · $550K

Audience

Monthly website visitors
32.2K
Month over month-61.2%
Quarter over quarter+34.5%
Top sourceDirect (54.8%)
Ad budget per month$0.0
Average search rank19
Traffic source mix
Direct
54.8%
Search
30.3%
Social
6.8%
Referral
5.9%
Paid referral
2%

LinkedIn followers

Follower count and growth

Total followers

944

12-mo growth

+10.7%

Monthly growth

+1.8%

News

Links

brandefy.infoLinkedInCrunchbaseX (Twitter)