SalaryGuide
AboutPricingBlogFor Employers
CompaniesASOS

ASOS

Brand

3.5
  • Overview
  • Salaries
  • People
  • Audience
  • News
  • Links
  • Insights
  • Jobs

Loading company data...

Loading jobs...

Company overview

ASOS is an accounting company.
Founded in 2000
Copenhagen Municipality, Capital Region of Denmark, DNK
198 employees (11 in marketing)
63% recommend to a friend
38% positive business outlook

Salaries

Help build salary transparency at ASOS

Share your compensation anonymously to see full data.

Contribute

People

Headcount trend

Company growth over the last 12 months

Audience

Monthly website visitors
58.3M
Month over month-3.3%
Quarter over quarter+6.5%
Top sourceDirect (51.8%)
Ad budget per month$216.2K
Average search rank45.7
Traffic source mix
Direct
51.8%
Search
42.8%

News

How Analysts See ASOS’s Story Shifting After The New 240 GBp Price Target
Dec 9, 2025 • Yahoo Finance
ASOS PLC (ASOMF) Full Year 2025 Earnings Call Highlights: Strategic Refinements Drive ...
Nov 25, 2025 • Yahoo Finance
ASOS Shares Slip After Guidance Misses Views
Nov 23, 2025 • MSN

Links

LinkedInX (Twitter)
Glassdoor

Loading insights...

Headcount +11.2% year over year
Referral
3.1%
Social
1.4%
Paid referral
0.8%

LinkedIn followers

Follower count and growth

Total followers

815

12-mo growth

+6.7%

Monthly growth

+1%

Open positions1 open marketing positions

Junior Copywriter (6 month FTC)

ASOS

London, UK (On-site)

In-houseFull-timeIntern/new grad
4 months ago

ASOS insights

Company and marketing-team signals from saved company data and employee profiles. Use this before you apply, interview, or negotiate.

Founded
2000
Headquarters
Copenhagen Municipality, Capital Region of Denmark
Employees
51-200
11.2% growth last 12mo
Marketing team
11
6% of company
7 saved employee profiles are linked to this company.

Overall company growth

Shows if the company is growing, flat, or shrinking.

Growing 11.2%
LinkedIn headcount is up 11.2% over the last 12 months.

Company stability and risk

Shows a quick risk view from growth, funding age, and news.

Main result
Low risk
Growing 11.2% last 12 months · More mature
Trend
2022-06-27 -> 2026-01-26
Headcount (12 months)
+11.2%
Last funding round
—
Negative news (120 days)
0
Risk score0/7

Website traffic

Shows traffic size, change, and traffic sources.

Monthly website visitors
58.3M
Month over month-3.3%
Quarter over quarter+6.5%
Top sourceDirect (51.8%)
Traffic source mix
Direct
51.8%
Search
42.8%
Referral

Competitors and search

Shows competitors and key search metrics in one view.

Main result
18 competitor sites
Search traffic: 1.1M organic clicks / 116K paid clicks
Organic competitors
0
Paid competitors
5
Keyword change
+47,797
Ad budget per month
$216.2K
Average search rank
45.7
Paid competitors5

LinkedIn followers

Shows follower count and growth.

LinkedIn followers

Follower count and growth

Marketing team growth

Shows if the marketing team is growing, flat, or shrinking.

Unknown
We need LinkedIn role growth data for marketing-related functions.

Marketing leader strength

Shows how strong marketing leadership looks at company level.

Low
Marketing leadership appears more mid-level today. Typical leader time at company: 7.3 years.

Marketing team size

Shows saved marketing team size.

11
6% of the company • 7 saved marketing people

First hire or larger team

Shows if this looks like one hire or a bigger team.

Looks like larger team
Based on saved marketing team size: 11.

Glassdoor ratings

Shows saved Glassdoor ratings.

Glassdoor ratings
Overall rating
3.5 / 5
Work-life balance
3.5 / 5
Culture
3.6 / 5
Diversity & inclusion
4 / 5
Recommend to a friend
63%
Positive business outlook
38%

News

Shows saved company news.

How Analysts See ASOS’s Story Shifting After The New 240 GBp Price Target
Dec 9, 2025 • Yahoo Finance
ASOS PLC (ASOMF) Full Year 2025 Earnings Call Highlights: Strategic Refinements Drive ...
Nov 25, 2025 • Yahoo Finance
ASOS Shares Slip After Guidance Misses Views
Nov 23, 2025 • MSN
3.1%
Social
1.4%
Paid referral
0.8%

Total followers

815

12-mo growth

+6.7%

Monthly growth

+1%