Company overview

85°C Bakery Cafe began in 2004 in Taiwan and quickly spread across Asia, revolutionizing the coffee industry with its iced sea salt coffee, balancing out an appealing sweet and salty taste. The brand now operates more than 1,000 stores worldwide, with expansion in the US 2008 as a major market focus through a greater demand for more varied flavors and food offerings. The requests for its uniquely flavored beverages has been so popular that the brand estimates that it has served more than two million cups of sea salt coffee in US outlets over the past few years. The delicious and innovatively flavored coffee and tea drinks are a cornerstone of its offering. The bakery brings exciting Asian and European influenced tastes to North America, incorporating taro, squid ink, coconut, coffee milk butter, tuna, and ham and cheese ingredients into various recipes.Each 85°C Bakery Cafe offers 60 types of bread, cakes, and beverages, from a selection of coffee and Boba tea, to slushes, smoothies and blended coffee drinks. Designed around a fast-casual concept, customers can help themselves to a self-serve bread and pastry section where they can pick from a selection items made fresh each hour.For
Founded in 2004
Brea, California, USA
880 employees (15 in marketing)
49% recommend to a friend
57% positive business outlook

Salaries

Typical salary range

$60,000 – $65,000

/ yr

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People

Headcount trend

Company growth over the last 12 months

Headcount +6.3% year over year

Audience

Monthly website visitors
335.4K
Month over month+8.5%
Quarter over quarter+7.9%
Top sourceSearch (67.2%)
Ad budget per month$0.0
Average search rank58.1
Traffic source mix
Search
67.2%
Direct
27.2%
Referral
4.8%
Social
0.6%
Paid referral
0.1%

LinkedIn followers

Follower count and growth

Total followers

4.3K

12-mo growth

+20.8%

Monthly growth

+1.8%

News

Links