1st Formations | Company Profile, Culture & Jobs

Company overview

1st Formations is the UK's leading company formation agent. Founded in 2014, we have formed over 1 million companies and assisted many thousands of clients to grow their business with expert advice on limited companies, reporting requirements, and corporate governance. Customer service excellence is the driving force of what we do. Our highly trained team is devoted to supporting our customers before, during, and after the company formation process. As a certified B Corp, we are committed to purpose-driven business and have long championed initiatives that advance equality, foster inclusion, and drive sustainable growth.

Founded in 2014

London, England, GBR

92 employees (11 in marketing)

www.1stformations.co.uk

People

Founders

Brooke W.

Executive Assistant to Founder & CEO

Graeme Donnelly

Founder and CEO

Hiring contacts

Headcount trend

Company growth over the last 12 months

Funding

Audience

Monthly website visitors

306.4K

Month over month+18.7%

Quarter over quarter+16.4%

Top sourceSearch (48.5%)

Ad budget per month$421.1

Average search rank43.2

Traffic source mix

Search

48.5%

Direct

41%

Links

www.1stformations.co.uk

Crunchbase

X (Twitter)

1st Formations insights

Company and marketing-team signals from saved company data and employee profiles. Use this before you apply, interview, or negotiate.

Founded

2014

Headquarters

London, England

Employees

51-200

8% growth last 12mo

Marketing team

11

12% of company

4 saved employee profiles are linked to this company.

Overall company growth

Shows if the company is growing, flat, or shrinking.

Growing 8%

LinkedIn headcount is up 8% over the last 12 months.

Company stability and risk

Shows a quick risk view from growth, funding age, and news.

Main result

Low risk

Seed-stage · Growing 8% last 12 months · More mature

Trend

2022-11-28 -> 2026-06-08

Headcount (12 months)

+8%

Last funding round

—

Negative news (120 days)

0

Risk score0/7

Website traffic

Shows traffic size, change, and traffic sources.

Monthly website visitors

306.4K

Month over month+18.7%

Quarter over quarter+16.4%

Top sourceSearch (48.5%)

Traffic source mix

Search

48.5%

Direct

41%

Referral

Competitors and search

Shows competitors and key search metrics in one view.

Main result

0 competitor sites

Search traffic: 2.6K organic clicks / 38 paid clicks

Organic competitors

5

Paid competitors

5

Keyword change

+399

Ad budget per month

$421.1

Average search rank

43.2

Organic competitors5

Paid competitors5

LinkedIn followers

Shows follower count and growth.

LinkedIn followers

Follower count and growth

Total followers

21.2K

12-mo growth

+51.3%

Monthly growth

+0.6%

Marketing team growth

Shows if the marketing team is growing, flat, or shrinking.

Unknown

We need LinkedIn role growth data for marketing-related functions.

Marketing leader strength

Shows how strong marketing leadership looks at company level.

Low

Marketing leadership appears more mid-level today. Typical leader time at company: 1 years.

Founder or CEO

Saved founder and CEO profiles.

Brooke W.

Executive Assistant to Founder & CEO

Graeme Donnelly

Founder and CEO

Marketing team size

Shows saved marketing team size.

11

12% of the company • 4 saved marketing people

Hiring manager

Shows saved hiring contacts for this job area.

Lauren Adams FCIPD

Chief People Officer / HRD / Head of HR

First hire or larger team

Shows if this looks like one hire or a bigger team.

Looks like larger team

Based on saved marketing team size: 11.

Loading insights...

Lauren Adams FCIPD

Chief People Officer / HRD / Head of HR

Headcount +8% year over year

Referral

6.8%

Social

2.4%

Paid referral

1.1%

LinkedIn followers

Follower count and growth

Total followers

21.2K

12-mo growth

+51.3%

Monthly growth

+0.6%

Salaries

Typical salary range

£90,000 – £110,000

/ yr

1st Formations

London, UK (Hybrid)

£90K/yr - £110K/yrIn-houseFull-timeSenior level

3 months ago

View all 7 jobs

1st Formations insights

Company and marketing-team signals from saved company data and employee profiles. Use this before you apply, interview, or negotiate.

Founded

2014

Headquarters

London, England

Employees

51-200

8% growth last 12mo

Marketing team

11

12% of company

4 saved employee profiles are linked to this company.

Overall company growth

Shows if the company is growing, flat, or shrinking.

Growing 8%

LinkedIn headcount is up 8% over the last 12 months.

Company stability and risk

Shows a quick risk view from growth, funding age, and news.

Main result

Low risk

Seed-stage · Growing 8% last 12 months · More mature

Trend

2022-11-28 -> 2026-06-08

Headcount (12 months)

+8%

Last funding round

—

Negative news (120 days)

0

Risk score0/7

Website traffic

Shows traffic size, change, and traffic sources.

Monthly website visitors

306.4K

Month over month+18.7%

Quarter over quarter+16.4%

Top sourceSearch (48.5%)

Traffic source mix

Search

48.5%

Direct

41%

Referral

Competitors and search

Shows competitors and key search metrics in one view.

Main result

0 competitor sites

Search traffic: 2.6K organic clicks / 38 paid clicks

Organic competitors

5

Paid competitors

5

Keyword change

+399

Ad budget per month

$421.1

Average search rank

43.2

Organic competitors5

Paid competitors5

LinkedIn followers

Shows follower count and growth.

LinkedIn followers

Follower count and growth

Total followers

21.2K

12-mo growth

+51.3%

Monthly growth

+0.6%

Marketing team growth

Shows if the marketing team is growing, flat, or shrinking.

Unknown

We need LinkedIn role growth data for marketing-related functions.

Marketing leader strength

Shows how strong marketing leadership looks at company level.

Low

Marketing leadership appears more mid-level today. Typical leader time at company: 1 years.

Founder or CEO

Saved founder and CEO profiles.

Brooke W.

Executive Assistant to Founder & CEO

Graeme Donnelly

Founder and CEO

Marketing team size

Shows saved marketing team size.

11

12% of the company • 4 saved marketing people

Hiring manager

Shows saved hiring contacts for this job area.

Lauren Adams FCIPD

Chief People Officer / HRD / Head of HR

First hire or larger team

Shows if this looks like one hire or a bigger team.

Looks like larger team

Based on saved marketing team size: 11.

6.8%

Social

2.4%

Paid referral

1.1%