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We partner with universities and business schools, the majority of them in the United States, to improve the discoverability of their programs across search engines and AI platforms, including Google, ChatGPT, Gemini, and Perplexity. *Position overview* Manaferra is seeking a Senior SEO & GEO Specialist. The successful candidate will be responsible for the strategy and performance of university accounts, including auditing, defining the strategic direction, overseeing delivery, and reporting results to clients. This is a strategy and ownership position. The Senior SEO & GEO Specialist serves as the strategic lead on each account and the primary authority on what is being done and why. *Key responsibilities* * *Audit and strategy development.* Conduct comprehensive SEO and AI-visibility audits for new and existing accounts, and translate findings into prioritized strategies spanning technical SEO, on-page and program-page optimization, content, link building, and visibility within large language models. * *Execution oversight.* Review deliverables and ensure the strategy is implemented as designed and on schedule. The role carries accountability for account results, not only for the strategic plan. * *Performance management.* Monitor performance across organic search and AI platforms, identify trends and gaps, and adjust the strategy proactively. * *Client presentation.* Participate in biweekly or monthly client calls together with the account manager; present work completed, results achieved, and the direction for the following period; and respond to client questions with authority. * *GEO practice development.* Contribute to the evolution of Manaferra's methodology for tracking, influencing, and reporting on visibility in AI search. *Qualifications* *Required* * A minimum of 3 years of SEO experience in an agency environment, with demonstrated ability to manage multiple accounts and competing priorities. * Hands-on experience in GEO / AI search, including work aimed at securing citations and recommendations in ChatGPT, Gemini, Perplexity, or comparable platforms, and a clear understanding of how this differs from traditional SEO. * Strong strategic and analytical judgment, with the ability to assess a website, its competitive landscape, and available data, and to define and defend priorities. * Excellent written and spoken English, with confidence presenting strategy and results to US-based university marketing teams. * Proven ability to direct the work of colleagues outside a direct reporting line through clear briefs, structured review, and precise feedback. * Availability for client calls held during US business hours * Proficiency with Ahrefs, Semrush, Screaming Frog, Google Search Console, and GA4 * Familiarity with AI visibility tracking tools such as LLMPulse, Profound, Peec AI, or similar * Experience with Looker Studio or comparable reporting and dashboard tools * Basic automation skills (Google Sheets, Python, or similar) *What we offer* * Fully remote, part-time employment with flexible working hours * Ownership of a portfolio of accounts and meaningful influence over how the agency operates * A dedicated specialist team executing your strategy, allowing you to focus on direction and results * Direct involvement in one of the fastest-developing areas of search: AI visibility for higher education *Application process* Please submit the following: * Your CV * One or two sample SEO or GEO audits and strategies you have produced (anonymized versions are acceptable) * A portfolio or summary of accounts you have worked on and the results achieved (anonymized versions are acceptable) Applications should be sent to careers@manaferra.com Pay: £17.30-£26.00 per hour Expected hours: 20.0 per week Experience: * SEO agency: 2 years (required) Work Location: Remote5c:Taf2,

Responsibilities

Audit and strategy development. Conduct comprehensive SEO and AI-visibility audits for new and existing accounts, and translate findings into prioritized strategies spanning technical SEO, on-page and program-page optimization, content, link building, and visibility within large language models.
Execution oversight. Review deliverables and ensure the strategy is implemented as designed and on schedule. The role carries accountability for account results, not only for the strategic plan.
Performance management. Monitor performance across organic search and AI platforms, identify trends and gaps, and adjust the strategy proactively.
Client presentation. Participate in biweekly or monthly client calls together with the account manager; present work completed, results achieved, and the direction for the following period; and respond to client questions with authority.
GEO practice development. Contribute to the evolution of Manaferra's methodology for tracking, influencing, and reporting on visibility in AI search.

Requirements

A minimum of 3 years of SEO experience in an agency environment, with demonstrated ability to manage multiple accounts and competing priorities.
Hands-on experience in GEO / AI search, including work aimed at securing citations and recommendations in ChatGPT, Gemini, Perplexity, or comparable platforms, and a clear understanding of how this differs from traditional SEO.
Strong strategic and analytical judgment, with the ability to assess a website, its competitive landscape, and available data, and to define and defend priorities.
Excellent written and spoken English, with confidence presenting strategy and results to US-based university marketing teams.
Proven ability to direct the work of colleagues outside a direct reporting line through clear briefs, structured review, and precise feedback.
Availability for client calls held during US business hours
Proficiency with Ahrefs, Semrush, Screaming Frog, Google Search Console, and GA4
Familiarity with AI visibility tracking tools such as LLMPulse, Profound, Peec AI, or similar
Experience with Looker Studio or comparable reporting and dashboard tools
Basic automation skills (Google Sheets, Python, or similar)

Benefits

Fully remote, part-time employment with flexible working hours
Ownership of a portfolio of accounts and meaningful influence over how the agency operates
A dedicated specialist team executing your strategy, allowing you to focus on direction and results
Direct involvement in one of the fastest-developing areas of search: AI visibility for higher education

5d:Tbbf,***Open to UK wide applicants as this is a remote role. ** Are you passionate about digital marketing and helping websites reach more people online? As an SEO Specialist Volunteer with Barnardo's, you'll support our ecommerce growth by improving website visibility, increasing organic traffic, and helping more customers discover our products online. From conducting keyword research and competitor analysis to identifying content optimisation opportunities and supporting SEO reporting, you'll use your analytical and digital marketing skills to make a real impact. This is a fantastic remote-friendly opportunity to build or use your experience within a national charity ecommerce operation, while directly contributing to raising vital funds for children and young people. Location: This role can be undertaken home-based, office-based at Rugby Hub (Unit 5-6, Triton Park, Rugby, Warwickshire, CV21 1SG), or on a hybrid basis. **If you choose to volunteer remotely, you must have access to your own computer or laptop and a reliable internet connection** Are you passionate about digital marketing and helping websites reach more people online? As an SEO Specialist Volunteer with Barnardo's, you'll support our ecommerce growth by improving website visibility, increasing organic traffic, and helping more customers discover our products online. From conducting keyword research and competitor analysis to identifying content optimisation opportunities and supporting SEO reporting, you'll use your analytical and digital marketing skills to make a real impact. This is a fantastic remote-friendly opportunity to build or use your experience within a national charity ecommerce operation, while directly contributing to raising vital funds for children and young people. Location: This role can be undertaken home-based, office-based at Rugby Hub (Unit 5-6, Triton Park, Rugby, Warwickshire, CV21 1SG), or on a hybrid basis. Tasks: Conduct keyword research. Support backlink reviews and clean-up activities. Carry out competitor analysis. Assist with SEMrush analysis and reporting. Help identify opportunities to optimise website content. Support development of SEO-focused content plans. Skills: SEO knowledge or practical experience. Digital marketing experience. Experience using SEO tools such as SEMRush, Google Trends or Google Keyword Planner. Strong analytical skills. Experience with websites or content management systems. Benefits: Apply professional marketing skills for a good cause. Build digital marketing experience. Contribute to increasing online sales and fundraising income. Gain experience within a national charity ecommerce operation. Disclaimer: We look to recruit a diverse range of volunteers. If your skills don't fit the above, please do not let this put you off as we are able to be flexible with most of our roles. 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Own and drive SEO and AI visibility strategies for university accounts, overseeing audits, execution, performance monitoring, client delivery, and methodology development across GEO/AI search.

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Oversee implementation and accountable for account results.
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Carry out competitor analysis.
Assist with SEMrush analysis and reporting.
Help identify opportunities to optimise website content.
Support development of SEO-focused content plans.

Requirements

SEO knowledge or practical experience.
Digital marketing experience.
Experience using SEO tools such as SEMRush, Google Trends or Google Keyword Planner.
Strong analytical skills.
Experience with websites or content management systems.

Benefits

Apply professional marketing skills for a good cause.
Build digital marketing experience.
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Lead keyword research, SEMrush analysis, and content opportunity identification
Support backlink reviews and reporting across campaigns

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Remote SEO Specialist jobs in the UK

Senior SEO & GEO Specialist

SEO Specialist Volunteer - Retail & Trading (Home-based, Rugby Hub or Hybrid)