[data-jobs-server-fallback] { display: block !important; } [data-jobs-client-shell] { display: none !important; }

Marketing jobs

1 marketing jobs

13 days ago

Head of Creative at AIOS — Remote, $150,000–$250,000/yr + 0.10%–0.30% equity

AIOS (YC W20/S21)

Blackburn, West Lothian, UK (Remote)Full time$150K/yr – $250K/yr

All marketing roles in the UK with a remote work arrangement

Get alerts for this search

All marketing roles in the UK with a remote work arrangement

Get alerts for this search

AIOS (YC W20/S21)

Head of Creative at AIOS — Remote, $150,000–$250,000/yr + 0.10%–0.30% equity

Blackburn, West Lothian, UK (Remote)

$150K/yr – $250K/yrSenior LevelFull time

Posted 13 days ago

Top 1% of applicants do these two things.

The other 99% submit and hope. You're about to do something different.

Job Summary

Own creative direction and the ideation system to drive performance for Meta and multi-channel campaigns, leading a small team to close the emotional gap in brand visuals, scale tests, and integrate AI tooling with CAC/ROAS targets.

Job Description

Responsibilities

Creative Strategy : Set the creative direction for all creative, primarily Meta ($1M+/month), anchored in performance data. You are the taste-maker.
Raise Creative Quality : Close the 8→10/10 gap in the UK. The gap is emotional resonance and visual quality. Create differentiated, non-formulaic ads that reduce our CAC. Set the bar and hold it across everything we put in market.
EU Creative Expansion : Build the creative localisation playbook for Germany, the Netherlands, and other local markets. Create market-native work that reflects local psychology, platform behaviour, and cultural nuance.
Own the Ideation Pipeline : Every brief must pass the distinctiveness test: would Meta's algorithm treat this as a genuinely new concept?
Build the AI Creative System : Elevate the existing AI-assisted production stack, from brief to production to iteration, with tight feedback loops between creative output and performance data.
Bolt Brand Visual Refresh : Lead the Bolt brand visual refresh, ensuring the new identity is consistent and lands across every customer touchpoint.
Test & Scale : Lead high-velocity experiments across hooks, formats, angles, and messaging. Scale winners aggressively. Inform future channel creative, including CTV and linear TV, as those tests develop.
Partner with Performance : Work hand-in-glove with Dave, our Head of Performance, and the growing media buying team. Connect creative output directly to CAC and ROAS. The goal is subscription-first creative at 300+ distinct concepts per sprint.
Oversee TV Creative : Oversee the development of best-in-class DRTV and performance creative for our first forays into the channel.
Lead the Creative Team : Manage and develop a small but high-impact team. Andre shifts towards production operations and AI workflows; you shift the team from execution to creative excellence.

Requirements

Performance creative at scale : 5+ years leading performance creative for DTC brands running £500k+/month in adspend on Meta. You have seen what works at scale, what breaks, and what separates a good creative account from a great one.
Concept, brief, direct : You are a creative, not just a creative manager. You can generate concepts, write briefs that unlock the team, and give direction that raises the ceiling. You get in the weeds to lead your team.
Emotional creative instinct : You know why some ads make people feel something and others do not. You can articulate emotional hooks, human truth, and brand voice, and direct a team toward it.
Brand and visual quality : You have strong visual sensibility and aesthetic standards. You can elevate the quality of what the team produces without losing performance.
Team leadership : You have managed creative teams at real scale and developed talent above where you found it. Junior creatives grow into senior creatives under you.
Systems thinking : You build repeatable systems for ideation, briefing, and production. You do not rely on hero moments to hit volume.
Data fluency : You read creative performance data fluently (Meta reporting, iteration mapping, hook rate, hold rate, CTR to CVR) and use it to inform decisions, not to justify them.
AI creative tooling fluency : You have a demonstrated history of using AI to multiply creative output, not to replace craft. You know which AI tools work today, which do not, and where the frontier is moving.
Structured operator behaviors : Forecasting output, weekly reporting cadence, explicit decision rules, written planning. You are not just a great creative. You are someone the team can rely on. Your work is legible.
Startup intensity : 50+ hours a week, async, in a high-ownership culture. Outcomes over hours, but the outcomes here require real intensity.

Preferred

Agentic : You're a doer. You’ve been pulled into important problems, taken risks, excelled in new areas.
Brand identity project experience : You have led or been the senior voice on a brand refresh, rebrand, or visual identity evolution.
EU multi-market creative : Direct experience directing creative across multiple European markets, particularly Germany and/or Netherlands.
Regulated category experience : Health, wellness, GLP-1, telehealth, or any category where ASA / CAP / GPhC compliance shapes the creative every day.
Broadcast and long-form video : CTV, DR TV, Linear TV, or YouTube long-form video creative experience.
Cross-channel paid social : Direct experience running creative on TikTok, YouTube shorts, Snap, or other paid social platforms beyond Meta.
Landing page collaboration : You have worked closely with CRO or product teams on the ad-to-LP handoff and understand where creative ends and LP begins.
Founder-adjacent mindset : You have founded something in the past (however small), or you plan to. You have taken risks, been pulled into important problems, and excelled in unfamiliar territory.

Benefits

Healthcare: comprehensive medical insurance (if appropriate)
Vacation: PTO with a yearly minimum (2+ weeks + national holidays)
Remote: fully distributed, fully async
Personal development: $1,200/yr for books, courses, coaching
Personal wellness: $1,200/yr for gym, health apps
Coaching: free biweekly health coaching
Equipment: MacBook + work-from-home equipment provided
What are we missing? We're still early so you get to shape our culture.

AIOS (YC W20/S21)

Our overarching mission is to accelerate the mass-market adoption of consumer biotech products so every human can live at least 100 healthy years.Our immediate focus is excess bodyweight. We are accelerating the take-up of GLP-1 medications by increasing their accessibility to help solve obesity worldwide.To do that, we’re building an AI-powered clinical operating system: ClinicOS. ClinicOS makes it effortless for consumer brands to easily offer direct-to-patient healthcare, globally. We work with external Brand Partners, as well as using this infrastructure to scale our own internal consumer healthcare brands (e.g. Fella Health).Since we launched Fella Health in the US in June 2021, Fella has positioned itself as no-nonsense weight loss for busy bigger guys. Today, we operate multiple brands across the US & UK — our two biggest are Fella Health (US & UK) & Bolt Pharmacy (UK).Our infrastructure will have served 100 million patients worldwide by 2035. We’ll then use that direct-to-patient infrastructure to serve next-gen biotech products at-scale to increase the proportion of humans living at least 100 healthy years.In so doing, we’ll become the world’s first trillion dollar healthcare company.Backed by Y Combinator, Global Founders Capital, AngelList Quant Fund, and the founders of: Indeed, Curative, Alan, Kaia Health, Vouch Insurance, Not Boring.Inspired by our founder's 6-year secret battle with binge eating disorder 2013-2019.

Founded in 2021

San Francisco, California, USA

105 employees (16 in marketing)

www.fellahealth.com

Traffic Signals

Monthly Visitors

95.6K

Traffic Source Mix

26.3%

Direct

62.9%

Referral

Social

3.9%

Paid

0.7%

Headcount Trend

Current headcount: ~105

Marketing Team

Marketing Team Size

12 (11% of company)

Marketing Roles Posted (Last 30 Days)

Funding

Last Raise

Seed, 6 years ago

Funding History

Jan 2020
Seed

Marketing jobs

Head of Creative at AIOS — Remote, $150,000–$250,000/yr + 0.10%–0.30% equity

All marketing roles in the UK with a remote work arrangement

All marketing roles in the UK with a remote work arrangement

Head of Creative at AIOS — Remote, $150,000–$250,000/yr + 0.10%–0.30% equity

Head of Creative at AIOS — Remote, $150,000–$250,000/yr + 0.10%–0.30% equity

Top 1% of applicants do these two things.

Job Summary