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2 marketing jobs

4 weeks ago

CRM & Email Campaign Manager

Liverpool, UK (Unknown)Permanent£28K/yr – £53K/yr
Pipeline Playbooks logo
2 months ago

GTM Engineer / Cold Email Campaign Manager

Pipeline Playbooks

London, UK (On-site)Full time

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Find marketing roles you could actually win

2 open roles0

Popular searches:

Growth MarketingHead of MarketingSEO ManagerProduct MarketingPaid MediaBrand Manager
Growth MarketingHead of MarketingPerformance MarketingContent StrategySEO ManagerProduct MarketingDemand GenerationBrand ManagerPaid MediaMarketing AnalyticsCRM ManagerSocial Media
2 jobs

CRM & Email Campaign Manager

Liverpool, UK (Unknown)

£28K/yr - £53K/yrPermanentMid level
4 weeks ago
Pipeline Playbooks logo

GTM Engineer / Cold Email Campaign Manager

Pipeline Playbooks

London, UK (On-site)

AgencyFull-timeMid level1+ years exp.
2 months ago

CRM & Email Campaign Manager

Liverpool, UK (Unknown)

£28K/yr – £53K/yrMid LevelPermanent

Posted 4 weeks ago

  • Job
  • Salaries

Job Summary

Own end-to-end B2B email marketing programs across campaigns, CRM segmentation, cross-functional copy and asset development, and performance analysis to drive lead nurture and customer retention.

  • Campaign design and optimization
  • CRM segmentation and data-driven insights
  • Cross-functional collaboration and reporting

Job Description

Responsibilities

  • Design, execute, and optimize targeted email marketing campaigns to nurture leads and retain customers across B2B channels.
  • Manage CRM platforms to segment audiences effectively, ensuring tailored messaging that resonates with diverse customer groups.
  • Collaborate with cross-functional teams including sales, content creators, and IT to develop compelling copy and creative assets using Adobe Photoshop and other design tools.
  • Monitor campaign performance using Google Analytics, Microsoft Excel, and other analysis tools; analyze data to identify trends and opportunities for improvement.
  • Oversee social media management efforts related to email campaigns, ensuring consistency across channels and maximizing engagement.
  • Implement SEO best practices within content strategies to improve visibility and reach of email communications and landing pages built on WordPress or similar platforms.
  • Lead project management initiatives to ensure timely delivery of campaigns, coordinate resources efficiently, and maintain organizational standards.
  • Utilize Google Ads and other digital advertising tools to support integrated marketing efforts that complement email outreach.
  • Develop reports and presentations using Microsoft PowerPoint to communicate campaign results, insights, and strategic recommendations to stakeholders.
  • Maintain up-to-date knowledge of industry trends in B2B marketing, email marketing best practices, IT tools, and digital marketing innovations.

Requirements

  • Proven experience managing CRM systems and executing successful email marketing campaigns in a B2B environment.
  • Strong management skills with the ability to lead projects, coordinate teams, and prioritize tasks effectively.
  • Demonstrated proficiency in SEO strategies, Google Ads, Google Analytics, Microsoft Office Suite (Excel, PowerPoint), WordPress, Adobe Photoshop, and social media management tools.
  • Excellent communication skills in English with the ability to craft compelling copy tailored for diverse audiences.
  • Solid understanding of marketing principles combined with analysis skills to interpret data insights for continuous improvement.
  • Experience in project management methodologies with a focus on time management and organizational skills.
  • Knowledge of IT systems relevant to digital marketing platforms is preferred but not mandatory.

Benefits

  • Casual dress
  • Flexible schedule
  • Health & wellbeing programme

Salaries

Posted range

£28K/yr – £53K/yr

Taken straight from the job posting.