Responsibilities

• Lead the development and delivery of communications activity to raise awareness of lung cancer and the charity's work.
• Draft and distribute press releases, media statements and briefing materials on key developments relating to lung cancer, research and policy.
• Serve as the primary contact for media enquiries, coordinating timely and accurate responses.
• Build and maintain relationships with journalists, broadcasters and media outlets.
• Monitor lung cancer-related news and proactively identify opportunities to generate positive media coverage for the charity.
• Develop media case studies through interviews with patient advocates and carers, ensuring stories are handled sensitively and ethically.
• Plan and deliver annual Lung Cancer Awareness Month (LCAM) campaigns, including campaign strategy, content creation, media engagement and evaluation.
• Secure sponsorship and partnership opportunities to support campaign activities.
• Commission and manage campaign assets, including video content, digital materials and printed resources.
• Develop innovative public awareness initiatives that increase engagement and understanding of lung cancer and lung cancer screening.

Requirements

• Experience in communications, public relations, campaigns or marketing, preferably within the charity, healthcare or public sector.
• Strong media relations experience, including drafting press releases and managing media enquiries.
• Excellent written and verbal communication skills with the ability to adapt content for different audiences.
• Experience managing websites, social media channels and digital communications.
• Ability to develop and deliver successful public awareness campaigns.
• Strong project management and organisational skills.
• Experience interviewing and working with patients, volunteers or individuals with lived experience.
• Ability to build productive relationships with a wide range of stakeholders.
• Understanding of brand management and content governance.
• A proactive, creative and collaborative approach to communications.

Preferred

• Knowledge of lung cancer, cancer services, health inequalities or public health campaigns.
• Experience working with NHS organisations, healthcare professionals or research institutions.
• Experience managing external suppliers, agencies or content creators.
• Experience establishing and managing online communities.
• Knowledge of digital marketing, analytics and audience engagement tools.