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Equiem logo
2 weeks ago

Account-Based Marketing Manager

Equiem

London, UK (Remote)Full time£55K/yr – £65K/yr

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1 jobs
Equiem logo

Account-Based Marketing Manager

Equiem

London, UK (Remote)

£55K/yr - £65K/yrIn-houseFull-timeMid level3+ years exp.
2 weeks ago
Equiem logo
Equiem

Account-Based Marketing Manager

London, UK (Remote)

£55K/yr – £65K/yrMid Level3+ years expFull time

Posted 2 weeks ago

Top 1% of applicants do these two things.

The other 99% submit and hope. You're about to do something different.

Job Summary

Own field marketing for named institutional CRE accounts, turning market signals into ABM programs, events, and frontline deal support across regions.

  • Field Strategy & Account Intelligence: Build deep intel on named accounts and convert market signals into targeted ABM programs.
  • Events & Field Execution: Originate and run roundtables, dinners, trade shows, and provide hands-on support for large new logos.
  • Cross-region Planning & Reporting: Standardise field marketing planning, budgeting, and reporting across regions.

Job Description

Responsibilities
  • Build deep intelligence on every named account - org structure, key buyers, renewal timelines, market signals
  • Drive targeted outreach and build Equiem's reputation across the institutional CRE community
  • Originate and run events - roundtables, dinners, trade shows - all traceable to named-account outcomes
  • Provide hands-on field support for large new logo deals alongside AEs and CSMs
  • Standardise field marketing planning, budgeting and reporting across every region
  • Turn market intelligence (void rates, ownership changes, key hires) into action
Requirements
  • 3–6 years in field marketing, ABM, or senior BDR/SDR in B2B SaaS or enterprise tech
  • A track record of building commercial relationships
  • Confidence running events end-to-end - concept to on-site execution to follow-up
  • Polish and gravitas to represent Equiem with senior institutional real estate buyers
  • Strong written communication
  • Fluency in HubSpot, LinkedIn Sales Navigator and similar tools
  • Comfort with travel and real in-person presence across markets
  • Self-starter energy - initiative and creativity in how you execute
Nice to have
  • PropTech/CRE experience
  • an existing institutional real estate network
  • cross-market (EU/US/APAC) activation experience
  • familiarity with Clay or Gong
Benefits
  • 33 days holiday (inc. UK bank holidays)
  • AVIVA healthcare
  • Group Personal Pension Plan
  • Flexible remote working from London
Equiem logo

Equiem

3.6 Glassdoor

Equiem is the global leader in tenant experience technology, transforming commercial properties into thriving, connected communities. Working with top real estate owners and operators around the world, we blend digital tools, data-driven insights, and on-the-ground support to help our clients elevate amenity offerings, increase tenant satisfaction, and ultimately boost asset value.Our award-winning platform is trusted by leading names such as Canary Wharf Group, Lincoln, Dexus, Lendlease, Knight Frank, and Brookfield. Spanning 145M+ square feet of global real estate, and engaging hundreds of thousands of users worldwide, Equiem enables building owners to streamline communication, unlock new revenue opportunities, and create memorable workplace experiences. Founded in 2011, we’ve grown into a global team with offices in Europe, APAC, the USA, and the UK—on a mission to revolutionize how people connect with the places they work, shop, and play.

Founded in 2011
Carlton, Victoria, AUS
99 employees (8 in marketing)
www.getequiem.com
54% recommend to a friend
40% CEO approval

Traffic Signals

Monthly Visitors
62K
Traffic Source Mix
Search
5.3%
Direct
60.3%
Referral
4.6%
Social
0.4%

Headcount Trend

Current headcount: ~99

Marketing Team

Marketing Team Size
5 (5% of company)
Marketing Roles Posted (Last 30 Days)
1

Funding

Total Funding
$20.5M
Last Raise
$8.4M
Series Unknown, 5 years ago

Funding History

  • Jan 2022
    Series Unknown
  • Jul 2021
    Corporate Round
  • Aug 2019
    Series Unknown • $8.4M

Recent News

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May 30, 2023 • Silicon Canals
Equiem acquires Polish proptech spaceOS
May 25, 2023 • AIN.Capital
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May 24, 2023 • Reuters
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— • PropertyFundsWorld
Equiem completes largest tenant experience tech market raise to date
— • Angel News
Equiem completes largest tenant experience tech market raise to date
— • Angel News