Define target audiences, craft compelling product positioning, and ensure consistent messaging across all marketing channels.
Plan and execute go-to-market strategies, launches, and campaigns that drive adoption and client engagement.
Collaborate with product, sales, and creative teams to develop impactful collateral, sales tools, and training materials.
Analyze campaign performance, client feedback, and market trends to optimize marketing strategies and messaging.

Requirements

Bachelor's degree in marketing, business, communications, or related field
Three years of experience in marketing, communications, or product marketing
Prior experience in a business-to-business (B2B) marketing organization
Proficiency in Microsoft Office applications, including Outlook, Word, Excel, PowerPoint, and SharePoint
Knowledge of product launch planning, campaign development, and sales enablement practices
Writing and storytelling skills to translate product information into clear, compelling messages
Verbal and written communication skills
Proofreading and editing skills
Strong attention to detail and high accuracy
Project management skills and ability to manage multiple priorities

Preferred

Experience in specified product/market/industry
Enterprise software and real estate industry experience
Experience hosting webinars or speaking at client-facing events
Familiarity with marketing automation platforms
Experience with design tools including Adobe Suite and Figma
Proficiency with marketing tools such as project management, CRM, or website CMS platform

Benefits

comprehensive benefits, including 100% paid employee medical premiums, company profit-sharing plan, and flexible work arrangements.

Yardi

4.0 Glassdoor

Yardi is dedicated to the design, development, and support of real estate investment management and property management software. We offer full business solutions for every real estate market, including multifamily, single family, affordable, public, senior and military housing as well as office, industrial, and retail market segments.Yardi has the highest commitment to quality, innovation, responsiveness, and customer focus. With over 40 offices and 10,000+ employees worldwide, Yardi is positioned to help you effectively manage your portfolio more efficiently and competitively.

Founded in 1984

Goleta, California, USA

6.8K employees (447 in marketing)

www.yardi.com

80% recommend to a friend

93% CEO approval