4 weeks ago
Commercial Marketing, Government
Verily
Dallas, TX (Hybrid)Full time$149K/yr – $223K/yr
Marketing jobs
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All marketing roles in the US
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Commercial Marketing, Government
Dallas, TX (Hybrid)
$149K/yr – $223K/yrSenior Level8+ years expFull time
Posted 4 weeks ago
Job Summary
Own the US Government GTM by building expert understanding of regulatory landscape, buyer personas, and campaigns; lead segmentation, messaging, and toolkit development, and drive funnel acceleration through market research and cross-functional collaboration.
- Lead the development of buyer personas and value propositions that align Verily’s solutions with government needs.
- Build and maintain a scalable commercial toolkit and artifacts to accelerate sales and inform product decisions.
Job Description
Responsibilities
- Become the definitive internal expert on the US Government landscape, including macroeconomic trends, regulatory shifts, and the competitive environment. Define and refine the "Economic Buyer" and "Technical Influencer" personas. Deeply understand the "why" and "how" behind the segment’s purchasing decisions to anticipate objections and accelerate the sales cycle.
- Clearly land buyer segment needs and establish how Verily Health Inc.’s capabilities and solutions directly solve their business needs. Create value propositions that span across Verily’s product pillars, positioning our full suite of solutions as a unified answer to segment challenges. Articulate how Verily’s solutions reduce complexity and speed up the realization of business outcomes for clients.
- Develop and maintain the foundational US Government commercial toolkit, including segment-specific playbooks, high-stakes pitch decks, and ROI/TCO calculators. Tailor this core messaging and content appropriately for all customer pitches and touchpoints.
- Identify bottlenecks and develop messaging interventions to progress opportunities through the funnel. Identify where marketing activities (e.g., demand gen campaigns, webinars, events, CABs, etc.) would effectively and efficiently accelerate the sales motion, and work with the Marketing org to recommend, prioritize, and operationalize these activities. Identify high-growth sub-segments and white-space opportunities within the vertical. Influence the product roadmap by translating customer feedback and market gaps into clear commercial requirements.
- Build and maintain "scalable sources of truth" using modern AI tools and frameworks to amplify output at scale. Own the delivery of commercial assets and strategic results from conception to completion, including cross-functional coordination and supplemental market research.
Requirements
- Bachelor’s degree in Business, Marketing, or a related field.
- Experience: 8-12+ years in Product Marketing (PMM), Commercial Strategy, Management Consulting, or a related Commercial role.
- Proven experience in B2B HealthTech, US Government, or SaaS. At least 5-7 years of specific experience selling to, marketing to, or working within the US Government vertical is required. Experience specific to HHS (e.g. FDA, CMS, NIH, CDC) is strongly preferred.
- Demonstrated ability to enable sales or business development teams within complex, multi-stakeholder B2B sales cycles.
- Act as a strategic advisor to the US Government Sales Lead, providing market signals that help refine the go-to-market approach. Maintain deep subject matter expertise and understanding of Verily Health Inc.’s solutions and capabilities that are sold to this segment, such that you can join customer pitches, speak on industry panels, prep executive talking points, and partner directly with executives and leaders to further the GTM strategy.
Preferred
- Strong comfort with developing and delivering sales and marketing messages to multiple audiences, from C-Suite to engineering levels. Must be excellent in creating high-quality, client facing deliverables in content and presentation.
- Proactively identify gaps, develop approaches, recommend based on market research, and launch and iterate quickly to drive impact for the sales team, bringing teams along through the process.
- Experience with streamlining a process and delivering clear documentation, tracking, and training where needed.
- Ability to use data to justify commercial strategies and measure the impact of marketing activities on the sales pipeline.
- Proven track record of managing complex, cross-functional projects with high-stakes dependencies (e.g., Legal, Regulatory, Clinical).
- Qualified applicants must not require employer sponsored work authorization now or in the future for employment in the United States.
Verily
3.2 Glassdoor
Verily is an Alphabet data platform and AI company purpose-built for precision health. We combine deep clinical, regulatory, and technological expertise to provide our customers with patient-centric solutions that make healthcare more personal and precise. Verily solutions are designed to make healthcare data AI-ready and fit for purpose across care, research, and public health. For more information about Verily please visit: verily.com.Verily is hiring! Check out what's available globally at verily.com/careers.
Founded in 2015
Coppell, Texas, USA
1.3K employees (75 in marketing)
51% recommend to a friend
38% CEO approval
Salaries
Posted range
$149K/yr – $223K/yr
Taken straight from the job posting.
Marketing Team
Marketing Team Size
48 (4% of company)
Median Tenure
4.5 years
Marketing Roles Posted (Last 30 Days)
2
Funding
Total Funding
$3.5B
Last Raise
$14.7M
Grant, 11 months ago
Funding History
- Apr 2025Grant • $14.7M
- Sep 2022Secondary Market
- Sep 2022Corporate Round • $1B
Traffic Signals
Monthly Visitors
84.9K
Traffic Source Mix
Search
39.3%
Direct
52%
Referral
5.4%
Social
2.7%
Paid
0.4%
Headcount Trend
Current headcount: ~1.3K