2 months ago
Field Marketing Manager - Mt. Vernon/Anderson Region
Mercury Fiber
Mount Vernon, OH (On-site)Full time
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Field Marketing Manager - Mt. Vernon/Anderson Region
Mount Vernon, OH (On-site)
Salary Not AvailableMid Level1+ years expFull time
Posted 2 months ago
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Job Summary
Drive regional field marketing efforts to generate leads and support sales through events, partnerships, and localized content.
- Plan and execute regional field marketing campaigns, events, and partnerships.
- Must-have: 1–3 years in marketing, events, or sales with public speaking.
- Standout: ROI-focused tracking of leads, CPL, and event impact.
Job Description
Responsibilities
- Strategic Planning : Develop and implement regional marketing strategies that align with overall company objectives and target audience needs.
- Campaign Execution : Plan, coordinate, and execute field marketing campaigns, events, and promotions to generate leads and drive sales.
- Market Research : Conduct market analysis to identify opportunities, competitive landscape, and customer preferences, ensuring marketing strategies are data driven.
- Collaboration : Work closely with sales, product, and corporate marketing teams to ensure alignment of messaging, goals, and initiatives.
- Performance Tracking : Monitor and report on the effectiveness of marketing initiatives, analyzing metrics and making recommendations for improvement.
- Local Partnerships : Build and maintain relationships with local businesses, community organizations, and influencers to enhance brand presence and drive community engagement.
- Content Creation : Collaborate with the marketing team to develop localized marketing materials, including brochures, presentations, and social media content.
- Training and Support : Provide training and support to local sales teams on marketing initiatives and best practices.
- Sales : Assist with sales efforts as needed, including direct selling and product demonstrations
- Leads generated through events and community engagement
- Conversion of those leads into sales
- Execution of marketing activities on time and within budget
- Customer interactions and event participation
- ROI and cost-per-lead performance
Requirements
- 1–3 years of experience in marketing, events, sales, or customer-facing roles
- Comfortable speaking with individuals and groups
- Strong organization and follow-through
- Ability to manage multiple projects in a fast-moving environment
- Willingness to work occasional evenings/weekends for events
- Ability to travel regionally in a company vehicle
- Valid driver’s license
Benefits
- Health, Vision, Basic Dental & Life Insurance
- STD
- LTD
- 401k
- Paid Time Off
- Paid Training
Mercury Fiber
At Mercury Fiber, we believe that fast, reliable internet is the foundation of thriving communities. Since 2007, we have been committed to bridging the digital divide by delivering high-speed fiber and broadband solutions to underserved and rural areas. Our mission is simple: empower businesses and families with the connectivity they need to work, learn, and grow. We provide advanced fiber-optic internet, broadband, and digital phone services designed for modern homes and businesses, ensuring seamless, secure, and scalable connections. With a customer-first approach, we invest in local communities, partner with businesses, and equip essential workers with the tools they need. Our team operates like a family, working together to simplify and manage today’s increasingly complex connected environments. As we expand our fiber network, we remain focused on innovation, reliability, and exceptional service. Whether you’re a business looking for scalable connectivity, an investor seeking a company driving digital transformation, or a community in need of better internet, Mercury Fiber is here to power your connection. Where connection meets communityTM.
Traffic Signals
Monthly Visitors
21.4K
Monthly Google Ads Budget
$60
Traffic Source Mix
Search
24%
Direct
12.7%
Referral
2.8%
Social
4.4%
Paid
0.6%
Headcount Trend
Current headcount: ~177
Marketing Team
Marketing Team Size
9 (5% of company)