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2 marketing jobs

Elder logo
2 months ago

Senior SEO Executive

Elder

London, CA (Hybrid)Full time£28K/yr – £35K/yr
Elder logo
4 months ago

Social Media Manager

Elder

London, CA (Hybrid)Full time

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2 jobs
Elder logo

Senior SEO Executive

Elder

London, CA (Hybrid)

£28K/yr - £35K/yrIn-houseFull-timeSenior level
2 months ago
Elder logo

Social Media Manager

Elder

London, CA (Hybrid)

In-houseFull-timeMid level2+ years exp.
4 months ago
Elder logo
Elder

Senior SEO Executive

London, CA (Hybrid)

£28K/yr – £35K/yrSenior LevelFull time

Posted 2 months ago

Top 1% of applicants do these two things.

The other 99% submit and hope. You're about to do something different.

Job Summary

Own on-page and content SEO across technical and content surfaces, aligning content topics with user intent and collaborating with Social, CRO, and Product/Engineering to boost search visibility and conversion.

  • Define the content and technical SEO workstreams and ownership areas (on-page, content updates, keyword research, and new content).
  • Coordinate with Social for discoverability and with CRO to improve landing page conversion using SEO insights.

Job Description

Responsibilities

  • On-page optimisation (e.g. meta titles and descriptions, heading structures, internal linking, and image optimisation)
  • Updating and improving existing content to increase visibility, rankings and engagement
  • Carrying out keyword research for new and existing pages, informed by user intent and search behaviour.
  • Writing, editing and optimising high-quality SEO content in English, including landing pages and blog articles, based on keyword research, content gaps and user needs.
  • Supporting content optimisation to improve how it is surfaced in modern search experiences (e.g. AI Overviews, AI Mode, large language models)
  • Learning how emerging discovery platforms impact SEO and applying relevant best practices
  • Monitoring changes in user behaviour and supporting the identification of new SEO opportunities
  • Identifying duplicate content, redirect issues or broken internal links using tools like Google Search Console and Screaming Frog
  • Working with the SEO Manager and engineers to help prioritise and validate fixes.
  • Social: Work with the Social Media Manager to inform content topics and optimise discoverability (e.g. titles, captions, keywords) on our social media
Elder logo

Elder

Elder HealthCare Ltd. is focused on FMCG products. Elder HealthCare Ltd.'s consumer products has responded to this reality through a product basket comprising of strong brands with proven therapeutic capabilities. The product range comprises of OTC products in pain management, fairness segment (both men and women), oral care, lip care , burn categories, Men,s, Women's grooming etc.Elder Health Care Ltd. is engaged in the manufacture of a range of FMCG products through research and development and also in the manufacturing and marketing of diverse products through licensing agreements with Indian and International companies.

Founded in 1988
Mumbai, Maharashtra, IND
1.2K employees (42 in marketing)
www.elderindia.com

Headcount Trend

Current headcount: ~1.2K

Marketing Team

Marketing Team Size
36 (3% of company)
Marketing Roles Posted (Last 30 Days)
2

People

Founders / CEO

Aman Anand
Aman Anand
Co-Founder
At the company for 2 years

HR / Recruitment

Ibrahim Tarek
Ibrahim Tarek
Member HR at ELDER
At the company for 5 years 9 months

Recent News

Is Tiger Balm set for a big leap in India with Alkem as its rider?
Feb 26, 2018 • Business Standard (India)
Elder Pharma MD passes away, shadow over company intensifies
Oct 23, 2017 • The Hindu Business Line
Elder Pharma MD’s death lengthens shadow over debt-ridden company
Oct 23, 2017 • The Hindu Business Line
Elder Pharma files for insolvency
Jun 3, 2017