6 days ago
Digital PR Contractor
Market My Market
Charlotte, NC (Remote)Full time
Marketing jobs
2 marketing jobs
All marketing roles in the US
Get alerts for this search
All marketing roles in the US
Get alerts for this search
Digital PR Contractor
Charlotte, NC (Remote)
Salary Not AvailableMid Level3+ years expFull time
Posted 6 days ago
Top 1% of applicants do these two things.
The other 99% submit and hope. You're about to do something different.
Job Summary
Own end-to-end PR campaigns for multiple clients, from briefing to outreach and results, while developing angles, writing pitches, and coordinating with cross-functional teams to move campaigns forward.
- Lead multi-client campaigns and translate news cycles into three concrete pitch ideas
- Align with content, client experience, and PR leadership to stay on track
Job Description
Responsibilities
- Campaign Execution: Run PR campaigns from brief through outreach, follow-up, and results, managing daily tasks, timelines, and deliverables across multiple clients
- Media Relationships & Outreach: Build and maintain real relationships with reporters and editors, lead proactive outreach and disciplined follow-up, and track reporter preferences, beats, and engagement history so every next pitch lands warmer
- Pitch Writing & Storytelling: Write pitches reporters actually open — tailored to the outlet, the angle, and the moment — across both proactive campaigns and reactive news opportunities
- Reactive Media: Monitor the news cycle for opportunities relevant to our clients' practice areas and move quickly when one hits, pitching reporters directly with a timely angle
- Source Requests: Respond daily to journalist source requests on Qwoted, Source of Sources, and similar platforms, matching the right client expert to the right query
- Thought Leadership & Expert Positioning: Identify the angles that position clients as credible sources, define how their expertise should be framed for each opportunity, and brief the content team so the commentary lands the way the outlet needs it
- Data-Led Campaigns: Support campaign development by sourcing datasets, shaping angles, and writing the story around the numbers
- Media List Building & Targeting: Build and refine media lists using Muck Rack, JournoFinder, and manual research, sharpening targeting over time to lift response rates
- Reporting: Track coverage, links, and outreach performance, and report clearly on what's working and what isn't
- Competitive Intelligence: Monitor competitor media coverage, link acquisition, and authority gaps to find where our clients can differentiate and win
Requirements
- 3–5 years in PR, digital PR, media relations, or journalism, with hands-on outreach experience.
- Proven placements you can point to. You should be able to walk us through a specific piece of coverage you landed, what the angle was, and why the reporter said yes.
- You generate the angles, not just execute them. Given a client and a news cycle, you come back with three ideas worth pitching — not a request for direction.
- Strong, fast writing. You can turn a complex topic into three sentences that make a reporter care.
- Ability to manage multiple campaigns and client portfolios simultaneously without dropping threads
- Comfortable with volume and deadlines in a fast-paced environment
- Organized, proactive, and detail-oriented, with the discipline to work remotely
- Excellent verbal and written communication skills
Preferred
- Experience with legal, dental, medical, or other regulated professional services clients
- Familiarity with SEO fundamentals and how earned links and citations affect search and AI visibility
Market My Market
4.1 Glassdoor
Market My Market empowers entrepreneurial professionals through business to consumer local professional business development. Digital marketing agency specializing in small to medium-sized medical offices, dental offices, and law firms with a focus on personal injury, family, criminal defense, and employment law. All emails from our team will come from a @marketmymarket.com or @applytojob.com domain only. All other emails are fraudulent. We will never interview candidates via Microsoft Teams.
Founded in 2012
Orlando, FL, US
92 employees (27 in marketing)
66% recommend to a friend
Traffic Signals
Monthly Visitors
9.7K
Traffic Source Mix
Search
33.3%
Direct
44.6%
Referral
13.2%
Social
4.8%
Paid
1.7%
Headcount Trend
Current headcount: ~93
Marketing Team
Marketing Team Size
25 (27% of company)
Median Career Experience
12 years
Median Tenure
3.7 years
Marketing Roles Posted (Last 30 Days)
1
