You own global marketing forecasting and performance intelligence across key acquisition channels including Paid Media, SEO, CRM, ASO, Social, and Consumer performance, ensuring accurate visibility into business outcomes.
You serve as the centralized partner to FP&A for marketing investment planning, influencing $40M+ in global media spend allocation decisions across U.S. and international markets.
You develop executive-ready performance narratives and top-of-funnel insights for monthly Executive Business Reviews (MBRs), ensuring leadership has clear, consistent visibility into acquisition and marketplace trends.
You proactively identify risks and opportunities in marketplace performance, leading cross-functional deep dives into metric shifts (e.g., UBOs, digital leads, signups) and quantifying business impact to guide course-correction.
You build scenario planning frameworks and alternative outlooks that enable leadership to pressure-test assumptions, evaluate tradeoffs, and respond effectively to changing market conditions.
You monitor competitive dynamics and emerging acquisition trends (including AI-driven traffic shifts), translating insights into actionable recommendations for marketing strategy and investment prioritization.
You inform marketing attribution and measurement plans in partnership with Data and FP&A partners to ensure accurate, rigorous, and best-in-class marketing evaluation.
You support Board-level and executive-facing materials, delivering high rigor, discretion, and clarity in the insights that inform the company’s highest-stakes decisions.

Requirements

6–8 years of experience in marketing analytics, forecasting, strategy, business intelligence, FP&A partnership, or a related field.
Deep expertise in acquisition performance measurement across channels such as Paid Media, SEO, CRM, and App growth, and understand how these drivers connect to marketplace and revenue outcomes.
Ability to synthesize complex, cross-functional inputs into clear, decision-ready insights and executive-level narratives.
Proactive in identifying risks, data integrity issues, and performance shifts, with a business-first mindset to solving ambiguous problems.
Experience influencing investment decisions and strategic planning processes at scale, ideally across multi-market or global environments.
Strong cross-functional leadership with the ability to build alignment and accountability across stakeholders.
Exceptional communication, judgment, and organizational rigor, with the ability to operate effectively in fast-moving, high-visibility environments.

Benefits

We offer benefits to eligible employees including medical, dental, retirement, and generous leave policies.

The Knot Worldwide

3.4 Glassdoor

In 16+ countries across North America, Europe, Latin America, and Asia, The Knot Worldwide champions the power of celebration. The company’s global family of brands provides best-in-class products, services, and content to take celebration planning from inspiration to action. At the core of The Knot Worldwide business is our industry-leading global online wedding Vendor Marketplace, connecting couples with local wedding professionals and a comprehensive suite of personalized wedding websites, planning tools, invitations and registry services that make wedding planning easier for couples around the globe. Each year, The Knot Worldwide connects 4 million+ couples with nearly 850,000 vendors within its global wedding Marketplace.

Founded in 2018

New York, New York, USA

2.1K employees (419 in marketing)

www.theknotww.com

60% recommend to a friend

84% CEO approval

Traffic Signals

Monthly Visitors

61.5K

Monthly Google Ads Budget

$11.6K

Traffic Source Mix

33.2%

Direct

54.1%

Referral

Social

2.5%

Paid

0.9%

Headcount Trend

Current headcount: ~2.1K

Marketing Team

Marketing Team Size

295 (14% of company)

Median Career Experience

13 years

Median Tenure

3.9 years

Marketing Roles Posted (Last 30 Days)

People

Marketing jobs

Senior Manager, Marketing Intelligence

Senior Manager, Performance Media

Sr. Marketing Tech Engineer

Temporary Senior Manager, Creative Operations

Senior Director, Consumer Marketing

All marketing roles in the US

All marketing roles in the US

Senior Manager, Marketing Intelligence

Senior Manager, Performance Media

Sr. Marketing Tech Engineer

Temporary Senior Manager, Creative Operations

Senior Director, Consumer Marketing

Senior Manager, Marketing Intelligence

Top 1% of applicants do these two things.

Job Summary

Job Description

Responsibilities

Requirements

Benefits

The Knot Worldwide

Traffic Signals

Headcount Trend

Marketing Team

People

Founders / CEO

HR / Recruitment

Marketing Leadership

Recent News

All marketing roles in the US

All marketing roles in the US

Senior Manager, Marketing Intelligence

Senior Manager, Performance Media

Sr. Marketing Tech Engineer

Temporary Senior Manager, Creative Operations

Senior Director, Consumer Marketing

Senior Manager, Marketing Intelligence

Top 1% of applicants do these two things.

Job Summary

Job Description

Responsibilities

Requirements

Benefits

The Knot Worldwide

Traffic Signals

Headcount Trend

Marketing Team

People

Founders / CEO

HR / Recruitment

Marketing Leadership

Recent News