Own media relations and PR program leadership for multiple accounts, driving strategy, outreach calendars, and media coverage while developing teams and maintaining client profitability.

Grow and own the outreach stream by shaping press strategy and building key media relationships to secure coverage.
Lead team development and process rigor with quarterly calendars, performance reviews, and clear account goals.
Manage measurement and storytelling through pitches, reports, and best-of decks to prove impact and guide next steps.

Job Description

Responsibilities

Build effective and efficient teams by setting clear goals, troubleshooting any challenges that arise, communicating regularly with direct reports, and managing accounts to profitability;
Gain the confidence of clients by thinking strategically about their challenges and demonstrating strong project management skills in the execution of account work;
Develop and implement outreach strategies to the press, influencers and other target constituencies;
Create quarterly outreach calendars to be followed by the team;
Draft strategic pitches for feature coverage and reach out to the media to secure coverage and negotiate exclusives;
Oversee mass coverage efforts of the direct reports by encouraging them to move along the pitching calendar, with an eye towards quality of results, account goals and successful level of results for the client;
Review pitches drafted by direct reports to ensure they’re on message and well targeted;
Assist in developing alternative outreach strategies and pitch ideas and targets if necessary;
Train and guide direct reports in comp research and continuously expanding their media universe, searching for new media opportunities internationally;
Utilize email, phone calls and personal meetings to establish strong relationships to the media;

Requirements

B.A. degree
4+ years of experience in public relations + portfolio of media placements
Able to work independently and multi-task; pro-active and solution-oriented
Demonstrates leadership and professionalism to clients, colleagues, and direct reports
Ambitious and hard-working
Strong written and verbal communications skills
Excellent organizational skills
Detail-oriented and fastidious about data entry and database management
Technical skills: Mac-savvy, Google Suite, MS Office Suite, Keynote, Muck Rack, Canva
Fluency in a foreign language is a plus

Preferred

Experience working with international clients (preferred)
Fluency in a foreign language is a plus (already listed in requirements)

Benefits

DADA Goldberg

We create a new future starting with brand strategy and amplify through editorially-driven storytelling, high-impact media and tastemaker relations, press-worthy events, meaningful partnerships, brand advisory, branded content and digital engagement.

Founded in 2012

New York, New York, USA

75 employees (11 in marketing)

www.dadagoldberg.com

Traffic Signals

Monthly Visitors

4.1K

Traffic Source Mix

28.3%

Direct

47.1%

Referral

5.8%

Social

17.2%

Paid

1.5%

Headcount Trend

Current headcount: ~75

Marketing Team

Marketing Team Size

10 (13% of company)

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Job Summary

Job Description

DADA Goldberg

Traffic Signals

Headcount Trend

Marketing Team

Recent News

All marketing roles in the US

All marketing roles in the US

Account Manager - E-Comm and Design

PR Account Coordinator, Travel & Design

Account Manager - Interior Design and Architecture

Digital Associate - DADA Digital

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Account Manager - E-Comm and Design

Top 1% of applicants do these two things.

Job Summary

Job Description

DADA Goldberg

Traffic Signals

Headcount Trend

Marketing Team

Recent News