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2 weeks ago

Senior Manager, Marketing Operations - United States

cyberu

USA (Remote)Full time$131K/yr – $209K/yr

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1 jobs

Senior Manager, Marketing Operations - United States

cyberu

USA (Remote)

$131K/yr - $209K/yrIn-houseFull-timeSenior level6+ years exp.
2 weeks ago
cyberu

Senior Manager, Marketing Operations - United States

USA (Remote)

$131K/yr – $209K/yrSenior Level6+ years expFull time

Posted 2 weeks ago

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  • Salaries
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Job Summary

Own global campaign execution and optimization across regions, manage intake and prioritization, and lead a cross‑regional operations team while aligning platforms and compliance.

Job Description

Responsibilities

  • Global campaign execution and quality
  • Own campaign execution and QA across the Americas, EMEA, and APJ, balancing regional autonomy against global standards — regions should be able to move fast without inventing their own process.
  • Run campaign operations project management: intake, scoping, sequencing, and delivery against demand generation and field marketing calendars.
  • Optimize and enforce the existing intake and prioritization model that governs how work reaches the team, and communicate clearly what is being built, what is queued, and what is not happening.
  • Set the standard for campaign strategy support the team provides to demand generation, field, product, customer, and partner marketing.
  • Own operational support for global campaigns across regions, including audience build, orchestration, and measurement of what ran.
  • Own the platforms that deliver campaigns and content experiences, and partner on the marketing automation platform underneath them — Marketo, Reachdesk, PathFactory, Goldcast, and adjacent tools.
  • Maintain regional platform ownership across the team, with a clear primary owner and a documented backup for each system.
  • Partner with GTM process operations on the integration layer and on system decisions that change how campaigns are built.
  • Collaborate with GTM process operations on lead scoring design, including behavioral inputs, engagement signals, and campaign-level scoring logic.

Requirements

  • 6+ years in campaign, marketing, or revenue operations, including experience leading people or a global workstream.
  • Deep hands-on expertise in a marketing automation platform — build, QA, segmentation, and troubleshooting.
  • Experience supporting marketing across multiple regions and time zones, and a feel for where global standards help and where they get in the way.
  • Hands-on experience with content experience, direct mail, webinar platforms and ABM programming.
  • A track record of running campaign intake and prioritization against more demand than capacity.
  • Working knowledge of marketing compliance requirements across regions.
  • Experience partnering with analytics on campaign measurement and data quality.

Preferred

  • Customer marketing, advocacy, or partner communications operations exposure.
  • Applied use of AI in campaign workflows, and a point of view on where it belongs.
  • Experience managing a distributed team across three or more time zones.
  • Lead scoring or lifecycle design experience.

Benefits

  • a comprehensive benefit offering.

Salaries

Posted range

$131K/yr – $209K/yr

Taken straight from the job posting.

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