2 months ago
Web Product Manager
Coralogix
Boston, MA (Remote)Full time$103K/yr – $130K/yr
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Web Product Manager
Boston, MA (Remote)
$103K/yr – $130K/yrMid Level3+ years expFull time
Posted 2 months ago
Top 1% of applicants do these two things.
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Job Summary
Own and optimize the end-to-end website funnel for a SaaS observability platform, blending SEO, PLG, and experimentation to boost free-trial and demo conversions while coordinating across product marketing, brand, and engineering.
- GEO/AI-era search strategy and content alignment to lift AI-driven discovery.
- Website operations and conversion tagging to enable accurate attribution and scalable experimentation.
- PLG paths and real-time engagement flows to drive self-serve signups and pipeline-ready actions.
Job Description
Responsibilities
- SEO, GEO & AEO: Drive organic discovery across traditional and AI-era search; GEO (ChatGPT, Perplexity, Gemini, Claude, Grok) is a primary investment, and AEO (featured snippets, People Also Ask, zero-click) is core.
- Own technical SEO: Core Web Vitals, page speed, schema markup, CDN configuration, crawl efficiency.
- Define keyword and topic strategy by funnel stage with content and product marketing; manage the AI content/SEO agency day-to-day (calendar, brief quality, output accountability).
- Build and maintain GEO measurement: AI referral traffic and brand citation rate in AI-generated responses.
- Conversion & PLG: Optimize the full funnel — visitor to demo and visitor to free trial (try.coralogix.com); free trial signups tracked as a standalone growth metric.
- Implement and optimize the website AI SDR for real-time, multi-path engagement, not just "book a meeting."
- Define and test PLG landing paths: free trial flows, product-led signup entry points, and self-serve onboarding handoffs.
- Run A/B and real-time experimentation on CTAs, hero copy, and landing pages.
- Track free trial signups as a standalone growth metric, not just within cohorts.
- Web Operations: Own the WordPress CMS: publishing workflow, plugins, performance, and uptime.
Requirements
- 3 to 6 years in a B2B SaaS web PM, growth PM, or digital marketing role.
- Deep SEO/GEO fluency: understands both technical SEO and AI-era search (GEO, AEO, LLM citation optimization). Not just someone who "does SEO".
- Hands-on with WordPress, GA4, Google Tag Manager, and conversion tracking. You can do things, not just delegate them.
- PLG mindset: has owned or materially contributed to self-serve signup flows, not just inbound demo forms.
- Experience with A/B testing, landing page optimization, and website personalization or AI SDR tools.
- Can write a clear brief, review developer output, and QA a page. Not a pure PM who only writes tickets.
- Marketing automation form and lead routing familiarity a strong plus.
- Data-literate: reads attribution funnels, pulls from BI dashboards, and acts on what you find.
- Strong communicator across marketing, product, sales, and engineering.
Benefits
- comprehensive and inclusive employee benefits for healthcare, dental, and mental health benefits
- 401(k) plan and match
- paid sick time
- paid time off
Coralogix
4.0 Glassdoor
Coralogix is a modern observability platform that gives teams real-time insights across systems, security, and AI workloads. By processing data in-stream and storing it directly in the customer’s cloud, Coralogix delivers full data fidelity without indexing or sampling. This architecture reduces costs while allowing teams to monitor, troubleshoot, and make decisions using 100% of their telemetry data.Coralogix is also the creator of Olly, an agentic AI observability assistant that allows anyone to ask plain-language questions and instantly understand what’s happening in production. Olly makes complex telemetry fully accessible without writing queries or building dashboards.Trusted by over 4,000 customers worldwide, Coralogix is built for teams that need observability to drive clarity, action, and scale.
Founded in 2014
Boston, Massachusetts, USA
574 employees (28 in marketing)
75% recommend to a friend
78% CEO approval
Recent Ads
Traffic Signals
Monthly Visitors
192.8K
Monthly Google Ads Budget
$68.9K
Traffic Source Mix
Search
35.6%
Direct
52.8%
Referral
7.6%
Social
2.6%
Paid
1.2%
Headcount Trend
Current headcount: ~574
Marketing Team
Marketing Team Size
15 (3% of company)
Median Career Experience
10 years
Median Tenure
1.6 years
People
Founders / CEO
HR / Recruitment
Marketing Leadership
Funding
Total Funding
$350.8M
Last Raise
$115M
Series E, 10 months ago
Funding History
- Jun 2025Series E • $115M
- Jun 2022Series D • $142M
- Jan 2022Non Equity Assistance