9 days ago
Social Media Strategist 2
Garmin
Louisville, CO (Unknown)Full time$64K/yr – $95K/yr
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Social Media Strategist 2
Louisville, CO (Unknown)
$64K/yr – $95K/yrMid Level1+ years expFull time
Posted 9 days ago
Top 1% of applicants do these two things.
The other 99% submit and hope. You're about to do something different.
Job Summary
Own and execute Garmin's global social media strategy for the assigned segment, coordinating content calendars, campaigns, influencer relationships, and cross-team collaboration to drive engagement and brand alignment.
- Lead ongoing content creation and publishing across platforms
- Collaborate with social, creative, and country teams to ensure unified brand voice
- Monitor performance, report results, and guide ambassador/influencer activities
Job Description
Responsibilities
- Develop/maintain a weekly content calendar for assigned segment that is distributed globally and published via Sprinkler which includes directing/creating content
- Create/execute social media strategies for Garmin’s global marketing campaigns for your assigned segment in collaboration with the creative department
- Work collaboratively across social media/creative teams as the subject matter expert for platforms and high-performing content
- Create/distribute regular reporting on the channels/campaigns assigned
- Lead/capture social-media content for assigned segment
- Manage relationships across Marketing teams for assigned segment to help foster a unified Garmin experience on organic, paid, PR and event marketing
- Direct social media/creative teams with creation of always-on social media content
- Travel for production or event coverage to help create content for distribution on social channels when applicable
- Provide guidance/direction to Garmin’s roster of ambassadors/influencers for specific segment
- Attend ongoing segment status meetings, report on social media performance, and provide updates on social media projects
Requirements
- Bachelor’s Degree in Public Relations, Communications, Journalism, Marketing, English, or related degree AND a minimum of 1 year relevant work experience
- Experience in digital or social media at an agency or corporate setting
- Demonstrated strong and effective verbal, written, and interpersonal communication skills and must demonstrate effective presentation skills
- Demonstrates proficient knowledge of online/social media platforms
- Must be detail-oriented and can prioritize and work proactively with minimal supervision to achieve deadlines
- Demonstrated account leadership abilities with previous digital or social media clients
- Demonstrates interest and passion for running, cycling, multisport, avionics, automotive or consumer electronics
Preferred
- Demonstrated enthusiasm for the activities that make up Garmin’s audience on social media – Running, Hiking, Fitness, Cycling, etc. (looking for someone who can demonstrate firsthand knowledge of the category and lifestyle and communicate authentically with the audience)
Benefits
- This position is eligible for Garmin's benefit program. Details can be found here: Garmin Benefits
Garmin
4.0 Glassdoor
WHERE DO WE START? How about Kansas City? That’s our home. That’s where Garmin put a stake in the ground in 1989. We’ve grown substantially over the years, offering diverse products and global reach in 5 diverse markets. But some things won’t ever change: Our entrepreneurial spirit and a culture where everyone’s opinion matters. That’s because we believe it’s possible to light the tech world on fire and still be on a first name basis. BIG IDEAS, SMALL EGOS What we do best is make products that let our customers do what they love. To do that, we focus on practical innovation, never losing sight of the benefits our products bring to our customers. Sure, we love bells and whistles. What leading technology company doesn't? But we make sure ours have purpose. It’s not about the things we make. It’s about the things we make possible. WE’RE GLOBAL, SERIOUSLY. Yeah, we’re based in Kansas City, but we are truly a global company. With offices throughout Europe, Asia, Middle East, South America and Australia, our products are sold all over the world. One elevator ride at our headquarters and you’re likely to hear 4 (or more) different languages being spoken. At Garmin, we may act local, but we think global. DREAM BIG. SLEEP WELL. At Garmin, we like to encourage dreamers. But at some point it’s nice to wake up and enjoy a fully aware life. So we make it super easy to achieve a good balance between working, dreaming and enjoying life—from workout classes offered throughout the day, breaks to get out and move on our campus, and wellness programs offered throughout the year. It’s almost impossible not to take advantage of Garmin’s work-life balance opportunities.
Founded in 1989
Olathe, KS, US
10K employees (752 in marketing)
77% recommend to a friend
87% CEO approval
Traffic Signals
Monthly Visitors
39M
Monthly Google Ads Budget
$242K
Traffic Source Mix
Search
34.5%
Direct
60.9%
Referral
3.1%
Social
1%
Paid
0.4%
Headcount Trend
Current headcount: ~10.7K
Marketing Team
Marketing Team Size
427 (4% of company)
Median Career Experience
11 years
Median Tenure
12.1 years
Marketing Roles Posted (Last 30 Days)
1
Funding
Total Funding
$410.3M
Last Raise
$410.3M
Post IPO Equity, 4 months ago
Funding History
- Dec 2025Post IPO Equity • $410.3M