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7 days ago

Digital Marketing & Social Media Specialist

SSS Of Parma

Independence, OH (Unknown)Part time

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Digital Marketing & Social Media Specialist

SSS Of Parma

Independence, OH (Unknown)

In-housePart-timeMid level2+ years exp.
7 days ago
SSS Of Parma

Digital Marketing & Social Media Specialist

Independence, OH (Unknown)

Salary Not AvailableMid Level2+ years expPart time

Posted 7 days ago

  • Job
  • People

Job Summary

Own end to end social content creation for our retail and food focused brand, driving strategy, production, posting, and performance reporting across local locations.

  • Own end-to-end content creation and posting
  • Develop monthly content strategy and quarterly plans
  • Provide monthly performance insights

Job Description

Responsibilities

  • Capture and edit high-quality photos and videos at our retail locations, for our social media channels.
  • Strategically plan and post content that aligns with our brand’s vibe and goals.
  • Develop quarterly/monthly content strategy.
  • Visit local grocery retailers, restaurants, markets, and food events to capture and create original content.
  • Engage with our foodie community by responding to comments and messages, and collaborating with local businesses and influencers.
  • Plan posts, schedule, and follow the internal approval process
  • Monitor content performance and adjust strategies to keep followers engaged.
  • Provide and present monthly metrics reports with key insights to share with the internal team.
  • Stay on top of the latest social media trends to keep our content fresh and exciting, while maintaining Brand Standards.
  • Collab with in-house marketing team to capture batch content & schedule multiple times a week.

Requirements

  • Proven experience creating high-quality content, with a strong emphasis on reels (portfolio required for the candidate review process).
  • Excellent photography and videography skills, plus proficiency in editing software (CapCut, InShot, Adobe Creative Suite, or similar).
  • Understanding of social media metrics and how to optimize content.
  • Passion for food and familiarity with the culinary scene.
  • Strong knack for content strategy, trends, and combining with brand storytelling.
  • Strong storytelling and communication skills.
  • Ability to work independently and meet deadlines.
  • Communicative and accountable
  • Flexibility to travel locally when needed.

Preferred

  • You’ve worked with brands or in the food industry before.
  • You have a strong network in the local food community.
  • You have graphic design skills.

Marketing Team

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