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Marketing jobs

4 marketing jobs

5 weeks ago

Sr. Manager, Product Marketing

AXS

Scottsdale, AZ (Hybrid)Full time$117K/yr – $126K/yr

3 months ago

Social Media Manager

AXS

Los Angeles, CA (On-site)Full time$80K/yr – $90K/yr

4 months ago

Senior Manager, Paid Search

AXS

Los Angeles, CA (On-site)Full time$101K/yr – $130K/yr

5 months ago

Sr. Product Manager, MarTech (Engagement, CDP & Activation Platforms)

AXS

Scottsdale, AZ (Hybrid)Full time$126K/yr – $135K/yr

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AXS

Sr. Manager, Product Marketing

Scottsdale, AZ (Hybrid)

$117K/yr – $126K/yrSenior LevelFull time

Posted 5 weeks ago

Job Summary

Own the development and execution of strategic B2B/B2C product marketing initiatives for AXS, including taxonomy, positioning, GTM plans, and cross-functional collaboration to drive adoption and revenue.

Lead strategy, taxonomy, and messaging across core products
Coordinate with Product, Sales, and Marketing to enable demand and renewals
Develop data-driven marketing content and campaigns

Job Description

Responsibilities

Drive Strategic B2B & B2C Product Marketing Initiatives: Develop and implement comprehensive strategies, frameworks, and roadmaps to enhance AXS's outbound product marketing efforts.
Product Taxonomy Development: Create and maintain a comprehensive product taxonomy to ensure consistent categorization, alignment, and expansion of AXS’ products and features
Clarify Product Positioning: Develop clear and effective product positioning and messaging for AXS's suite of core products and services, emphasizing the value delivered to fans and clients.
Execute Go-To-Market Plans: Develop and execute go-to-market plans for key AXS product releases, ensuring successful launches and market adoption.
Product Knowledge Campaigns: Implement an integrated approach for content distribution, utilizing internal collateral, social media, email campaigns, the AXS B2B solutions site to drive client and fan product knowledge and adoption
Craft Compelling Marketing Content: Create impactful data-driven product marketing materials, including case studies, whitepapers, industry thought leadership articles, and more to elevate AXS's value proposition in the industry.
Facilitate Cross-Functional Collaboration: Lead and coordinate with various departments, including Product, Design, Business Development, Account Management, Sponsorship, and Data, to establish a seamless workflow for creating and distributing product marketing materials.
Bridge Product, Sales, and Account Management: Work directly with the business leaders to craft a cohesive story for B2B sales and renewals that effectively highlights AXS products and services.

Requirements

BA/BS Degree (4-year) (Advanced Degree Preferred) MBA preferred
6-8 years of business experience in the live entertainment space, Ticketing, or Concert Promotion
2+ years Product Marketing Management with proven experience in successfully launching and marketing products
2+ years leading and managing cross-functional teams
Strong knowledge of the live event ticketing, promotions, and venue operations industries
Strong knowledge of B2B SaaS and/or B2C marketplace products, with the ability to quickly grasp complex technical concepts and translate them into customer-centric messaging
Strong leadership and cross-functional collaboration skills
Exceptional written and verbal communication skills, with the ability to write short and long-form product messaging
Strong analytical and problem-solving skills
Strong strategic thinking and planning skills

Benefits

Full-time: We offer a comprehensive benefits package that includes: medical, dental and vision insurance, paid holidays, vacation and sick time, company paid basic life insurance, voluntary life insurance, parental leave, 401k Plan (with a current employer match of 3%), flexible spending and health savings account options, and wellness offerings. Currently, full time employees are eligible for these benefits on the first day of employment.

AXS

AXS is a global ticketing platform, offering best-in-class ticketing, marketing and data technology in a single platform to suit every client size and type, from the most intimate music clubs to world championship sporting events. AXS is the ticketing partner for over 500 premier venues, sports teams, event organizers across North America, Europe, Asia & Australia including First Avenue, USGA, Red Rocks Amphitheatre, Crypto.com Arena, Coachella, Stagecoach, The O2, and BLeague - Japan. AXS powers both primary and resale marketplaces, leveraging integrated technology and analytics to enable our partners to sell the right ticket to the right fan at the right price. For more, visit www.axs.com or https://solutions.axs.com.

Founded in 2011

Los Angeles, California, USA

791 employees (95 in marketing)

www.axs.com/careers

Salaries

Posted range

$117K/yr – $126K/yr

Taken straight from the job posting.

See all AXS salaries

Marketing Team

Marketing Team Size

67 (8% of company)

Median Career Experience

13 years

Median Tenure

1.1 years

Marketing Roles Posted (Last 30 Days)

People

Marketing Leadership

Annette Matzen

Global Director of SEO

At the company for 5 months

Sandra Custodio

Senior Manager, Paid Marketing

At the company for 9 months

Traffic Signals

Monthly Visitors

14.8M

Monthly Google Ads Budget

$63.5K

Traffic Source Mix

23.9%

Direct

46.5%

Referral

26.7%

Social

Paid

0.8%

Headcount Trend

Current headcount: ~791

Recent News

This Is the Tech Chappell Roan Used to Combat Bots and Scalpers

Oct 30, 2025 • Billboard

AXS Sets the Stage with New CTO to Headline Tech Transformation

Oct 28, 2025 • The National CIO Review

AEG’s AXS forms ticketing JV in Japan with Lawson Entertainment

Oct 22, 2025 • Music Business Worldwide

Links

www.axs.com/careers

X (Twitter)

Crunchbase

Responsibilities

Drive Strategic B2B & B2C Product Marketing Initiatives: Develop and implement comprehensive strategies, frameworks, and roadmaps to enhance AXS's outbound product marketing efforts.
Product Taxonomy Development: Create and maintain a comprehensive product taxonomy to ensure consistent categorization, alignment, and expansion of AXS’ products and features
Clarify Product Positioning: Develop clear and effective product positioning and messaging for AXS's suite of core products and services, emphasizing the value delivered to fans and clients.
Execute Go-To-Market Plans: Develop and execute go-to-market plans for key AXS product releases, ensuring successful launches and market adoption.
Product Knowledge Campaigns: Implement an integrated approach for content distribution, utilizing internal collateral, social media, email campaigns, the AXS B2B solutions site to drive client and fan product knowledge and adoption
Craft Compelling Marketing Content: Create impactful data-driven product marketing materials, including case studies, whitepapers, industry thought leadership articles, and more to elevate AXS's value proposition in the industry.
Facilitate Cross-Functional Collaboration: Lead and coordinate with various departments, including Product, Design, Business Development, Account Management, Sponsorship, and Data, to establish a seamless workflow for creating and distributing product marketing materials.
Bridge Product, Sales, and Account Management: Work directly with the business leaders to craft a cohesive story for B2B sales and renewals that effectively highlights AXS products and services.

Requirements

BA/BS Degree (4-year) (Advanced Degree Preferred) MBA preferred
6-8 years of business experience in the live entertainment space, Ticketing, or Concert Promotion
2+ years Product Marketing Management with proven experience in successfully launching and marketing products
2+ years leading and managing cross-functional teams
Strong knowledge of the live event ticketing, promotions, and venue operations industries
Strong knowledge of B2B SaaS and/or B2C marketplace products, with the ability to quickly grasp complex technical concepts and translate them into customer-centric messaging
Strong leadership and cross-functional collaboration skills
Exceptional written and verbal communication skills, with the ability to write short and long-form product messaging
Strong analytical and problem-solving skills
Strong strategic thinking and planning skills

Benefits

Full-time: We offer a comprehensive benefits package that includes: medical, dental and vision insurance, paid holidays, vacation and sick time, company paid basic life insurance, voluntary life insurance, parental leave, 401k Plan (with a current employer match of 3%), flexible spending and health savings account options, and wellness offerings. Currently, full time employees are eligible for these benefits on the first day of employment.