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Integrated DNA Technologies logo
4 months ago

Senior Content Strategist, Marketing

Integrated DNA Technologies

Boulder, CO (On-site)Full time$130K/yr – $175K/yr

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1 jobs
Integrated DNA Technologies logo

Senior Content Strategist, Marketing

Integrated DNA Technologies

Boulder, CO (On-site)

$130K/yr - $175K/yrIn-houseFull-timeSenior level7+ years exp.
4 months ago
Integrated DNA Technologies logo
Integrated DNA Technologies

Senior Content Strategist, Marketing

Boulder, CO (On-site)

$130K/yr – $175K/yrSenior Level7+ years expFull time

Posted 4 months ago

Top 1% of applicants do these two things.

The other 99% submit and hope. You're about to do something different.

Job Summary

Drive content strategy and governance for scalable, SEO-aware content architecture across brand, product, and use cases.

  • Own scalable content architecture and governance across channels.
  • Must-have: Hands-on experience with structured content and headless CMS.
  • Standout: Primary liaison for external SEO agencies, aligning outputs with standards and goals.

Job Description

Responsibilities

  • Own and evolve scalable content architecture across brand, use-case, and product content.
  • Set and uphold editorial and governance standards with cross-functional teams for clear, accurate content.
  • Design journey-aligned, high-impact content grounded in customer intent and buyer needs.
  • Apply and advance SEO, GEO, and AEO best practices to improve visibility.
  • Primary liaison for external SEO agencies, aligning outputs with standards and goals.

Requirements

  • 7+ years in content strategy, design, or marketing within complex, cross-functional environments.
  • Hands-on experience with structured content and headless CMS, including reusable components and content modeling.
  • Expertise in SEO, structured data, and answer-engine content with schema usage.
  • Proven experience managing taxonomies and metadata standards for content and assets.
  • Bachelor’s degree in life sciences, business, journalism, marketing, or related field preferred.
  • Travel up to ~20% including overnight travel as needed.
  • This role is primarily sedentary in office or home-office work.

Preferred

  • B2B technology, life sciences, or translating complex concepts for commercial audiences.
  • Familiarity with schema.org types (FAQPage, HowTo, Product, Article) and entity-based planning.
  • Experience with enterprise DAM platforms such as Adobe Experience Manager Assets.
  • Exposure to regulated, global, or multi-locale content workflows.

Benefits

  • Comprehensive benefit programs that add value to our lives.
  • Bonus/incentive pay eligibility.
  • Paid time off and medical/dental/vision insurance and 401(k) to eligible employees.
Integrated DNA Technologies logo

Integrated DNA Technologies

Building from a strong foundation of innovation, expertise, and reliability, Integrated DNA Technologies (IDT) has evolved from an oligo manufacturer to a leading genomics provider. We work shoulder-to-shoulder with scientific and global health partners to enable genomics breakthroughs at scale. Our vision of enabling researchers to rapidly move from the lab to life-changing advances reflects our ongoing commitment to a healthier, brighter future for all. IDT is proud to be part of Danaher, a global science and technology leader. Together we combine our capabilities to accelerate the real-life impact of tomorrow's science and technology to improve human health.

Founded in 1987
Coralville, Iowa, USA
1.8K employees (49 in marketing)
www.idtdna.com

Traffic Signals

Monthly Visitors
469.7K
Monthly Google Ads Budget
$34.5K
Traffic Source Mix
Search
48.3%
Direct
45.1%
Referral
5.6%
Social
0.7%
Paid
0.2%

Headcount Trend

Current headcount: ~1.8K

Marketing Team

Marketing Team Size
40 (2% of company)
Median Career Experience
18 years
Median Tenure
3.4 years

People

HR / Recruitment

Cherylene Lin, IHRP-CP
Cherylene Lin, IHRP-CP
Senior HR Business Partner, APAC
At the company for 2 years 2 months
Isaura Volders
Isaura Volders
Senior HR Business Partner EMEA
At the company for 2 years 3 months

Marketing Leadership

Tanya B.
Tanya B.
Director of Marketing Communications and Brand
At the company for 2 years
Simon Lomas
Simon Lomas
Director of Product Marketing Management
At the company for 3 years 5 months
Fatima Asad
Fatima Asad
Director of Digital Marketing & Operations
At the company for 11 years 11 months
Kim Pelak
Product Marketing Manager, NGS
At the company for 1 year 6 months

Funding

Last Raise
Private Equity, 12 years ago

Funding History

  • Mar 2014
    Private Equity

Recent News

Integrated DNA Technologies and Beckman Coulter Life Sciences Partner to Advance Cancer Research Through Automated NGS Workflows
Nov 12, 2025 • Business Wire
Integrated DNA Technologies partners with AI Startup to design new enzymes
Oct 22, 2025 • Corridor Business Journal
Integrated DNA Technologies and Profluent Forge New AI-Driven Protein Design Partnership
Oct 21, 2025 • SynBioBeta
Integrated DNA Technologies and Profluent Collaborate to Unlock New Frontier of AI-driven Protein Design
Oct 21, 2025 • NewsBreak: Local News & Alerts
Integrated DNA Technologies and Profluent Collaborate to Unlock New Frontier of AI-driven Protein Design
Oct 21, 2025 • Nasdaq
Integrated DNA Technologies and Profluent Collaborate to Unlock New Frontier of AI-driven Protein Design
Oct 21, 2025 • New Castle News
Integrated DNA Technologies and Profluent Collaborate to Unlock New Frontier of AI-driven Protein Design
Oct 21, 2025 • Bluefield Daily Telegraph
Integrated DNA Technologies and Profluent Collaborate to Unlock New Frontier of AI-driven Protein Design
Oct 21, 2025 • Business Wire
How Investors Are Reacting To IDT (IDT) Partnering With Hamilton on Genomics Workflow Automation
Oct 17, 2025 • Sahm
IDT (IDT): Assessing Valuation After Automation Partnership With Hamilton in Genomics
Oct 15, 2025 • Sahm
IDT and Hamilton Partner To Automate NGS Workflows
Oct 14, 2025 • Technology Networks
Integrated DNA Technologies, Hamilton partner to automate next-gen sequencing workflows
Oct 3, 2025 • Corridor Business Journal
Integrated DNA Technologies and Hamilton Partner to Automate Customizable NGS Workflows and Accelerate Biomarker Discovery
Oct 1, 2025 • Business Wire
Integrated DNA Technologies and Hamilton Partner to Automate Customizable NGS Workflows and Accelerate Biomarker Discovery
Oct 1, 2025 • Yahoo Finance
Earnings call transcript: IDT Corporation misses Q4 2025 earnings forecast
Sep 29, 2025 • Investing.com
New Products Posted to GenomeWeb: Foundation Medicine, Pacific Biosciences, IDT, More
Sep 26, 2025 • GenomeWeb
IDT introduces new protein to boost precision in CRISPR editing
Sep 26, 2025 • Corridor Business Journal
Integrated DNA Technologies Launches New Enhancer Protein to Accelerate CRISPR-Based Therapies from Translational Research to Clinical Breakthrough
Sep 25, 2025 • Business Wire
IDT Debuts Protein Solution to Improve CRISPR Knock-In Accuracy
Sep 25, 2025 • BioPharm International
Prime Editing and CRISPR Market Worth USD 23.493 Billion by 2030 at a CAGR of 24.3%
Aug 11, 2025 • EIN Presswire
Whole Genome Synthesis Market: Unveiling the Future of Synthetic Biology
Aug 1, 2025 • PharmiWeb
Integrated DNA Technologies Announces Translational CRISPR Portfolio Expansion with Product Innovation Updates
Jul 17, 2025 • BioSpace
IDT expands CRISPR portfolio to accelerate safe, personalized gene therapies
Jul 17, 2025 • Corridor Business Journal
Integrated DNA Technologies Announces Translational CRISPR Portfolio Expansion with Product Innovation Updates
Jul 16, 2025 • Business Wire
Integrated DNA Technologies Announces Translational CRISPR Portfolio Expansion with Product Innovation Updates
Jul 16, 2025 • PharmiWeb
Prime Editing and CRISPR Market Worth USD 23.493 Billion by 2030 at a CAGR of 24.3%
Jul 14, 2025 • EIN Presswire
IDT Launches All-Inclusive Gene Fragments From 7 Cents Per Base With 25% Lower Turnaround Times and Next-Day Shipping Powered by Its Cutting-Edge Synthetic Biology Facility
Jul 10, 2025 • Business Wire
Gene Synthesis Market to Soar to USD 6.2 Billion by 2035
Jul 5, 2025 • PharmiWeb
Ultrarare Therapies Could Be Reality with Advances in Tech, Delivery and Regulation
Jun 30, 2025 • BioSpace
Integrated DNA Technologies Announces Innovation Roadmap Advances to Infectious Disease Portfolio
Jun 19, 2025 • Technology Networks
IDT expands infectious disease research portfolio with new tools
Jun 17, 2025 • Corridor Business Journal
CBJ editorial: Making progress in Johnson County
Jun 17, 2025 • Corridor Business Journal
Integrated DNA Technologies Announces Innovation Roadmap Advances to Infectious Disease Portfolio
Jun 16, 2025 • BioSpace
Integrated DNA Technologies Announces Innovation Roadmap Advances to Infectious Disease Portfolio
Jun 16, 2025 • Morningstar.com
Integrated DNA Technologies Announces Innovation Roadmap Advances to Infectious Disease Portfolio
Jun 16, 2025 • Business Wire
IDT launches custom solutions program to accelerate synthetic biology innovation
Jun 11, 2025 • Corridor Business Journal
Genomics Market to Hit US$66.8 Billion by 2029 with 9.4% CAGR | MarketsandMarkets™.
Jun 11, 2025 • MarketsandMarkets Research Pvt. Ltd.
CRISPR Technology Market Set to Reach USD 14.75 Billion by 2032, Driven by Expanding Applications in Gene Editing, Drug Discovery, and Agriculture – SNS Insider
Jun 11, 2025 • SNS Insider pvt ltd
Integrated DNA Technologies (IDT) Launches Custom Solutions Program to Advance Synthetic Biology Innovation
Jun 4, 2025 • SynBioBeta
Gene Editing Tools Market Set to Surge Past USD 690.41 Million with 18.50% CAGR by 2032
Jun 4, 2025 • EIN Presswire
Acuitas Therapeutics Showcases Collaboration with Children’s Hospital of Philadelphia for Personalized CRISPR Therapy and New LNP Research at ASGCT 2025
May 16, 2025 • Business Wire
Aldevron and Integrated DNA Technologies Manufacture World’s First mRNA-based Personalized CRISPR Therapy
May 15, 2025 • Business Wire
Aldevron and Integrated DNA Technologies Manufacture World’s First mRNA-based Personalized CRISPR Therapy
May 15, 2025 • Morningstar.com
'Unbelievably blessed': First custom CRISPR therapy alleviates worst of rare genetic disease for infant
May 15, 2025 • FierceBiotech
Integrated DNA Technologies, Aldevron pioneer first personalized CRISPR therapy powered by mRNA
May 15, 2025 • Corridor Business Journal
Customized CRISPR gene editing therapy successfully treats infant with rare disease
May 14, 2025 • News-Medical.Net
Global DNA Synthesis Market to Surge to USD 9,999.6 Million by 2033, a significant CAGR of 13.2% | FMI
May 12, 2025 • EIN Presswire
Mission Bio and Integrated DNA Technologies Partner to Advance Single-Cell Precision in CRISPR Genome Editing Analysis
May 7, 2025 • BioSpace
Press Release Service: Mission Bio and Integrated DNA Technologies Partner to Advance Single-Cell Precision in CRISPR Genome Editing Analysis
May 6, 2025 • CRISPR Medicine News
Integrated DNA Technologies Brings Innovation Nexus to San Francisco Bay Area
May 5, 2025 • Business Wire
Next-Level Efficiency: IDT Launches xGen Hybridization and Wash v3 Kit for NGS Labs
Apr 23, 2025 • Lab Manager
Oncology NGS Market Forecasts USD 2,193.49 Mn with 15.73% CAGR by 2034
Apr 23, 2025 • Precedence Research
Integrated DNA Technologies Introduces Transformative Hybridization Capture Solution to Accelerate Cancer Research
Apr 21, 2025 • Business Wire
Integrated DNA Technologies Introduces Transformative Hybridization Capture Solution to Accelerate Cancer Research
Apr 21, 2025 • Bluefield Daily Telegraph
Global Oligonucleotide Synthesis Market to Hit USD 11.41 Billion by 2032, Fueled by Genomics, RNA Therapeutics, and Precision Medicine | SNS Insider
Apr 16, 2025 • SNS Insider pvt ltd
Minimal Residual Disease Testing Market Forecast Report, 2025-2030 - Precision Medicine and Early Relapse Detection Drive MRD Testing Demand Worldwide
Apr 8, 2025 • Research and Markets
Integrated DNA Technologies and Elegen partner to revolutionize long DNA synthesis market
Apr 4, 2025 • SelectScience
Integrated DNA Technologies and Elegen Partner to Revolutionize Long DNA Synthesis Market
Apr 3, 2025 • PharmiWeb
IDT partners with Elegen to offer faster, more complex DNA synthesis
Apr 3, 2025 • Corridor Business Journal
IDT Lengthens DNA Offerings with Elegen Partnership
Apr 2, 2025 • Genetic Engineering News
Integrated DNA Technologies and Elegen Partner to Revolutionize Long DNA Synthesis Market
Mar 31, 2025 • Business Wire
Long DNA Synthesis Gets a Speed Boost from New IDT and Elegen Partnership
Mar 31, 2025 • synbiobeta.com
CBJ editorial: Staring into the abyss
Mar 26, 2025 • Corridor Business Journal
Oligonucleotide Synthesis Market Research Report 2024-2035: Close to 300 Clinical Trials (75,000+ Enrolled Patients) have Been Registered to Investigate Oligonucleotide Based-Therapeutics
Mar 18, 2025 • GlobeNewswire News Room
The Future of Innovation: Exploring the Global Synthetic Biology Market
Mar 13, 2025 • EIN Presswire
Gene Synthesis Market: Overview, Dynamics, Trends, Challe...
Feb 25, 2025 • PharmiWeb.com
Global Oligonucleotide Synthesis Market to Cross USD 7 Billion by 2032 | DelveInsight
Feb 25, 2025 • GlobeNewswire News Room
Gene Synthesis Market to Grow at a Rapid 17.7% CAGR, Reaching USD 8.3 Billion by 2032
Jan 31, 2025 • EIN Presswire
$4.45 Bn Minimal Residual Disease Testing Market - Global Forecast to 2031: Rising Adoption of Personalized Treatments & Targeted Therapies in the Field of Oncology - ResearchAndMarkets.com
Jan 22, 2025 • Business Wire
Integrated DNA Technologies Names Ajay Gannerkote as New President to Lead Bold Era of Innovation and Growth
Jan 13, 2025 • Business Wire
Integrated DNA Technologies Names Ajay Gannerkote as New President
Jan 13, 2025 • PharmiWeb.com
Integrated DNA Technologies announces appointment of new president
Jan 13, 2025 • Corridor Business Journal
Gene Synthesis Market Outlook 2033: Expanding from US$ 1....
Dec 13, 2024 • PharmiWeb.com
Synthetic Biology Market Worth $12.33 Billion in 2024, is Forecast to Generate Revenues of $31.52 Billion by 2029, Witnessing 20.6% CAGR
Dec 12, 2024 • GlobeNewswire News Room
Gene Synthesis Market to Hit USD 9.64 Billion by 2032, Driven by Innovations in Biotechnology and Healthcare
Dec 10, 2024 • EIN Presswire
Prime Editing and CRISPR Market Estimation Worth $23.49 Billion by 2030
Dec 9, 2024 • EIN Presswire