Develop and maintain a strong point of view on the govtech landscape, including buyer behaviors, procurement patterns, competitive trends, and emerging opportunities
Run ongoing market and competitive intelligence, translating insights into clear implications for product positioning and go-to-market strategy
Provide structured input into strategic conversations with Product and Executive leadership
Own product positioning, value propositions, and solution messaging across priority products and verticals
Partner with Marketing to build differentiated content—solution overviews, sales decks, product collateral, launch messaging, and analyst-facing narratives
Support Sales with competitive positioning, strategic deal framing, and customer-facing product storytelling
Represent the organization’s product strategy narrative in analyst discussions, customer advisory boards, and strategic customer conversations
Collaborate with Product, Engineering, Sales, and Finance on pricing and packaging discussions

8–10+ years of experience in B2B SaaS product marketing, product strategy, or a related role; govtech or public-sector experience strongly preferred
Demonstrated strength in product positioning, solution messaging, and competitive/market analysis
Experience participating in pricing and packaging discussions or supporting monetization initiatives
Excellent executive communication skills; able to influence senior leaders and cross-functional partners
Proven ability to translate market insights into clear go-to-market direction

Experience in govtech, public sector, or highly regulated enterprise SaaS (permitting, licensing, justice, utilities, etc.)
Track record shaping outbound product strategy, including messaging frameworks, solution narratives, and strategic deal support
Hands-on experience running or synthesizing market research and competitive intelligence programs
Exposure to TAM modeling, portfolio analysis, or strategic planning with product teams
Comfortable partnering deeply with Product, Engineering, Sales, and Finance in a matrixed environment

Sr Director, Product Marketing and Strategy