Own the scalable SEO program across a multi-client dental portfolio, coordinating strategy, execution, and performance insights while developing junior teammates and aligning with content, web, and paid media partners.

Growth Engine: Develop and scale SEO strategy across a multi-client dental portfolio to drive sustained organic growth.
Operations & Collaboration: Lead technical, on-page, and local SEO execution while partnering with content, web, and paid media teams.
People & Insight: Mentor junior SEO staff and translate GA4/GSC data into actionable client recommendations and internal optimizations.

Job Description

Responsibilities

Develop & Execute SEO Strategies – Develop and implement scalable, results-driven SEO strategies that drive growth across a diverse portfolio of dental clients.
Client Communication & Strategy – Serve as the primary SEO expert for accounts, leading client communications via email and calls to discuss performance, recommendations, strategy and client escalations.
Vendor/Partner Collaboration – Assist in managing external SEO partners by providing feedback, aligning deliverables with internal standards, and identifying process improvements.
Team Management and Development – Manage select junior resources, providing guidance and support to junior SEO specialists by reviewing work, sharing best practices, and contributing to their growth and development.
SEO Content Optimization – Develop content strategies, perform keyword research, and optimize web copy for SEO performance that are scalable across the department.
Website Optimization & Technical SEO – Improve website performance and search engine rankings by implementing best practices in technical SEO, including schema markup, site architecture, and page speed optimization.
Local SEO & Google Business Profile Optimization – Execute local SEO strategies, including citation management, local keyword targeting, and Google Business Profile enhancements.
Performance Analysis & Reporting – Translate complex performance data into actionable insights using GA4, GSC, SEMrush, and other SEO tools to inform client strategies and internal reporting.
Cross-Functional Collaboration – Work closely with the web, content, and paid media teams to create a holistic SEO approach for clients.
Time & Project Management – Manage your workload effectively to meet deadlines across a high volume of client accounts, and support the team in managing workload effectively.

Requirements

6+ years of experience in an SEO-focused agency environment, managing multiple client accounts simultaneously.
Excellent Communication Skills – Communicate as a trusted SEO advisor to clients and internal teams, including the CSM team, offering proactive recommendations, addressing complex challenges, and driving alignment on long-term search goals.
Ability to Develop and Implement SEO Best Practices at Scale – Deep understanding of SEO ranking factors, technical SEO, on-page optimizations, schema markup, and local SEO, and ability to implement these across not just your own clients but the client portfolio as a whole
Analytical Mindset – Strong proficiency in analyzing SEO data, identifying trends, and making data-driven optimizations.
Detail-Oriented & Highly Organized – Ability to manage multiple projects, deadlines, and priorities in a fast-paced environment and proactively communicate status at all levels.
Self-Starter & Problem-Solver – Ability to work independently, troubleshoot challenges, and proactively optimize strategies for better results with minimal guidance.
Adaptability & Forward Thinking – Understanding of evolving search algorithms and industry trends, with a proactive approach to testing and implementing new SEO tactics.
MINIMUM QUALIFICATIONS: - 6+ years of SEO experience in an agency setting managing SEO for multiple clients.
- Expert technical SEO knowledge, including site audits, schema markup, and local SEO.
- 3+ years of experience managing resources, including mentoring junior team members, overseeing deliverables, delegating work across internal teams, and collaborating with external vendors or contractors to ensure consistent output and alignment
- Advanced Proficiency with SEO tools, including Google Search Console, Google Analytics 4, SEMrush, Ahrefs, Screaming Frog, and Agency Analytics.
- Experience in local SEO, including Google Business Profile optimization, citation management, and multi-location SEO strategies.
- Hands-on experience with CMS platforms, including Webflow and WordPress.
- Ability to communicate SEO concepts effectively in client meetings and internal discussions.

Preferred

Experience with dental or healthcare industry SEO
SEO certifications
Proven success driving local SEO growth for multi-location or service-based businesses
Experience managing SEO for businesses in competitive local markets

Wonderist Agency - Dental Marketing

Wonderist Agency is a full-service marketing agency for dental practices to help them grow their new patient base through a personalized, results-focused marketing plan. We pride ourselves on our personalized approach to each of our client's needs and are committed to working as part of your existing team.Our ServicesAccount Management: Are you tired of managing lots of marketing partners and trying to figure out what works and what doesn't? We provide dedicated Account Managers that build your strategy, find new opportunities, keep everything organized, and moving forward. We make sure we have a phone call once a month to provide you with a status update and a second phone call once a month to report on the results.Search Engine Optimization (SEO): We focus on quality over quantity to build onsite content and offsite backlinks that consistently put your website on page one.Digital Paid Advertising: In addition to search engine optimization, we focus on branded and direct response marketing to reach your target customers on Google, Facebook advertising networks.Social Media: We focus on unique content creation and brand engagement to ensure an ongoing relationship between your business and current and prospective patients while building targeted product campaigns that reach prospective customers and re-market to interested or existing patients.Web Development: We build beautiful Wordpress websites that stand out! All our websites are mobile responsive and optimized to convert traffic into phone calls. Our websites live on a premium hosted platform that is blazing fast with no downtime.Photo & Video Production: We take and edit beautiful photos and videos that tell the story of your practice so prospective new patients can get to know you before they even pick up the phone.Brand Development: Customized development of practice brand logo, style, mission statement, tagline, and website address.

Founded in 2011

San Diego, California, USA

70 employees (30 in marketing)

linktr.ee/wonderistagency

Traffic Signals

Monthly Visitors

199.1M

Monthly Google Ads Budget

$202.6K

Traffic Source Mix

21.6%

Direct

52.8%

Referral

4.7%

Social

20.8%

Paid

0.1%

Headcount Trend

Current headcount: ~70

Marketing Team

Marketing Team Size

23 (33% of company)

Median Career Experience

8 years

Median Tenure

2.8 years

People

Marketing Leadership

Ryan Ricketts

Head of SEO

At the company for 1 year 4 months

Alexandra Alessio

SEO Team Lead

At the company for 5 years

Raymond Klouda

SEO Team Lead

At the company for 2 years 5 months

Chiharu Ogo-Racine

Sr. Social Media Content Manager

At the company for 9 years

Responsibilities

Develop & Execute SEO Strategies – Develop and implement scalable, results-driven SEO strategies that drive growth across a diverse portfolio of dental clients.
Client Communication & Strategy – Serve as the primary SEO expert for accounts, leading client communications via email and calls to discuss performance, recommendations, strategy and client escalations.
Vendor/Partner Collaboration – Assist in managing external SEO partners by providing feedback, aligning deliverables with internal standards, and identifying process improvements.
Team Management and Development – Manage select junior resources, providing guidance and support to junior SEO specialists by reviewing work, sharing best practices, and contributing to their growth and development.
SEO Content Optimization – Develop content strategies, perform keyword research, and optimize web copy for SEO performance that are scalable across the department.
Website Optimization & Technical SEO – Improve website performance and search engine rankings by implementing best practices in technical SEO, including schema markup, site architecture, and page speed optimization.
Local SEO & Google Business Profile Optimization – Execute local SEO strategies, including citation management, local keyword targeting, and Google Business Profile enhancements.
Performance Analysis & Reporting – Translate complex performance data into actionable insights using GA4, GSC, SEMrush, and other SEO tools to inform client strategies and internal reporting.
Cross-Functional Collaboration – Work closely with the web, content, and paid media teams to create a holistic SEO approach for clients.
Time & Project Management – Manage your workload effectively to meet deadlines across a high volume of client accounts, and support the team in managing workload effectively.

Requirements

6+ years of experience in an SEO-focused agency environment, managing multiple client accounts simultaneously.
Excellent Communication Skills – Communicate as a trusted SEO advisor to clients and internal teams, including the CSM team, offering proactive recommendations, addressing complex challenges, and driving alignment on long-term search goals.
Ability to Develop and Implement SEO Best Practices at Scale – Deep understanding of SEO ranking factors, technical SEO, on-page optimizations, schema markup, and local SEO, and ability to implement these across not just your own clients but the client portfolio as a whole
Analytical Mindset – Strong proficiency in analyzing SEO data, identifying trends, and making data-driven optimizations.
Detail-Oriented & Highly Organized – Ability to manage multiple projects, deadlines, and priorities in a fast-paced environment and proactively communicate status at all levels.
Self-Starter & Problem-Solver – Ability to work independently, troubleshoot challenges, and proactively optimize strategies for better results with minimal guidance.
Adaptability & Forward Thinking – Understanding of evolving search algorithms and industry trends, with a proactive approach to testing and implementing new SEO tactics.
MINIMUM QUALIFICATIONS: - 6+ years of SEO experience in an agency setting managing SEO for multiple clients.
- Expert technical SEO knowledge, including site audits, schema markup, and local SEO.
- 3+ years of experience managing resources, including mentoring junior team members, overseeing deliverables, delegating work across internal teams, and collaborating with external vendors or contractors to ensure consistent output and alignment
- Advanced Proficiency with SEO tools, including Google Search Console, Google Analytics 4, SEMrush, Ahrefs, Screaming Frog, and Agency Analytics.
- Experience in local SEO, including Google Business Profile optimization, citation management, and multi-location SEO strategies.
- Hands-on experience with CMS platforms, including Webflow and WordPress.
- Ability to communicate SEO concepts effectively in client meetings and internal discussions.

Preferred

Experience with dental or healthcare industry SEO
SEO certifications
Proven success driving local SEO growth for multi-location or service-based businesses
Experience managing SEO for businesses in competitive local markets