2 days ago
Senior Marketing Operations Manager
Kharon
Denver, CO (Hybrid)Full time$140K/yr – $155K/yr
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Senior Marketing Operations Manager
Denver, CO (Hybrid)
$140K/yr – $155K/yrSenior Level5+ years expFull time
Posted 2 days ago
Top 1% of applicants do these two things.
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Job Summary
Own and optimize HubSpot operations, data flows, and governance; lead the L2O lifecycle, data quality, and attribution, while partnering with RevOps to align GTM strategy.
- Manage HubSpot Enterprise admin and integrations
- Drive bi-directional HubSpot-Salesforce sync and L2O improvements
Job Description
Responsibilities
- Serve as the primary admin for HubSpot Enterprise and the broader marketing stack; manage all integrations and data enrichment tools.
- Lead the bi-directional sync between HubSpot and Salesforce to ensure seamless data flow and reliability for GTM teams.
- Redesign and optimize the Lead-to-Opportunity (L2O) lifecycle, including sophisticated lead scoring, grading, and automated routing logic.
- Act as "Process Architect" by establishing SOPs and scalable documentation for campaign execution, lead flow, and MarTech usage.
- Lead major initiatives to retire legacy automation, standardize data lists, and enforce global "rules of the road" for data quality.
- Manage global privacy frameworks (GDPR, CCPA, etc.), opt-in/out logic, and overall email deliverability.
- Own the operational health and cleanliness of the HubSpot database; proactively audit, cleanse, and enrich data to optimize targeting
- Design and maintain executive-level dashboards tracking MQL velocity, funnel conversion, and campaign ROI.
- Own revenue attribution modeling and provide data-driven insights to support budget planning and CAC (Customer Acquisition Cost) forecasting.
- Partner with RevOps and Deal Desk to ensure marketing operations align with broader company GTM strategy and pipeline velocity.
Requirements
- 5+ years of experience in a dedicated B2B SaaS Marketing Ops role, ideally within a high-growth environment.
- HubSpot Expert: Advanced, Enterprise-level administrative expertise. Certifications are required; you must be a power user of workflows, custom objects, and complex lead scoring.
- Salesforce Integration: Strong working knowledge of SFDC (Admin-level preferred), specifically managing the bi-directional sync with HubSpot, campaign management, and reporting.
- Business Architect: Proven ability to translate high-level business goals (e.g., MQL-to-Opp conversion) into technical execution plans.
- Data Storyteller: Expert-level analytical skills with a focus on multi-touch attribution modeling, funnel velocity, and GTM metrics (CAC/ROI).
- AI Proficiency: Working knowledge of AI-driven operations (e.g., Jasper, Writer, or HubSpot AI) to automate content workflows, lead enrichment, and predictive modeling. Familiarity with prompt engineering for data analysis is highly preferred.
- Privacy & Governance: Deep understanding of global data privacy (GDPR, CCPA) and email deliverability best practices.
- The "Bonus" Stack: Experience with ABM platforms (6sense/Demandbase), data enrichment tools, and data analytics platforms (Databricks) is a major plus!
Preferred
- ABM platforms (6sense/Demandbase), data enrichment tools, and data analytics platforms (Databricks) is a major plus!
- Familiarity with prompt engineering for data analysis is highly preferred.
- Working knowledge of AI-driven operations (e.g., Jasper, Writer, or HubSpot AI) to automate content workflows, lead enrichment, and predictive modeling.
Benefits
- Fully sponsored medical, dental, and vision insurances
- FSA program for both medical and dependent care
- Long term disability
- 401k + Roth with matching and immediate vesting
- Flexible paid time off + 11 paid holidays
Kharon
3.7 Glassdoor
Kharon helps leading organizations identify a wide range of sanctions and compliance risks, critical to managing financial crimes, supply chain exposure, export controls, investment risk, and more. Combining cutting edge technology and data science with industry-leading research, our solutions provide the critical insights required for a comprehensive view of illicit finance and other commercial threats.
Founded in 2016
Los Angeles, California, USA
166 employees (16 in marketing)
50% recommend to a friend
Traffic Signals
Monthly Visitors
24.6K
Monthly Google Ads Budget
$7.7K
Traffic Source Mix
Search
33.3%
Direct
46.4%
Referral
7.9%
Social
10.6%
Paid
1.5%
Headcount Trend
Current headcount: ~166
Marketing Team
Marketing Team Size
13 (8% of company)
Median Tenure
2.1 years
Marketing Roles Posted (Last 30 Days)
2