Develop and Support Dealer Marketing Strategies
Collaborate with dealers to create tailored marketing plans that align with brand guidelines and business objectives.
Assist in message and campaign development to drive engagement and sales.
Help dealers maximize local marketing opportunities, including digital activations such as social media campaigns, paid search, and localized online advertising.
Provide guidance on leveraging co-op programs and other resources to enhance local visibility and reach.
Assist with Marketing Material Requests and Distribution
Coordinate and fulfill dealer requests for marketing collateral, including brochures, digital assets, and promotional content.
Manage the distribution of approved marketing materials to ensure timely delivery.

Bachelor’s degree in Marketing, Business, Communications, or related field
2–4 years of marketing experience, preferably in channel marketing or dealer/distributor environments
Experience supporting marketing campaigns and events
Proficiency in Microsoft Office Suite (Word, Excel, PowerPoint)
Familiarity with Digital Asset Management, Content Management Systems, Email and SMS Tools, CRM and marketing automation is highly preferred
Strong skills in analyzing market data and campaign performance metrics
Ability to interpret competitive analysis and apply insights to strategy
Excellent written and verbal communication skills for dealer engagement and product promotion

Marketing Specialist (PROF3-254)