3 days ago
Strategic Communications and Marketing Lead Associate
Peraton
Reston, VA (On-site)Full time$86K/yr – $138K/yr
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Strategic Communications and Marketing Lead Associate
Reston, VA (On-site)
$86K/yr – $138K/yrMid Level5+ years expFull time
Posted 3 days ago
Top 1% of applicants do these two things.
The other 99% submit and hope. You're about to do something different.
Job Summary
Own the development and execution of integrated external communications and marketing campaigns across sectors, shaping messaging, media relations, and content to support growth and capture efforts.
- Coordinate cross-sector MarComms with business development priorities
- Lead externally facing communications and thought leadership to support growth
Job Description
Responsibilities
- Lead integrated marketing and communications campaigns that support sector growth objectives, providing strategic counsel, messaging, and comprehensive plan development.
- Serve as the primary liaison between company sectors and MarComms for external communications and marketing needs, ensuring alignment with business development priorities.
- Develop and execute external communications strategies that enhance Peraton's brand presence and support capture and growth initiatives.
- Partner with sector leadership to identify and promote key differentiators, capabilities, and success stories to external audiences.
- Working with the content team, help develop compelling content for external channels, including press releases, thought leadership articles, case studies, website content, and marketing collateral.
- Support media relations efforts by developing messaging, preparing spokespersons, and coordinating proactive and reactive media opportunities.
- Collaborate within the department ensuring consistent messaging across social media, web properties, and digital campaigns.
- Provide subject matter expertise and strategic advisory support.
- Monitor industry trends, competitive landscape, and market dynamics to inform communications strategies and identify opportunities for thought leadership.
- Support proposal communications and marketing efforts as needed to advance business development objectives.
Requirements
- Bachelor's degree in communications, marketing, public relations, journalism, or a related field.
- Minimum of 5+ years of experience in external communications, marketing communications, or public relations.
- Demonstrated experience supporting business growth, business development, or marketing initiatives.
- Exceptional writing, editing, and verbal communication skills.
- Proven ability to develop and execute integrated communications and marketing campaigns.
- Experience working with multiple business units or sectors in a matrixed organization.
- Strong project management skills with the ability to manage multiple priorities simultaneously.
- Proficiency in Microsoft Office Suite and familiarity with marketing and communications tools.
- Must be able to work on-site at the Peraton headquarters in Reston, Virginia.
- Must be a US citizen.
Preferred
- Experience in the aerospace, defense, or government contracting industry.
- Familiarity with business development and capture processes.
- Experience with media relations and spokesperson preparation.
- Background in digital marketing and social media strategy.
- Agency experience in public relations, marketing, or advertising.
Peraton
3.6 Glassdoor
At Peraton, we're at the forefront of delivering the next big thing every day. We're the partner of choice to help solve some of the world's most daunting challenges, delivering bold, new solutions to keep people around the world safer and more secure.How do we do it? By thinking differently. We're not mired in the past. We look at all problems with fresh eyes. We look past the obvious to bring the best talent, tech, and ideas together to completely transform how things get done. So bring your unique ideas, your entrepreneurial spirit, and your drive to succeed and get ready to be part of something bigger. Get ready to do the can't be done.________Recruitment fraud is a growing trend where fraudsters have been known to attempt to use our name to trick job seekers with fake employment opportunities. This type of scam is typically carried out through fake job postings, fake websites, or email accounts claiming to be from Peraton. The intent of recruitment fraud is to gain access to your personal information, such as your banking information, credit card number, or social security number.Please be aware that our careers site can be found at careers.peraton.com and our corporate site can be found at peraton.com.To learn more about Recruitment fraud and what to expect and not to expect from a Peraton recruiter, please visit: https://careers.peraton.com/recruitment-fraud/
Founded in 2017
Reston, Virginia, USA
13K employees (285 in marketing)
66% recommend to a friend
72% CEO approval
Traffic Signals
Monthly Visitors
225.7K
Monthly Google Ads Budget
$143.9K
Traffic Source Mix
Search
21.9%
Direct
53.4%
Referral
17.4%
Social
6.6%
Paid
0.5%
Headcount Trend
Current headcount: ~13.3K
Marketing Team
Marketing Team Size
183 (1% of company)
Marketing Roles Posted (Last 30 Days)
1