Responsibilities

• Work in conjunction with other departments to understand the business needs for marketing and implement strategies that fit the brand standards.
• In conjunction with leadership, direct and implement the organization’s advertising and promotional brand strategy
• Manages company website, social media and intranet.
• Report on effectiveness of digital advertising, company website, and other company listings and programs; gather metrics for weekly and monthly reporting.
• Collaborate with Marketing Analysts to review and analyze data and market trends to identify and recommend effective marketing approaches.
• OEM Co-op Advertising & Compliance: Manage, submit, and track all manufacturer co-op marketing programs to ensure 100% compliance with OEM brand guidelines and maximize fund utilization/reimbursement.
• With the Parts & Aftermarket department: Promote monthly parts specials, seasonal maintenance campaigns, and eCommerce/online parts ordering platforms.
• With the Service & Body Shop department: Create targeted campaigns highlighting preventive maintenance programs, mobile service units, and technician recruitment efforts.
• With the Sales & Fleet Accounts Department: Develop sales collateral, spec sheets, and digital campaigns targeting commercial fleet buyers, vocational industries, and independent owner-operators.
• With the Leasing & Rental Department: Promote full-service leasing offerings, commercial truck rentals, and contract maintenance programs.

Requirements

• Education & Experience: Business Administration, Marketing, or related field required; Masters degree preferred and 10 years of experience in a similar role.
• Excellent verbal and written communication skills.
• Thorough understanding of marketing strategies and practices.
• Excellent interpersonal and customer service skills.
• Excellent organizational skills and attention to detail.
• Strong analytical and problem-solving skills.
• Strong supervisory and leadership skills.
• Proficient with Google Office Suite and related marketing software.
• Mindset: A curious mindset with an entrepreneurial "pioneering spirit," strong integrity, and a passion for continuous professional development.

Benefits

• We believe in taking care of our people. JX Enterprises offers a highly competitive compensation package designed to support your health, financial future, and overall well-being.