2 weeks ago
Senior Hubspot CRM Specialist
Veralto Global
USA (Remote)Full time$120K/yr – $135K/yr
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All marketing roles in the US
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Senior Hubspot CRM Specialist
USA (Remote)
$120K/yr – $135K/yrSenior Level5+ years expFull time
Posted 2 weeks ago
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Job Summary
Own the HubSpot strategy and roadmap and drive CRM governance, processes, and data quality across the organization, translating business needs into scalable CRM solutions and measurable value.
- Define strategy and roadmap for Marketing, Sales, and Service Hubs
- Govern data quality, processes, and reporting
- Translate business requirements into scalable CRM solutions
Job Description
Responsibilities
- Own the HubSpot strategy and roadmap, serving as the subject matter expert across Marketing Hub, Sales Hub, and Service Hub while ensuring the platform supports business growth objectives.
- Lead CRM governance and optimization, establishing scalable standards for data architecture, automation, user permissions, lifecycle management, and platform administration.
- Design and enhance CRM processes, including segmentation, lead scoring, pipeline management, workflow automation, and customer journey orchestration to improve conversion and customer engagement.
- Drive enterprise-wide data quality and integrity, implementing governance practices, data validation, cleansing, deduplication, and user adoption strategies.
- Develop actionable reporting and business intelligence, leveraging HubSpot and Power BI to provide visibility into pipeline performance, marketing effectiveness, customer lifecycle metrics, and revenue impact.
- Partner with Sales, Marketing, Customer Service, and Digital teams to translate business requirements into scalable CRM solutions and prioritize platform enhancements.
- Lead the evolution of the HubSpot ecosystem, evaluating new capabilities, managing integrations with e-commerce and marketing technologies, and recommending improvements that create measurable business value.
Requirements
- 5+ years of experience in CRM, Revenue Operations, Marketing Operations, Sales Operations, or a related discipline, including significant hands-on ownership of HubSpot in a complex business environment.
- Deep HubSpot expertise, including administration and optimization of Marketing Hub, Sales Hub, and Service Hub, with experience building workflows, reporting, segmentation, automation, and integrations.
- Strong analytical capabilities, including experience with Power BI, CRM reporting, customer journey analysis, and translating data into business recommendations.
- Experience influencing cross-functional stakeholders, establishing best practices, driving adoption, and serving as a trusted advisor on CRM strategy and operations.
- Bachelor's degree in Business, Marketing, Analytics, or a related field, plus experience supporting e-commerce, digital customer journeys, or integrated marketing and sales technology ecosystems.
Benefits
- We offer a comprehensive package of benefits including paid time off, medical/dental/vision insurance and 401(k) to eligible employees.
Veralto Global
4.0 Glassdoor
Veralto is a $5 billion global leader in essential technology solutions dedicated to creating a safer, cleaner, more vibrant future. Veralto’s Water Quality companies—Aquatic Informatics, ChemTreat, Hach, McCrometer, OTT HydroMet, Sea-Bird Scientific, Trojan Technologies, and XOS—help customers manage, treat, purify, and protect the global water supply, from municipal and wastewater treatment facilities to lakes, rivers, watersheds, and oceans. And our Product Quality and Innovation companies—Esko, Linx, Pantone, Videojet, and X-Rite—help protect the world’s food, medicine, and essentials by enabling customers to track and authenticate the billions of goods that travel the global supply chain every day. When you join a Veralto company, you join a unique culture and work environment where purpose meets possibility: where the work you do has an everyday impact on the water, food, medicine, and other essentials we all rely on, and where you’ll have boundless opportunities to deepen your skillset, pursue your ambitions, and grow your career. Spanning 13 operating companies and 300+ locations across the globe, each of our 16,000 associates worldwide brings rich backgrounds and diverse perspectives to our business. Together, we’re Safeguarding the World’s Most Vital ResourcesTM—and building rewarding careers along the way. Learn more about our culture on our LinkedIn Life page and on jobs.veralto.com.
Founded in 2023
Waltham, Massachusetts, USA
594 employees (53 in marketing)
77% recommend to a friend
96% CEO approval
Traffic Signals
Monthly Visitors
79.7K
Traffic Source Mix
Search
23.7%
Direct
42.2%
Referral
17%
Social
16.2%
Paid
0.7%
Headcount Trend
Current headcount: ~594
Marketing Team
Marketing Team Size
49 (8% of company)
Marketing Roles Posted (Last 30 Days)
4