1 day ago
Programmatic Media Buyer
Mosaic Media Agency
Idaho Falls, ID (Remote)Full time
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Programmatic Media Buyer
Idaho Falls, ID (Remote)
Salary Not AvailableMid Level3+ years expFull time
Posted 1 day ago
Top 1% of applicants do these two things.
The other 99% submit and hope. You're about to do something different.
Job Summary
Own and optimize end-to-end programmatic media campaigns across OTT/CTV, programmatic display, streaming audio, and DOOH, including RTB, PMP deals, and guaranteed buys, with data‑driven targeting, performance insights, and cross‑functional collaboration.
- Define and drive the programmatic strategy and execution lifecycle
- Continuously optimize to improve efficiency, ROI, and key metrics
- Coordinate with exchanges, data providers, and internal teams to align goals
Job Description
Responsibilities
- Develop and execute programmatic media strategies across OTT, CTV, programmatic display, streaming audio, and DOOH.
- Monitor and optimize campaign performance, making real-time adjustments to improve efficiency and ROI.
- Conduct audience segmentation and data-driven targeting to maximize campaign effectiveness.
- Oversee real-time bidding (RTB), private marketplace (PMP) deals, and programmatic guaranteed buys.
- Work with ad exchanges, third-party data providers, and verification partners to ensure campaign success.
- Collaborate with internal teams to align programmatic buys with overall marketing objectives.
- Stay up-to-date with industry trends, ad tech developments, and privacy regulations.
- Provide detailed reports and insights on campaign performance, including key metrics such as CPM, CTR, CPA, and ROAS.
Requirements
- 3+ years of hands-on experience in programmatic media buying.
- Proficiency with one of the major DSPs (Basis, Amazon, The Trade Desk, etc.)
- Ability to analyze data and provide actionable insights for campaign optimization.
- Strong organizational and project management skills.
- Ability to manage multiple campaigns simultaneously in a fast-paced environment.
Benefits
- Benefits include medical, dental, vision, and life insurance, banked PTO, and a 401k for eligible employees.
Mosaic Media Agency
Mosaic Media is a collection of media buying experts and creative strategists who negotiate, purchase, and monitor advertising space and airtime with the experience to meet all your campaign needs, freeing you up to focus on developing the creative and strategy of your clients’ message.Flexible and unobtrusive, we are available to assist at whatever level is most comfortable for you. Talented and experienced, we will provide regional or national buying plans that will maximize the effectiveness of the message being placed and the savings to your media budget.
Traffic Signals
Monthly Visitors
1.9K
Traffic Source Mix
Search
18.6%
Direct
62.1%
Referral
5%
Social
13.1%
Paid
1.2%
Headcount Trend
Current headcount: ~23
Marketing Team
Marketing Team Size
8 (35% of company)
Marketing Roles Posted (Last 30 Days)
1