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Goodwill of Colorado logo
8 hrs ago

Manager III, Content, Social, & Community Strategy

Goodwill of Colorado

Adams County, CO (Hybrid)Full time$80K/yr – $85K/yr

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1 jobs
Goodwill of Colorado logo

Manager III, Content, Social, & Community Strategy

Goodwill of Colorado

Adams County, CO (Hybrid)

$80K/yr - $85K/yrIn-houseFull-timeSenior level10+ years exp.
8 hrs ago
Goodwill of Colorado logo
Goodwill of Colorado

Manager III, Content, Social, & Community Strategy

Adams County, CO (Hybrid)

$80K/yr – $85K/yrSenior Level10+ years expFull time

Posted 8 hrs ago

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Job Summary

Own and execute a cross-channel content strategy, oversee video production from concept to delivery, and lead cross-functional storytelling campaigns that advance brand, mission, and community impact.

  • Cross-channel content leadership across social, blog, website, video, and email channels.
  • Guide video production from concept to delivery to support brand and mission storytelling.

Job Description

Responsibilities

  • Develop and manage a cross-channel content strategy (social, blog, website, video, email, etc.) that supports brand and organizational goals.
  • Collaborate with designers, writers, and videographers to produce high-quality content.
  • Maintain a consistent brand voice and tone across all channels.
  • Lead content-related project management across the Customer Experience team, ensuring alignment on timelines, deliverables, and cross-functional collaboration for campaigns, launches, and storytelling initiatives.
  • Optimize content for SEO, engagement, and shareability.
  • Manage and make strategic recommendations for website experience, including managing the vendor in the development and maintenance of the site.
  • Design and implement integrated marketing campaigns that support brand, development, community engagement, and community program visibility.
  • Develop human-first content. Sharing stories that translate into emotionally resonant narratives that educate, inspire, and build trust.
  • Responsible for developing content that centers on the human experience.
  • Work collaboratively across departments to promote organizational initiatives, events, and mission impact stories.

Requirements

  • A Bachelors degree in Marketing, Communications, and/or related field is required.
  • A minimum of 10 years of experience in content marketing, social media, and/or influencer management (agency or in-house).
  • Deep understanding of social media platforms, trends, and analytics tools.
  • Strong project management and communication skills.
  • Experience working with creators/influencers at various levels (macro to micro).
  • Passion for digital storytelling, creativity, and internet culture.
  • Graphic design, video editing, or photography skills.
  • Proven track record of driving social and digital marketing strategy and content creation best practices and passion for exploring evolving trends and opportunities to support organization objectives.
  • Proven experience leading video production from concept to completion, including scripting, creative direction, production coordination, editing oversight, and platform-specific optimization for social, fundraising, and event-related content.
  • Preferred Tools:

Benefits

  • Full-Time position is eligible for Medical, Dental, Vision, Short Term Disability, Life/Accidental Death and Dismemberment, Flexible Spending Accounts, Long Term Disability, and several voluntary supplemental benefit offerings. In addition, these positions are eligible for paid time off in the form of vacation, sick, holiday, floating holiday, jury duty, and bereavement leave. All employees may also make pre-tax or post-tax (Roth) contributions to our retirement plan – must be 18 years of age to participate.
Goodwill of Colorado logo

Goodwill of Colorado

3.3 Glassdoor

Goodwill of Colorado provided career development resources and life-skills training for nearly 150,000 Coloradans with disadvantages in 2023 —including military veterans, seniors, youth, and individuals who have a disability or barrier to employment. Through its thrift stores, donations, corporate partnerships and recycling processes, Goodwill has worked for more than a century in Colorado to ensure individuals have access to career and life pathways that allow them to live to their fullest potential.

Founded in 1918
Colorado Springs, Colorado, USA
576 employees (32 in marketing)
goodwillcolorado.org
65% recommend to a friend
69% CEO approval

Salaries

Posted range

$80K/yr – $85K/yr

Taken straight from the job posting.

See all Goodwill of Colorado salaries

Marketing Team

Marketing Team Size
25 (4% of company)
Median Career Experience
18.5 years
Median Tenure
3.2 years
Marketing Roles Posted (Last 30 Days)
1

People

Marketing Leadership

Alison McGilchrist
Alison McGilchrist
Vice President, Marketing and Development
At the company for 3 years 11 months
Bettina Papirio-Faerber
Bettina Papirio-Faerber
Head of Insights and Innovation, Marketing & Communication
At the company for 2 years 5 months
Melissa Traub
Melissa Traub
Marketing Manager, Digital and Social
At the company for 2 years 5 months
Stephanie Bell, MBA
Stephanie Bell, MBA
Brand & Buzz Manager
At the company for 10 years 9 months

Funding

Total Funding
$49.9K
Last Raise
$49.9K
Grant, 2 years ago

Funding History

  • Mar 2024
    Grant • $49.9K

Traffic Signals

Monthly Visitors
118.8K
Monthly Google Ads Budget
$312.9K
Traffic Source Mix
Search
61.3%
Direct
30.8%
Referral
4.9%
Social
1.5%
Paid
1.4%

Headcount Trend

Current headcount: ~576

Recent News

New Goodwill location opens in Falcon with a food drive
Dec 2, 2025 • FOX21 News Colorado
Photos of disturbing scene at Goodwill warehouse spark outrage: 'Something much scarier'
Dec 2, 2025 • The Cool Down
Goodwill of Colorado opens new store in Falcon
Nov 29, 2025 • FOX21 News Colorado
‘They have no idea what they’re doing’: Woman proves Goodwill prices don’t add up after finding ‘fake’ Coach bag for $40–then stumbling onto a real one
Nov 20, 2025 • The Mary Sue
Goodwill closes historic center after nearly 70 years of service
Oct 21, 2025 • The US Sun
Goodwill Pasadena Stores Drive Growth and Community Support
Oct 13, 2025 • Pasadena Now
‘I call them GREEDWILL’: Colorado woman finds $54 leather jacket at Goodwill. Then a manager intervenes when she asks for a price match
Sep 30, 2025 • The Mary Sue
Thrifting for Halloween with Goodwill of Colorado
Sep 24, 2025 • FOX21 News Colorado
Goodwill Colorado’s Excel Center in Aurora readies for second wave of grads
Sep 4, 2025 • Sentinel Colorado
Goodwill of Colorado opens new donation location in Clifton
Aug 20, 2025 • WesternSlopeNow.com
Goodwill of Colorado opens new Clifton Attended Donation Center over the weekend
Aug 19, 2025 • KJCT
New Details: Goodwill of Colorado opens new Clifton Attended Donation Center
Aug 17, 2025 • KJCT
Goodwill of Colorado graduates first class of students in new EV charging repair program
Aug 1, 2025 • Denver7
Goodwill of Colorado launches free program to teach people how to repair EV charging stations
Jul 29, 2025 • Denver7
Goodwill of Colorado launches ‘Clean Tech Accelerator’ in Aurora to train EV charging technicians
Jul 28, 2025 • Colorado Public Radio
Shopping back-to-school at Goodwill
Jul 25, 2025 • FOX21 News Colorado
What’s Working: Nonprofit thrift store is training technicians to service Colorado's electric vehicle charging stations
Jul 12, 2025 • The Colorado Sun
Goodwill Colorado launches clean tech jobs training program
Jul 8, 2025 • ColoradoBiz
Denver jail launches first-of-its-kind visitation clothing program for inmates
May 1, 2025 • Denver Post
‘We’re all about helping the community’: Business is steady at Montrose’s first Goodwill
Apr 23, 2025 • Montrose Daily Press
Goodwill Signs Lease for 19,766-Square-Foot Store in Toms River’s Fischer Plaza
Jan 14, 2025 • 95.9 The RAT
From secondhand to second chances: Goodwill’s impact in Colorados
Jan 11, 2025 • KKTV
Goodwill of Colorado Announces New Recycling Partnership With O-I Glass
Nov 13, 2024 • Waste360
Goodwill of Colorado and O-I Glass partner on glass recycling
Nov 13, 2024 • Packaging Gateway
Goodwill of Colorado Announces New Recycling Partnership With O-I Glass to Celebrate “America Recycles Day”
Nov 12, 2024 • Business Wire
I found two rare items at Goodwill for just $19 - I immediately knew the style made them worth $2,000
Oct 23, 2024 • The US Sun
Goodwill sets its sights on recycling
Oct 15, 2024 • Resource Recycling, Inc.
Fintech DailyPay Teams Up with Goodwill of Colorado
Apr 8, 2023 • Crowdfund Insider

Links

goodwillcolorado.orgLinkedInX (Twitter)Crunchbase

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