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4 months ago

Digital Marketing Coordinator

Baird

Milwaukee, WI (On-site)Full time

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1 jobs
Baird logo

Digital Marketing Coordinator

Baird

Milwaukee, WI (On-site)

In-houseFull-timeMid level1+ years exp.
4 months ago
Baird logo
Baird

Digital Marketing Coordinator

Milwaukee, WI (On-site)

Salary Not AvailableMid Level1+ years expFull time

Posted 4 months ago

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Job Summary

Support email and social media campaigns for a corporate marketing team, focusing on email platforms and social channels.

  • Must-have: 1–2 years in digital marketing and experience with Salesforce Marketing Cloud, HubSpot, or Marketo.
  • Standout: Sprout Social experience and design tools like Canva or Adobe Creative Suite.
  • Ability to manage multiple projects and meet deadlines in a fast-paced environment.

Job Description

Responsibilities

  • Build, test, and deploy email marketing campaigns using platforms such as Salesforce Marketing Cloud, HubSpot, or Marketo
  • Collaborate with internal stakeholders to develop email content and templates aligned with brand standards
  • Monitor campaign performance and deliver actionable insights through regular reporting and analysis
  • Maintain email lists and ensure compliance with data privacy and marketing regulations
  • Manage scheduling, publishing, and monitoring of content across corporate social media channels using tools such as Sprout Social
  • Assist in developing and executing social media campaigns aligned with business and marketing objectives
  • Support the associate social media advocacy program and provide guidance on digital and social best practices
  • Create monthly and campaign-specific social media performance reports
  • Maintain and update internal SharePoint sites and intranet pages to ensure content is current, relevant, and engaging
  • Partner with internal teams to support internal communication initiatives through digital channels

Requirements

  • Bachelor’s degree in Marketing, Communications, or a related field
  • 1–2 years of experience in digital marketing, preferably in a corporate or agency environment
  • Experience using marketing automation or email marketing platforms such as Salesforce Marketing Cloud, HubSpot, or Marketo
  • Solid understanding of HTML and CSS for web or email development
  • Strong written communication skills with exceptional attention to detail
  • Ability to manage multiple projects and meet deadlines in a fast-paced environment
  • Experience with social media management tools such as Sprout Social (preferred)
  • Design experience using tools such as Adobe Creative Suite or Canva (a plus)
  • Nice-to-have: Experience with social media management tools such as Sprout Social (preferred) and design tools like Canva or Adobe Creative Suite (a plus)

Preferred

  • Experience with Sprout Social (preferred)
  • Design experience using tools such as Adobe Creative Suite or Canva (a plus)
Baird logo

Baird

Since 1919, Baird has guided families, businesses, communities and institutions toward their financial goals. Being privately held enables us to prioritize long-term planning and investment – for our clients and the firm – without having to weigh those against the quarterly expectations of outside shareholders. Today Baird offers wealth management, investment banking, asset management, fixed income and equity sales and trading, equity research, public finance and private equity services. This balance of cyclical and counter-cyclical businesses provides financial strength and stability across market environments and enables us to consistently reinvest in our ability to serve clients.We manage or oversee more than $525 billion in client assets and employ more than 5,300 Associates around the world. And, because nearly 85% of our associates are Baird stockholders, you can trust we all share a personal stake in your success.For more than 20 consecutive years, Baird has been one of the FORTUNE 100 Best Companies to Work For®, making us a workplace of choice for some of the most talented, passionate people in financial services. It also enables us to emphasize cultural compatibility in those we hire, many of whom stay their entire careers. All of this helps ensure the quality and consistency of our advice for clients and the timeless values that make the Baird Difference every day for our clients, our Associates and the communities we share. For more information, please visit https://www.rwbaird.com/bairddifference/.

Founded in 1919
Milwaukee, Wisconsin, USA
5.5K employees (102 in marketing)
www.rwbaird.com

Marketing Team

Marketing Team Size
87 (2% of company)
Median Career Experience
5 years
Median Tenure
0.9 years
Marketing Roles Posted (Last 30 Days)
1

People

HR / Recruitment

Josephine Rushe
Josephine Rushe
HR Officer, Assistant Vice President
At the company for 5 years 4 months
Erin Gerhardt
Erin Gerhardt
Manager, HR Reporting & Analytics
At the company for 9 years 11 months

Traffic Signals

Monthly Visitors
390.7K
Monthly Google Ads Budget
$2.1K
Traffic Source Mix
Search
24.9%
Direct
68.8%
Referral
5.7%
Social
0.2%
Paid
0.3%

Headcount Trend

Current headcount: ~5.5K

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