Own the content engine for a founder-led data and experimentation brand, turning biweekly founder sessions into a steady mix of LinkedIn and YouTube formats while maintaining a premium, battle-tested voice across all posts and scripts.

Editorial & Content Strategy: Own the long arc of formats, calendars, and series that reinforce data-backed testing leadership.
Founder Content Extraction: Transform founder insights into weekly content packs and video scripts with tight time commitments from the founder.
Creative & Performance Oversight: Direct a small in-house team and overseas editors to maintain quality and iterate on what works using engagement and pipeline signals.

Job Description

Responsibilities

- Editorial Strategy & Content Planning. You’ll build and own the editorial calendar across LinkedIn and YouTube. You’ll develop recurring series and formats (e.g., myth-busting posts, website teardowns, data-driven trend pieces) that compound over time. You’ll decide what gets published, when, and in what format, and you’ll make sure every piece reinforces our positioning as the data-backed authority in A/B testing. - Founder Content Extraction. You’ll run biweekly 60–90 minute sessions with the Founder to capture insights, opinions, and stories from client work. Your job is to turn that raw material into a week’s worth of LinkedIn posts, video scripts, and content briefs. The Founder’s total time commitment should be under 10 hours per week; you’re the multiplier that makes that possible. - Writing & Ghostwriting. You’ll write or direct the writing of 4–5 LinkedIn posts per week in the Founder’s voice, plus scripts for 1–2 YouTube videos. You know how to write hooks that stop the scroll, structure posts for engagement, and turn complex data into clear, compelling narratives. You’ll also develop a distinct written voice that feels authentic to the Founder and consistent across every platform. - Creative Team Management. You’ll direct an in-house videographer, graphic designer, and overseas editors. You set the creative brief, review output, and ensure everything meets a premium quality bar. You’re not doing the production yourself; you’re the person who makes sure the production team has clear direction and the final product is sharp. - Performance & Iteration. You’ll track what’s working and what’s not across every format and platform. You’ll use engagement data, follower growth, and pipeline attribution to double down on winning formats and kill underperformers. You’ll share performance reports and recommendations with leadership regularly.

Spiralyze

4.3 Glassdoor

30% conversion lift on your website in 90 days through predictive CRO.- Prediction engine scrapes 34,000 websites to find winning A/B tests from other companies.- Full-service team does the design, dev, everything to run those proven winners for you. - Performance pricing. No fee unless you get the lift.Clients include CrowdStrike, BambooHR, Angi, Tenable, Paycor, Gusto, Workday, Taboola, Deel.

Founded in 2011

Atlanta, Georgia, USA

191 employees (27 in marketing)

www.spiralyze.com

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94% CEO approval