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Marketing jobs

2 marketing jobs

3 weeks ago

Senior Marketing Manager - Gynecology

Intuitive (Intuitive Surgical)

Sunnyvale, CA (Remote)Full time$170K/yr – $271K/yr

2 months ago

Senior Marketing Manager – Fluorescence Imaging Agents

Intuitive (Intuitive Surgical)

Sunnyvale, CA (On-site)$170K/yr – $271K/yr

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Intuitive (Intuitive Surgical)

Senior Marketing Manager - Gynecology

Sunnyvale, CA (Remote)

$170K/yr – $271K/yrSenior Level12+ years expFull time

Posted 3 weeks ago

Job Summary

Lead the development and execution of integrated marketing strategies for gynecology da Vinci adoption, guide data-driven market segmentation, messaging, and ROI-focused programs while coordinating cross-functional teams and KOL engagement.

Own marketing strategy development and program execution for Gynecology.
Collaborate with KOLs and societies to shape communications and guidelines.
Manage budgets, ROI measurement, and cross-functional leadership.

Job Description

Responsibilities

Lead development and execution of integrated marketing strategies that accelerate da Vinci adoption in Gynecology, with a focus on da Vinci 5 and SP.
Build & execute high impact marketing plans and corresponding tactical plans / programs to achieve budgeted growth projections in key areas of Gynecology.
Develop qualitative and quantitative data and experiences to segment and deeply understand existing and new markets, the surgeon, their practice, the patient journey, and the clinical procedure steps.
Utilize market knowledge to design and develop strategies and value messaging (clinical, economic, operational, strategic), collateral, tactics, and programs with demonstrated ROI.
Assimilate Gynecology market trends and their potential implications to current and future work/projects. Understand competition and develop competitive differentiation.
Contribute to budget, resource allocation and financial planning for projects / programs with measured ROI to justify through multiple marketing / media channels (webinars, sales collateral, etc.)
Work with Key Opinion Leader surgeons to better understand how the da Vinci Surgical System and instruments are being utilized and determine how to communicate that value proposition to other physicians.
Develop and build KOLs by market segment with the goal of making Intuitive the preferred industry collaborator.
Build relationships with key society members / leaders to establish a higher level of engagement to ensure Intuitive is seen as an integral collaborator when planning congresses and implementing guidelines.
Coordinate trade show activities, digital & website development, strategies, and tracking of marketing campaigns to evaluate results and provide recommendations for future marketing promotions.

Requirements

12 plus years of marketing experience in a therapeutic medical device company preferred.
Proven ability to align diverse teams and use influence marketing strategies to drive business impact.
Results-driven attitude & a resolve to win; must be self-directed with the ability to work with minimal supervision.
Proven ability to solve open-ended problems and work cross-functionally to implement initiatives.
Excellent verbal/written communication and presentation skills, teambuilding, and relational skills to work across multiple constituents.
Bachelor degree required, MBA or Masters degree preferred.
Must be well versed in MS Office Suite.
Must be available to work full-time hours.
Ability to travel up to 50%

Salaries

Posted range

$170K/yr – $271K/yr

Taken straight from the job posting.

See all Intuitive (Intuitive Surgical) salaries

Marketing Team

Marketing Roles Posted (Last 30 Days)

Responsibilities

Lead development and execution of integrated marketing strategies that accelerate da Vinci adoption in Gynecology, with a focus on da Vinci 5 and SP.
Build & execute high impact marketing plans and corresponding tactical plans / programs to achieve budgeted growth projections in key areas of Gynecology.
Develop qualitative and quantitative data and experiences to segment and deeply understand existing and new markets, the surgeon, their practice, the patient journey, and the clinical procedure steps.
Utilize market knowledge to design and develop strategies and value messaging (clinical, economic, operational, strategic), collateral, tactics, and programs with demonstrated ROI.
Assimilate Gynecology market trends and their potential implications to current and future work/projects. Understand competition and develop competitive differentiation.
Contribute to budget, resource allocation and financial planning for projects / programs with measured ROI to justify through multiple marketing / media channels (webinars, sales collateral, etc.)
Work with Key Opinion Leader surgeons to better understand how the da Vinci Surgical System and instruments are being utilized and determine how to communicate that value proposition to other physicians.
Develop and build KOLs by market segment with the goal of making Intuitive the preferred industry collaborator.
Build relationships with key society members / leaders to establish a higher level of engagement to ensure Intuitive is seen as an integral collaborator when planning congresses and implementing guidelines.
Coordinate trade show activities, digital & website development, strategies, and tracking of marketing campaigns to evaluate results and provide recommendations for future marketing promotions.

Requirements

12 plus years of marketing experience in a therapeutic medical device company preferred.
Proven ability to align diverse teams and use influence marketing strategies to drive business impact.
Results-driven attitude & a resolve to win; must be self-directed with the ability to work with minimal supervision.
Proven ability to solve open-ended problems and work cross-functionally to implement initiatives.
Excellent verbal/written communication and presentation skills, teambuilding, and relational skills to work across multiple constituents.
Bachelor degree required, MBA or Masters degree preferred.
Must be well versed in MS Office Suite.
Must be available to work full-time hours.
Ability to travel up to 50%