13 days ago
Freelance Paid Advertising Specialist - US
Sofar Sounds
New York City, NY (Remote)Full time$55/hr – $85/hr
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Freelance Paid Advertising Specialist - US
New York City, NY (Remote)
$55/hr – $85/hrMid Level2+ years expFull time
Posted 13 days ago
Top 1% of applicants do these two things.
The other 99% submit and hope. You're about to do something different.
Job Summary
Own end-to-end campaign management across Meta and TikTok, from build to launch, including pacing, budget reallocation, and performance reporting; maintain QA, tracking hygiene, and a live delivery tracker while collaborating with Sales, Content, and Operations to meet guaranteed delivery across multiple brands.
- Manages multiple concurrent campaigns for different clients
- Interprets platform data to generate clear insights
- Ensures guaranteed delivery and timely updates
Job Description
Responsibilities
- Own the end-to-end execution of campaigns across Meta and TikTok, from build to launch, ensuring correct setup across objectives, budgets, targeting, placements, exclusions, and tracking
- Track pacing daily against contracted delivery guarantees (impressions/views), flagging under- or over-delivery risk early enough to act on it
- Reallocate budget and adjust targeting/placements in real time to protect guaranteed numbers when a campaign is off-pace
- Maintain strong execution standards, including campaign QA, platform setup checks, and tracking hygiene
- Maintain a live tracker of guaranteed vs. delivered metrics across all concurrently running brand campaigns
- Provide timely performance updates, reporting, and commentary tailored to client needs (weekly/quarterly as required)
- Collaborate with internal teams (e.g., Sales, Content, Operations) to ensure integrated delivery
Requirements
- 2-3 years of experience working with paid social platforms, primarily Meta, with exposure to Google and/or TikTok
- Experience with guaranteed-delivery campaigns
- Experience managing multiple concurrent campaigns for different clients/brands
- Strong analytical capability, with confidence interpreting platform data and producing clear insights (Excel/Google Sheets)
- Excellent communication and teamwork skills
- Organised, reliable, and able to run execution without constant oversight
- Comfortable with variable workload
Sofar Sounds
3.8 Glassdoor
Sofar is a global community reimagining the art of live experiences—turning unconventional spaces into intimate showcases for local grassroots art and culture. Born in a London flat in 2009, Sofar began as an answer to a growing problem: live music had lost its magic. It blossomed into a global movement that kept music at its heart while expanding to comedy, dating, food & drink, dance, and more—all connected by Sofar’s renowned track record for discovering rising talent. Countless mainstage performers like Billie Eilish, Jack Harlow, Chappell Roan, Leon Bridges, YEBBA, Teddy Swims, Remi Wolf, Hozier, and Lola Young have played Sofar shows early in their careers. In the past four years alone, Sofar alumni have earned 129 Grammy nominations and 21 wins. Each Sofar show is one-of-a-kind due to the surprising pairing of live experiences with unconventional spaces. Sofar has hosted shows in caves; churches; hidden museum rooms; private living rooms, gardens, and rooftops; a ski jump tower; countless boats, ships, and catamarans; a toy shop; a wax museum; and many other delightful places. With a network of over 10,000 venues and tens of thousands of extraordinary emerging artists, Sofar creates live performances in spaces that reflect the soul of neighborhoods and cities. Past partners include 20th Century Fox, Anheuser-Busch, Arc'teryx, Delta, Focus Features, Ford, Lexus, Lyft, Pernod Ricard, Sierra Nevada, Showtime, Sony, Visa, and many others.
Marketing Team
Marketing Roles Posted (Last 30 Days)
3
Funding
Total Funding
$76.1M
Last Raise
$38M
Series B, 5 years ago
Funding History
- Jan 2021Series B • $38M
- Feb 2020Series A
- May 2019Series C • $25M