Own and drive end-to-end public sector field marketing programs that connect ABM, events, and partner campaigns to pipeline, with close collaboration to sales, executives, and partners.

Lead integrated public sector marketing plans and events
Coordinate executive engagement and multi-partner campaigns
Manage budgets, forecasting, and ROI across programs

Job Description

Responsibilities

Develop and execute integrated public sector regional marketing plans aligned to territory pipeline and revenue goals, including events, ABM programs, executive briefings, government-focused roundtables, roadshows, user groups, third-party sponsorships, and digital campaigns.
Align closely with public sector sales leaders and account teams to prioritize named accounts, agencies, and verticals; build targeted marketing plans that support capture strategies and long sales cycles.
Partner with Partner Marketing and channel ecosystem stakeholders (VARs, SIs, MSSPs, distributors) to deliver joint campaigns, co-funded programs, and field engagement initiatives.
Engage strategic public sector partners (e.g., integrators and contract holders) to execute co-branded campaigns and solution-based messaging tailored to government use cases.
Plan and execute high-impact government events (e.g., Fed-focused events, state/local conferences, education forums), ensuring compliance with public sector regulations and procurement sensitivities.
Leverage ABM strategies and intent data to target key agencies, departments, and accounts, orchestrating personalized, multi-touch campaigns across channels.
Drive executive engagement programs (briefings, VIP events, advisory boards) to build relationships with senior government stakeholders.
Manage budgets and reporting, including planning, forecasting, vendor negotiation, and ROI tracking.
Event Ownership (Pre, During, Post)
Pre-Event (Planning & Strategy)

Requirements

Bachelor’s degree in Marketing, Business, Communications, or related field (MBA preferred)
5+ years of B2B field marketing experience in cybersecurity, enterprise technology, or SaaS
Experience supporting public sector (Federal and SLED) go-to-market strategies is a must
Proven track record driving pipeline through integrated field marketing programs
Strong understanding of complex sales cycles and account-based marketing (ABM)
Experience working in channel-driven environments with partners
Proficiency in marketing automation and CRM tools (e.g., Marketo, Salesforce)
Excellent stakeholder management and communication skills
Willingness to travel (25–30%)
Must be eligible to work in the US without sponsorship from an employer now or in the future.

Benefits

US-based employees gain access to healthcare benefits, a 401(k) plan and company match, short-term and long-term disability coverage, basic life insurance, stock awards and an employee stock purchasing plan.

Marketing Team

Marketing Roles Posted (Last 30 Days)

Responsibilities

Develop and execute integrated public sector regional marketing plans aligned to territory pipeline and revenue goals, including events, ABM programs, executive briefings, government-focused roundtables, roadshows, user groups, third-party sponsorships, and digital campaigns.
Align closely with public sector sales leaders and account teams to prioritize named accounts, agencies, and verticals; build targeted marketing plans that support capture strategies and long sales cycles.
Partner with Partner Marketing and channel ecosystem stakeholders (VARs, SIs, MSSPs, distributors) to deliver joint campaigns, co-funded programs, and field engagement initiatives.
Engage strategic public sector partners (e.g., integrators and contract holders) to execute co-branded campaigns and solution-based messaging tailored to government use cases.
Plan and execute high-impact government events (e.g., Fed-focused events, state/local conferences, education forums), ensuring compliance with public sector regulations and procurement sensitivities.
Leverage ABM strategies and intent data to target key agencies, departments, and accounts, orchestrating personalized, multi-touch campaigns across channels.
Drive executive engagement programs (briefings, VIP events, advisory boards) to build relationships with senior government stakeholders.
Manage budgets and reporting, including planning, forecasting, vendor negotiation, and ROI tracking.
Event Ownership (Pre, During, Post)
Pre-Event (Planning & Strategy)

Requirements

Bachelor’s degree in Marketing, Business, Communications, or related field (MBA preferred)
5+ years of B2B field marketing experience in cybersecurity, enterprise technology, or SaaS
Experience supporting public sector (Federal and SLED) go-to-market strategies is a must
Proven track record driving pipeline through integrated field marketing programs
Strong understanding of complex sales cycles and account-based marketing (ABM)
Experience working in channel-driven environments with partners
Proficiency in marketing automation and CRM tools (e.g., Marketo, Salesforce)
Excellent stakeholder management and communication skills
Willingness to travel (25–30%)
Must be eligible to work in the US without sponsorship from an employer now or in the future.

Benefits

US-based employees gain access to healthcare benefits, a 401(k) plan and company match, short-term and long-term disability coverage, basic life insurance, stock awards and an employee stock purchasing plan.