1 day ago
Omnichannel Marketing Specialist III
H.B. Fuller
Minnesota, USA (Remote)Full time$80K/yr – $110K/yr
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Omnichannel Marketing Specialist III
Minnesota, USA (Remote)
$80K/yr – $110K/yrMid LevelFull time
Posted 1 day ago
Job Summary
Owns North America Distribution marketing initiatives and leads cross‑functional campaigns to grow share, with emphasis on digital content, product launches, and customer insights.
- Owns marketing programs and assets across distributor and customer platforms.
- Leads analysis of market trends, campaign results, and competitive intelligence.
- Coordinates cross-functional projects and events.
Job Description
Responsibilities
- Execute marketing strategies supporting North America Distribution growth priorities.
- Manage digital content across distributor, customer, and product platforms.
- Analyze customer insights, market trends, competitive intelligence, and campaign performance.
- Execute digital campaigns across SEO/SEM, social media, webinars, advertising, and lead generation.
- Develop presentations, videos, newsletters, social content, and sales enablement materials.
- Support product launches, portfolio transitions, commercialization, and value propositions.
- Coordinate cross-functional marketing projects, customer meetings, and industry events.
- Maintain product, market, and segmentation information within business systems.
Requirements
- Bachelor’s degree with 3+ years of related marketing, communications, or commercial experience, or associate degree with 5+ years of related experience.
- Professional fluency in written and spoken English.
- Proficiency with Microsoft Excel, PowerPoint, and Word.
- Experience managing cross-functional projects and competing priorities.
- Ability to travel up to 10% and work in manufacturing plant or laboratory environments as needed.
Preferred
- Experience with market research, customer insights, or competitive analysis.
- Experience executing digital marketing and lead-generation campaigns.
- Experience creating marketing content using tools such as Canva.
- Proficiency with business platforms such as BI and SAP.
H.B. Fuller
4.0 Glassdoor
H.B. Fuller is a leading global adhesives provider focusing on perfecting adhesives, sealants and other specialty chemical products to improve products and lives. Your day probably begins and ends with us. Just about everywhere you look – including the windows through which you see and the magazines you read – you’ll find industrial adhesives and sealants produced by H.B. Fuller. Most likely, we made the glue holding together your cereal box, the seals that keep your refrigerator airtight, and the specialty adhesive in your baby’s disposable diaper. While our products are virtually invisible, they play a vital role in ensuring the quality and convenience of modern life. We take pride in working with our customers to add value.At H.B. Fuller, we are committed to connecting what matters, bringing together people, products and processes that answer and solve some of the world's biggest adhesion challenges. Through our reliable, responsive technical service, we create lasting, rewarding connections with customers in the packaging, hygiene, electronic and assembly materials, automotive, paper converting, woodworking, construction, general assembly and consumer goods industries.And, we are committed to building an environment where employees are engaged, challenged and given an opportunity to drive superior results. We firmly believe that our employees drive the success of the company. With long-term, profitable growth as the ultimate goal, we strive to cultivate an environment that offers stimulating and financially rewarding opportunities.
St Paul, Minnesota, USA
5.5K employees (193 in marketing)
78% recommend to a friend
73% CEO approval
Salaries
Posted range
$80K/yr – $110K/yr
Taken straight from the job posting.
Marketing Team
Marketing Team Size
193 (4% of company)
Median Career Experience
4 years
Median Tenure
4.4 years
Marketing Roles Posted (Last 30 Days)
3
Traffic Signals
Monthly Visitors
72.3K
Monthly Google Ads Budget
$661
Traffic Source Mix
Search
28.6%
Direct
23.7%
Referral
5.6%
Social
2.7%
Paid
0.4%
Headcount Trend
Current headcount: ~5.5K
Recent News
Links
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