4 months ago
Marketing Research Senior Analyst
AAA
Costa Mesa, CA (Hybrid)Full time$86K/yr – $115K/yr
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Marketing Research Senior Analyst
Costa Mesa, CA (Hybrid)
$86K/yr – $115K/yrSenior Level4+ years expFull time
Posted 4 months ago
Job Summary
Drive data analytics and storytelling from dashboards to actionable SQL-driven insights across product and marketing teams.
- Plain: Own end-to-end analytics deliverables across product lines and marketing initiatives.
- Must-have: 4+ years in data analytics with strong SQL and Tableau experience.
- Standout: Proficiency with Tableau, Adobe Analytics, Splunk, and Quantum Metrics and the ability to present to executives.
Job Description
Responsibilities
- Perform deep-dive segmentation analysis across disparate data sources to provide measurable, data-driven recommendations for various product lines.
- Design, develop, and maintain high-impact dashboards using Tableau, Adobe Analytics, Splunk, and Quantum Metrics.
- Present complex findings to managers and executives through compelling data storytelling and visualizations.
- Write, optimize, and maintain complex SQL queries to extract data from multiple internal and external sources.
- Optimization & Testing: Provide insights and recommendations for website and mobile app testing, including A/B, multivariate, and personalization strategies.
- Cross-Functional collaboration with marketing, big data, and product teams to implement data-driven solutions.
- Manage multiple projects and deadlines simultaneously with a high level of detail orientation.
Requirements
- Minimum 4 years in data analytics, with at least 2 years focused on the SQL and Tableau stack.
- Relevant experience in digital or database marketing and/or product analytics.
- Strong verbal and written skills with the ability to translate logical thinking into clear insights for high-level stakeholders.
- This is a hybrid position
- BA/BS required in Engineering or Science or equivalent work experience.
Preferred
- Experience with Python, R, and/or Splunk is a plus
- Familiarity with web analytics tools (Adobe Analytics or Google Analytics) is a plus
- Knowledge of statistical modeling and data science.
Benefits
- Health coverage for medical, dental, vision
- 401(K) saving plans with company match AND Pension
- Tuition assistance
- Floating holidays and PTO for community volunteer programs
- Paid parental leave
- Wellness programs
- Employee discounts (membership, insurance, travel, entertainment, services and more!)
AAA
Proud to serve our 64+ million members, help travelers see the world and drive real change to improve road safety. Disclaimer: http://bit.ly/1xDRY2k
Salaries
Posted range
$86K/yr – $115K/yr
Taken straight from the job posting.
Marketing Team
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212 (1% of company)
Marketing Roles Posted (Last 30 Days)
3
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Traffic Source Mix
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Social
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Paid
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Headcount Trend
Current headcount: ~15.9K