New Beginnings Global

TikTok Go Local Service Content Creator Manager

Glendale, CA (On-site)

Salary Not AvailableMid LevelFull time

Posted 5 days ago

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Job Summary

Own relationships with a portfolio of TikTok creators focused on local service and travel content, coach on storytelling and posting cadence, and design campaigns that drive engagement and GMV while building scalable training and POI opportunities.

Own creator relationships and coaching
Lead creator campaigns and performance measurement
Build POI database and identify opportunities

Job Description

Responsibilities

Own relationships with a portfolio of TikTok creators focused on local service and travel content
Provide hands-on, 1-on-1 coaching on storytelling, content quality, and posting cadence
Design and run creator campaigns that incentivize participation, align with content guidelines, and deliver measurable engagement and GMV outcomes
Research high-performing local and travel content across platforms; identify the patterns, hooks, and formats that drive views and conversions
Develop tier-specific training programs and SOPs to improve content performance, support creator growth, and drive advancement through the creator tier system
Identify and evaluate high-potential POI (restaurants, hotels, attractions, experiences) based on visual appeal, audience interest, and conversion potential
Build and maintain a structured POI database to fuel ongoing creator content opportunities

Requirements

Experience in creator management, influencer marketing, TikTok Shop affiliate programs, or social media operations
Strong instinct for what makes local discovery content perform — you watch this content, you understand it
Excellent communication and relationship-building skills
Proven ability to juggle multiple creators and projects without dropping the ball
Able to thrive in a fast-paced, high-growth environment and adapt quickly as priorities shift

Preferred

Familiarity with TikTok's creator ecosystem, tools, or monetization features
Background in travel, hospitality, or food & beverage content
Experience with GMV-driven creator programs or affiliate commerce

New Beginnings Global

Nurturing a new generation of TikTok LIVE talent

Founded in 1970

125 employees (52 in marketing)

nbcn.live

Traffic Signals

Monthly Visitors

3.6K

Traffic Source Mix

31.3%

Direct

46%

Referral

5.3%

Social

16%

Paid

1.3%

Headcount Trend

Current headcount: ~125

Marketing Team

Marketing Team Size

43 (34% of company)

Median Tenure

1.7 years

Marketing Roles Posted (Last 30 Days)

Responsibilities

Own relationships with a portfolio of TikTok creators focused on local service and travel content
Provide hands-on, 1-on-1 coaching on storytelling, content quality, and posting cadence
Design and run creator campaigns that incentivize participation, align with content guidelines, and deliver measurable engagement and GMV outcomes
Research high-performing local and travel content across platforms; identify the patterns, hooks, and formats that drive views and conversions
Develop tier-specific training programs and SOPs to improve content performance, support creator growth, and drive advancement through the creator tier system
Identify and evaluate high-potential POI (restaurants, hotels, attractions, experiences) based on visual appeal, audience interest, and conversion potential
Build and maintain a structured POI database to fuel ongoing creator content opportunities

Requirements

Experience in creator management, influencer marketing, TikTok Shop affiliate programs, or social media operations
Strong instinct for what makes local discovery content perform — you watch this content, you understand it
Excellent communication and relationship-building skills
Proven ability to juggle multiple creators and projects without dropping the ball
Able to thrive in a fast-paced, high-growth environment and adapt quickly as priorities shift

Preferred

Familiarity with TikTok's creator ecosystem, tools, or monetization features
Background in travel, hospitality, or food & beverage content
Experience with GMV-driven creator programs or affiliate commerce