2 months ago
Marketing and Communications Coordinator
Rider University
Lawrenceville, NJ (On-site)Full time
Marketing jobs
2 marketing jobs
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Marketing and Communications Coordinator
Lawrenceville, NJ (On-site)
Salary Not AvailableEntry Level3+ years expFull time
Posted 2 months ago
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Job Summary
Coordinate university marketing and communications efforts by crafting compelling stories across students, faculty, alumni and the Rider community, while stewarding a consistent brand voice and social presence to raise visibility and engagement.
- Content Narrative: Identify and craft stories about campus life and people for multiple audiences and channels.
- Brand & Channels: Collaborate across departments to ensure a cohesive voice and execute audience-focused advertising, email, and newsletter content.
- Social & Measurement: Plan, publish, engage, and analyze Rider’s social media to grow visibility and brand awareness.
Job Description
Coordinate university marketing and communications efforts by crafting compelling stories across students, faculty, alumni and the Rider community, while stewarding a consistent brand voice and social presence to raise visibility and engagement.
- Content Narrative: Identify and craft stories about campus life and people for multiple audiences and channels.
- Brand & Channels: Collaborate across departments to ensure a cohesive voice and execute audience-focused advertising, email, and newsletter content.
- Social & Measurement: Plan, publish, engage, and analyze Rider’s social media to grow visibility and brand awareness.
Rider University
Rider University is a comprehensive, private university centrally located between Philadelphia and New York City. Students are drawn to its programs in business, education, liberal arts, sciences, music, and fine and performing arts. The University's Engaged Learning Program is the unifying thread that runs throughout a Rider education, providing a deeply personal and destiny-shaping experience for every student. Through internships, study abroad, community service, research with faculty, participation in the arts and more, Rider students forge their own pathways and embark on exciting futures with the support of meaningful connections made at the university.
Traffic Signals
Monthly Visitors
1.3M
Traffic Source Mix
Search
15.8%
Direct
48.7%
Referral
31%
Social
3.8%
Paid
0.5%
Headcount Trend
Current headcount: ~1.9K
Marketing Team
Marketing Team Size
94 (5% of company)
Funding
Last Raise
Private Equity, 18 years ago
Funding History
- Sep 2008Private Equity