Own end-to-end client optimization and SEO-driven growth for B2C brands, coordinating with designers, developers, and PPC specialists to improve conversions and ROI.

Growth Strategy & Cross-Channel Optimization: Build tailored online marketing plans and push clients to take the right steps to maximize digital presence.
SEO/SEM Guidance & Audits: Conduct audits and guide SEO/SEM to boost visibility and conversions.
Partnerships, Content Alignment & ROI: Build partnerships for link-building and optimize content with keyword research to expand reach.

Job Description

Responsibilities

Develop & Execute Tailored Strategies: Collaborate with clients to design and implement comprehensive online marketing plans that align with their business goals, ensuring long-term success and growth. Push clients to take the right steps to maximize their digital presence.
SEO/SEM Audits & Guidance: Conduct in-depth monthly and annual audits of client websites to identify areas of improvement. Provide ongoing guidance on search engine optimization (SEO) and search engine marketing (SEM) strategies to enhance their online visibility and conversion rates.
Build and Nurture Partnerships: Create and cultivate valuable relationships with key online entities and businesses that can help clients grow. These strategic partnerships are vital for creating opportunities for link building, cross-promotion, and increasing brand awareness.
Keyword Research & Content Optimization: Conduct thorough keyword analysis to identify opportunities for content optimization. Ensure that clients’ copy and keywords follow best practices to rank higher in search engines, drive relevant traffic, and engage their target audience effectively.
Performance Analysis & Conversion Optimization: Regularly assess key performance indicators (KPIs) and analytics data. Based on insights, implement strategies to improve client website conversions, driving higher ROI and measurable results.
White-Hat SEO Best Practices: Ensure all digital marketing efforts adhere to the latest Google webmaster guidelines. You will focus on delivering long-term, ethical results that maintain a client’s positive online reputation.
Collaborative Approach: Work closely with our team of designers, developers, copywriters, and PPC specialists to optimize client website performance, user experience (UX), and conversion pathways.

Requirements

Bachelor’s Degree in Marketing, Business, or a related field.
2-+ Years of Professional SEO Experience with hands-on knowledge of digital marketing strategies.
Client-Facing Experience: Experience in managing B2C clients, particularly in a consultative or account management capacity.
Project Management Skills: Proven ability to handle multiple accounts and projects simultaneously while ensuring timely and efficient execution.
Experience in Company Branding and Messaging to help clients build a cohesive and effective online presence.
Website Architecture Knowledge: Understanding of website structure and its impact on digital marketing best practices.
PPC Experience: Some experience managing and optimizing pay-per-click (PPC) campaigns.
Fundamental Knowledge of HTML & CSS: Basic understanding of HTML and CSS to effectively collaborate with web developers.
Google Analytics & Reporting: Proficiency in using Google Analytics to develop performance reports and provide actionable insights.
Excellent Communication Skills: Strong written and verbal communication skills for client interactions, presentations, and reporting.

Preferred

Strong analytical and problem-solving abilities.
Highly organized, with a keen eye for detail and accuracy.
Excellent oral, written, and interpersonal communication skills.
Demonstrated ownership and follow-through on tasks.
Customer service-focused with a solution-oriented approach.
Professional demeanor and composure.

Benefits

Innovative Environment: Be part of a forward-thinking company that values creativity and encourages the exploration of new ideas.
Professional Growth: Access opportunities for continuous learning and career advancement within a supportive and dynamic team.
Comprehensive Benefits: Enjoy a competitive salary, performance-based bonuses, flexible work arrangements, and a robust benefits package.
Collaborative Culture: Work in a team-oriented environment where collaboration and mutual respect drive our success.

Predictive Sales AI a Spectrum Communications & Consulting LLC Brand

With proven success across many industries over 30 years, we have accumulated the blueprint to scaling your home services business. Growth requires leads and our machine learning technology gives you the ability to be in control of your lead generation

Founded in 1992

Boca Raton, Florida, USA

72 employees (25 in marketing)

www.predictivesalesai.com

Traffic Signals

Monthly Visitors

16.9K

Traffic Source Mix

20.4%

Direct

59.1%

Referral

12.2%

Social

7.6%

Paid

0.6%

Headcount Trend

Current headcount: ~72

Marketing Team

Marketing Team Size

23 (32% of company)

Recent News

SugarCRM Integrates Predictive AI Into Futuristic Sales Strategy

Oct 17, 2023

Responsibilities

Develop & Execute Tailored Strategies: Collaborate with clients to design and implement comprehensive online marketing plans that align with their business goals, ensuring long-term success and growth. Push clients to take the right steps to maximize their digital presence.
SEO/SEM Audits & Guidance: Conduct in-depth monthly and annual audits of client websites to identify areas of improvement. Provide ongoing guidance on search engine optimization (SEO) and search engine marketing (SEM) strategies to enhance their online visibility and conversion rates.
Build and Nurture Partnerships: Create and cultivate valuable relationships with key online entities and businesses that can help clients grow. These strategic partnerships are vital for creating opportunities for link building, cross-promotion, and increasing brand awareness.
Keyword Research & Content Optimization: Conduct thorough keyword analysis to identify opportunities for content optimization. Ensure that clients’ copy and keywords follow best practices to rank higher in search engines, drive relevant traffic, and engage their target audience effectively.
Performance Analysis & Conversion Optimization: Regularly assess key performance indicators (KPIs) and analytics data. Based on insights, implement strategies to improve client website conversions, driving higher ROI and measurable results.
White-Hat SEO Best Practices: Ensure all digital marketing efforts adhere to the latest Google webmaster guidelines. You will focus on delivering long-term, ethical results that maintain a client’s positive online reputation.
Collaborative Approach: Work closely with our team of designers, developers, copywriters, and PPC specialists to optimize client website performance, user experience (UX), and conversion pathways.

Requirements

Bachelor’s Degree in Marketing, Business, or a related field.
2-+ Years of Professional SEO Experience with hands-on knowledge of digital marketing strategies.
Client-Facing Experience: Experience in managing B2C clients, particularly in a consultative or account management capacity.
Project Management Skills: Proven ability to handle multiple accounts and projects simultaneously while ensuring timely and efficient execution.
Experience in Company Branding and Messaging to help clients build a cohesive and effective online presence.
Website Architecture Knowledge: Understanding of website structure and its impact on digital marketing best practices.
PPC Experience: Some experience managing and optimizing pay-per-click (PPC) campaigns.
Fundamental Knowledge of HTML & CSS: Basic understanding of HTML and CSS to effectively collaborate with web developers.
Google Analytics & Reporting: Proficiency in using Google Analytics to develop performance reports and provide actionable insights.
Excellent Communication Skills: Strong written and verbal communication skills for client interactions, presentations, and reporting.

Preferred

Strong analytical and problem-solving abilities.
Highly organized, with a keen eye for detail and accuracy.
Excellent oral, written, and interpersonal communication skills.
Demonstrated ownership and follow-through on tasks.
Customer service-focused with a solution-oriented approach.
Professional demeanor and composure.

Benefits

Innovative Environment: Be part of a forward-thinking company that values creativity and encourages the exploration of new ideas.
Professional Growth: Access opportunities for continuous learning and career advancement within a supportive and dynamic team.
Comprehensive Benefits: Enjoy a competitive salary, performance-based bonuses, flexible work arrangements, and a robust benefits package.
Collaborative Culture: Work in a team-oriented environment where collaboration and mutual respect drive our success.