2 months ago
Director of Marketing
Undisclosed
USA (On-site)Full time
All marketing roles in the US
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All marketing roles in the US
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Director of Marketing
USA (On-site)
Salary Not AvailableSenior Level8+ years expFull time
Posted 2 months ago
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Job Summary
Direct the integrated marketing strategy and multi-channel programs to drive awareness, pipeline, and revenue growth.
- 8–12 years of marketing experience with 3+ years in leadership.
- Must-have: Track record delivering measurable growth outcomes.
- Standout: Hands-on leader who runs multi-channel programs and builds high-performing teams.
Job Description
Responsibilities
- Define integrated marketing strategy aligned to company and revenue goals.
- Own campaign roadmap, quarterly plans, budgets, and channel mix.
- Ensure strong positioning and messaging across touchpoints.
- Drive lead generation and pipeline via paid, lifecycle, content, events, and partners.
- Optimize paid search/social, email automation, SEO, conversion funnels, and retargeting.
- Partner with Sales to align on ICP, targets, lead management, and attribution.
- Oversee content strategy (blogs, case studies, landing pages, webinars, enablement).
- Strengthen brand consistency across web, social, PR, and creative assets.
- Own reporting and performance metrics (MQL→SQL, CAC, CPL, ROAS, LTV).
- Run experimentation across messaging, creatives, landing pages, and nurture flows.
Requirements
- 8–12 years of marketing experience with 3+ years in leadership roles
- Strong track record delivering measurable growth outcomes
- Experience operating in fast-paced, growth-oriented environments
- Marketing automation (HubSpot/Marketo/Pardot), analytics (GA/Looker/Tableau)
- Paid media platforms (Google Ads, LinkedIn, Meta) and CMS tools (Webflow/WordPress)
- Strong understanding of lifecycle marketing, SEO, and funnel optimization
- Owner mindset with strong execution discipline
- Data-driven and comfortable with targets and accountability
- Strong cross-functional collaborator
Preferred
- B2B SaaS, AI, fintech, or product-led growth experience
- Experience with sales enablement and GTM launches
Undisclosed
Financial Services
Founded in 2016
USA
9.2K employees (370 in marketing)
Headcount Trend
Current headcount: ~9.2K
Marketing Team
Marketing Team Size
237 (3% of company)
Median Career Experience
13 years
Median Tenure
5.3 years
Marketing Roles Posted (Last 30 Days)
1
People
Marketing Leadership
Heidi Boemerman Lennon
VP Of Marketing and Operations
At the company for 5 years
Todd Bettencourt
Vice President Marketing Advertising
At the company for 5 years 4 months
Aveek ..
Vice President - Marketing & Strategic Growth
At the company for 8 years
George Yeh
Director, Marketing
At the company for 9 months