4 months ago
Senior Paid Search Strategist (B2B)
Disruptive Advertising
Pleasant Grove, UT (Remote)Full time$90K/yr – $110K/yr
All marketing roles in the US
Get alerts for this search
All marketing roles in the US
Get alerts for this search
Senior Paid Search Strategist (B2B)
Pleasant Grove, UT (Remote)
$90K/yr – $110K/yrSenior Level3+ years expFull time
Posted 4 months ago
Top 1% of applicants do these two things.
The other 99% submit and hope. You're about to do something different.
Job Summary
Drive paid search leadership in a B2B agency role by building and optimizing Google Ads and Microsoft Ads campaigns to hit client growth goals.
- Own end-to-end PPC campaigns across Google Ads and Microsoft Ads for an assigned client book.
- Must-have: 3+ years in PPC lead-gen at an agency with $100k+ monthly spend.
- Standout: Frequent client-facing QBRs, strategy recommendations, and growth opportunities identified.
Job Description
Responsibilities
- Partner with clients to consult on overall paid search digital marketing strategies that create a win-win relationship
- Build and execute pay-per-click advertising campaigns inside of Google Ads & Microsoft PPC ads
- Define, monitor, and analyze trends in clients’ KPIs
- Develop paid search strategy based on client-specific goals
- Actively test and analyze targeting criteria (keywords & audiences), ad creatives, landing pages, and bid strategies to drive results in line with clients’ goals
- Communicate performance results and strategy recommendations to clients & secure buy-in from decision-makers
- Identify, maximize and present new opportunities for client growth
- Create quarterly business reviews and other client-facing presentations that outline performance, insights from testing, and key strategic opportunities
- Manage Google Merchant Center, including feed optimization, troubleshooting, and ensuring product ads are accurate and optimized as needed
Requirements
- 3+ years of experience managing PPC lead gen accounts simultaneously, in a digital marketing agency
- Proven experience managing $100k+ per month in ad spend across Google Ads and Microsoft Ads, with proven ability to leverage new customer acquisition strategies
- 2+ years experience developing and executing revenue-focused PPC strategies that drive measurable growth
- Experience using project management tools (Asana preferred)
- Strong written and verbal communication skills with the ability to clearly present strategy and create client buy-in
Benefits
- Flexible PTO Policy
- Medical, Vision, and Dental Insurance
- 401k with generous match
- Vacation bonus ($500/after 1st year, an additional $250 every year after)
- Tuition-free enrollment into Disruptive University
- And more
Disruptive Advertising
4.0 Glassdoor
Most marketing leaders struggle to find a proactive, strategic agency partner with the expertise, services, & vision to drive long term results online.Some digital marketing agency "norms" you'll never see us adopting:Using siloed strategies and teamsStarting with strong results but fizzling out over timeFocusing on acquiring new clients at the expense of existing clientsStruggling to retain and develop top talent marketersStruggling to remain on the cutting edge of marketing advancementsDrowning in continual algorithm and platform updatesLacking the visibility to execute effective strategiesWe're not normal. We're disrupting our industry by not accepting the "norms" The Disruptive Difference:Top Talent - We hire, develop, & retain top marketing talent so they can bring game-changing magic to our client’s accounts to help them reach their goals, make a positive impact on the world, and claim the leading edge in their industries!Limited Client Count - We’re long-term growth partners with our clients; we limit our client count to ensure we only work with great companies.No Silos - Our teams share learnings & collaborate to create multi-platform cohesive strategies. We drive results through meaningful marketing that aligns our tactics with your business goals.We partner with you to understand the WHY behind your business, the GOALS you aspire to and the IMPACT this will have on your customers and business; we translate this into a unique full-funnel performance marketing strategy to get us there together.Other stuff that should give you confidence that our actions speak louder than our words:Over 1,000 positive reviews to date as a companyWe manage hundreds of millions of dollars in digital advertising budgets annuallyOver 50 local and national awards highlighting our industry dominance ;)Over 120 employees that keep anonymously voting us a top place to workPremier Agency Partnerships with all the platforms that matter most to your business
Founded in 2012
Pleasant Grove, Utah, USA
124 employees (76 in marketing)
79% recommend to a friend
59% CEO approval
Traffic Signals
Monthly Visitors
44.3K
Monthly Google Ads Budget
$103.6K
Traffic Source Mix
Search
41.9%
Direct
42.9%
Referral
9.5%
Social
4.5%
Paid
1%
Headcount Trend
Current headcount: ~123
Marketing Team
Marketing Team Size
68 (55% of company)
Median Career Experience
9 years
Median Tenure
5.3 years
