3 months ago
INBOUND MARKETING COORDINATOR
Tytanium Ideas, Inc.
Rocklin, CA (On-site)Full time
Marketing jobs
2 marketing jobs
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INBOUND MARKETING COORDINATOR
Rocklin, CA (On-site)
Salary Not AvailableMid LevelFull time
Posted 3 months ago
Top 1% of applicants do these two things.
The other 99% submit and hope. You're about to do something different.
Job Summary
Drive inbound marketing by owning content and lead-gen programs to attract, convert, and nurture leads into customers.
- Own the content calendar across blogs, white papers, webinars, and more.
- Optimize HubSpot-based automation and nurture to convert visitors to leads.
- Collaborate with sales on closed-loop analytics to prove inbound impact.
Job Description
Responsibilities
- Build and manage a rich content/editorial calendar that attracts a qualified audience to our owned properties (including blog posts, white-papers, ebooks, reports, webinars, infographics, etc.).
- Grow new leads, including marketing-qualified leads, by converting site traffic through calls-to-action, landing pages, and lead generation content (including offers).
- Optimize our marketing automation and lead-nurturing processes through email, content, and social channels.
- Establish closed-loop analytics with sales to understand how our inbound marketing activity turns into customers, and continually refine our process to convert customers.
- Effectively and clearly communicate with the client relating to the marketing efforts’ results.
Requirements
- BA/BS degree or equivalent work experience.
- Some Past Experience In Marketing Is Preferred.
- Excellent communicator and creative thinker, with an ability to use data to inform all decisions.
- Proficiency in HubSpot’s marketing automation and blogging software features in order to generate traffic, convert visitors into leads, and then nurture them (using dynamic workflows) into converted customers. Training opportunities are available for you to refine these skills.
Preferred
- HTML/CSS, Adobe Creative Suite.
Tytanium Ideas, Inc.
We are a collection of deep thinking, process driven, energetic, fired up, fun (and funny), smart creatives that are all here to grow your business.Your success is our success. So if you’re looking for a competitive digital marketing agency, we’re your team! Let’s talk about your marketing strategy. We offer: Digital ads that will generate you real ROI. Digital marketing perfectly tailored to your business’s goals.High-end, custom websites that will generate leads.
Headcount Trend
Current headcount: ~20
Marketing Team
Marketing Team Size
3 (15% of company)