11 days ago
Marketer
Lakeview Post Acute
Florissant, MO (Unknown)Full time
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Marketer
Florissant, MO (Unknown)
Salary Not AvailableMid Level5+ years expFull time
Posted 11 days ago
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Job Summary
You will own and drive the facility's public relations and marketing program, stakeholder communications, and community engagement, focusing on census growth and information governance.
- Develop and execute marketing and PR strategies aligned to facility goals
- Maintain policy-compliant information release and streamline internal communications
Job Description
Responsibilities
- Maintain a current listing of all resident care employee phone numbers.
- Plan, develop, organize, implement, evaluate, and direct the facility’s public relations and marketing programs to maintain and increase census and provide the community with accurate information about the facility, its programs, and services.
- Develop and maintain written policies and procedures that govern the release of information concerning residents, employees, and the facility in accordance with current privacy rules and regulations.
- Assist department directors in developing and using marketing and public relations policies and procedures; establish rapport between departments to ensure all staff understand their role in these programs.
- Review marketing and public relations policies annually and recommend updates as necessary.
- Assist in the development, implementation, and tracking of customer satisfaction surveys.
- Interpret and communicate facility policies regarding information release to employees, residents, family members, visitors, and government agencies.
- Ensure all public materials (manuals, brochures, information packets, etc.) are accurate and up to date.
- Organize and maintain internal communications using bulletin boards, newsletters, committee meetings, and announcements.
- Schedule and participate in departmental meetings related to marketing and public relations activities.
Requirements
- Bachelor’s Degree from an accredited college or university, or equivalent. Five years of experience in marketing/public relations in a healthcare setting may be accepted in lieu of a degree.
- Proficiency in Microsoft Office Suite required.
Lakeview Post Acute
Lakeview Post Acute is a short-term rehabilitation and skilled nursing facility in Florissant, MO. We are dedicated to providing personalized rehabilitation and nursing services to all who enter our doors. Our healthcare professionals strive to help our residents reach their maximum potential in a caring and supportive environment.
Traffic Signals
Monthly Visitors
624
Traffic Source Mix
Search
42.6%
Direct
34.1%
Referral
10.6%
Social
10%
Paid
1.8%
Headcount Trend
Current headcount: ~18
Marketing Team
Marketing Roles Posted (Last 30 Days)
2