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10 marketing jobs

2 days ago

Manager, Content Strategy, Health & Fitness

The Hearst Corporation

New York City, NY (Hybrid)Full time$73K/yr – $85K/yr
5 days ago

Temporary Assistant Social Media Editor

The Hearst Corporation

New York City, NY (On-site)Part time
3 weeks ago

SEO Strategist

The Hearst Corporation

Buffalo, NY (Unknown)Full time
5 weeks ago

Director, Media Strategy

The Hearst Corporation

New York City, NY (Hybrid)Full time$133K/yr – $161K/yr
6 weeks ago

Marketing Performance Manager

The Hearst Corporation

San Francisco, CA (Hybrid)Part time$40K/yr – $65K/yr
7 weeks ago

Account Manager

The Hearst Corporation

New York City, NY (Hybrid)Full time$76K/yr – $85K/yr
2 months ago

Associate Manager, Growth Marketing

The Hearst Corporation

New York City, NY (Hybrid)Full time
3 months ago

Director, Video Platform Strategy

The Hearst Corporation

New York City, NY (Hybrid)Full time$147K/yr – $168K/yr
4 months ago

Station Specialist

The Hearst Corporation

Charlotte, NC (Unknown)Full time
6 months ago

Paid Social Strategist

The Hearst Corporation

Dallas, TX (Unknown)Full time

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10 jobs

Manager, Content Strategy, Health & Fitness

The Hearst Corporation

New York City, NY (Hybrid)

$73K/yr - $85K/yrIn-houseFull-timeMid level4+ years exp.
2 days ago

Temporary Assistant Social Media Editor

The Hearst Corporation

New York City, NY (On-site)

In-housePart-timeIntern/new grad1+ years exp.
5 days ago

SEO Strategist

The Hearst Corporation

Buffalo, NY (Unknown)

In-houseFull-timeMid level
3 weeks ago

Director, Media Strategy

The Hearst Corporation

New York City, NY (Hybrid)

$133K/yr - $161K/yrIn-houseFull-timeDirector/executive8+ years exp.
5 weeks ago

Marketing Performance Manager

The Hearst Corporation

San Francisco, CA (Hybrid)

$40K/yr - $65K/yrIn-housePart-timeMid level7+ years exp.
6 weeks ago

Account Manager

The Hearst Corporation

New York City, NY (Hybrid)

$76K/yr - $85K/yrIn-houseFull-timeMid level2+ years exp.
7 weeks ago

Associate Manager, Growth Marketing

The Hearst Corporation

New York City, NY (Hybrid)

In-houseFull-timeMid level1+ years exp.
2 months ago

Director, Video Platform Strategy

The Hearst Corporation

New York City, NY (Hybrid)

$147K/yr - $168K/yrIn-houseFull-timeDirector/executive7+ years exp.
3 months ago

Station Specialist

The Hearst Corporation

Charlotte, NC (Unknown)

In-houseFull-timeEntry level
4 months ago

Paid Social Strategist

The Hearst Corporation

Dallas, TX (Unknown)

In-houseFull-timeMid level2+ years exp.
6 months ago
The Hearst Corporation

Manager, Content Strategy, Health & Fitness

New York City, NY (Hybrid)

$73K/yr – $85K/yrMid Level4+ years expFull time

Posted 2 days ago

  • Job
  • Salaries
  • People

Job Summary

Own and guide the development and execution of health and fitness branded content campaigns, coordinating strategy, editorial direction, and cross-functional delivery from ideation to final deliverables.

  • Lead creative strategy and concept development for health-focused campaigns.
  • Coordinate with marketing, sales, editors, and cross-functional partners.
  • Manage freelancers and ensure editorial quality and alignment with client objectives.

Job Description

Responsibilities

  • Lead content strategy for health and fitness-focused RFPs, developing compelling concepts and recommendations that align client objectives with audience insights, platforms, formats, and distribution strategies.
  • Partner closely with the HearstMade Health & Fitness Director, marketing, sales, account management, editors, and other cross-functional teams to bring integrated branded content campaigns to life.
  • Serve as the strategic and editorial lead for health and fitness content from ideation through execution, managing multiple projects and timelines simultaneously.
  • Assign, brief, and manage freelance writers and creators, providing thoughtful editing, feedback, and guidance throughout the creative process.
  • Write, edit, package, and publish high-quality branded health and wellness content—including explainers, product roundups, athlete and patient profiles, and other editorial formats—that meets Hearst's editorial standards and client objectives.
  • Support campaign execution by ensuring consistency across writing, editing, packaging, review cycles, and final deliverables.
  • Navigate stakeholder feedback while balancing editorial integrity, audience engagement, and client expectations to successfully deliver complex branded content initiatives.

Requirements

  • 4+ years of experience in editorial, content strategy, branded content, digital publishing, or a related field, with a strong background in health, wellness, and/or fitness content.
  • Demonstrated ability to develop creative, insight-driven content strategies that translate business objectives into compelling storytelling.
  • Exceptional writing, editing, and content packaging skills with a strong editorial instinct and attention to detail.
  • Deep understanding of digital content formats and social platforms, with strong knowledge of Instagram, TikTok, and evolving audience behaviors.
  • Experience managing freelance writers and creators, including briefing, editing, and overseeing revisions.
  • Strong communication and presentation skills with the ability to clearly articulate strategic recommendations and build alignment across cross-functional teams.
  • Self-motivated, collaborative, adaptable, and able to thrive in a fast-paced environment while managing multiple priorities.
  • This is a hybrid role based in New York City, requiring 4 days per week in the office.

Preferred

  • Experience supporting branded content campaigns, RFP responses, client-facing initiatives, or custom content programs is preferred.
  • Familiarity with publishing CMS platforms, SEO and AEO best practices, ecommerce content, and production workflows is a plus.

Benefits

  • Work with the Best: Collaborate with top-tier professionals across media, advertising, tech, fashion, lifestyle, and publishing, shaping the future of these dynamic industries.
  • Grow Your Skills: Unlock your potential with access to innovative training programs, immersive workshops, and exclusive industry events.
  • Work-Life Harmony: Enjoy the flexibility of hybrid work, empowering you to balance professional success with personal priorities.
  • Foster Connection & Belonging: Join our Employee Resource Groups and help create a welcoming workplace where everyone feels valued and empowered.
  • Wellness First: Prioritize your well-being with a comprehensive benefits package that includes medical, dental, and vision insurance from Day 1.
  • Plan for Your Financial Future: Enjoy competitive financial perks, including a 401(k) plan with a generous company match.

Salaries

Posted range

$73K/yr – $85K/yr

Taken straight from the job posting.

See all The Hearst Corporation salaries

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