2 months ago
Digital Marketing Strategist
Dealer eProcess
Lisle, IL (Hybrid)Full time
Marketing jobs
2 marketing jobs
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Digital Marketing Strategist
Lisle, IL (Hybrid)
Salary Not AvailableMid Level1+ years expFull time
Posted 2 months ago
Top 1% of applicants do these two things.
The other 99% submit and hope. You're about to do something different.
Job Summary
Own and optimize paid campaigns for client accounts, balancing budgets, bids, and creative copy to drive qualified traffic and exceed goals across Google, Bing, and social channels.
- Manage client relationships while delivering campaign performance across search and social channels.
- Own end-to-end campaign optimization: keywords, bidding, budgets, and ad copy to hit client targets.
- Analyze results in Google Analytics and DEP dashboards, then present key insights to clients.
Job Description
Responsibilities
- Manage and maintain client accounts while keeping a positive customer relationship
- Help manage clients Google, Bing, Facebook, and TikTok campaigns
- Optimize keyword lists to create a comprehensive campaign that drives qualified visitors to client sites
- Implement successful bidding strategies and budget management
- Analyze and assess the performance of campaigns to ensure client goals are exceeded
- Present and speak to data within marketing channels, Google Analytics, and DEP dashboards
- 1+ years of working with and managing marketing campaigns
- Experience working with Google Ads, Bing Ads, and Google Analytics
- Proficiency with Microsoft Office Suite, Google Docs, and other basic online applications
- Exceptional customer service and communication skills
- Sufficient in producing well-thought-out ad copy with attention to detail
- Self-motivated & goal-oriented
- Organized and able to handle multiple tasks at once
- Critical thinking skills
- Google Analytics Certification
- Google Search and Display Certifications
- Prior Automotive Industry and/or another Agency Experience
- Bonus Structure
- Medical, Dental, Vision
- 401K with company match
- 10 Paid Holidays
- PTO and Vacation time off
Dealer eProcess
Dealer eProcess (DEP) is an award-winning website & digital marketing agency helping dealerships enhance their customer experience and drive sales. Since 2008, DEP has been at the forefront of innovation by providing dealers with advanced online tools and exceptional 24/7 customer support. With countless industry awards and a 99% customer satisfaction rating, DEP has cemented its position as a recognized leader in the industry.DEP’s latest innovation is Everest, the AI-powered platform built for peak dealership performance. This all-in-one solution combines DEP’s websites, digital marketing, digital retail, and other essential tools into a unified system to increase leads and sales. Everest uses AI to adapt to user interactions and shopping behaviors in real-time, creating personalized shopping experiences and boosting sales without shoppers ever having to log in, create an account, or already exist in the DMS. Everest is poised to revolutionize the automotive industry, and dealers nationwide are already seeing a 67% increase in first-visit conversions within 60 days. DEP also offers a suite of standalone products and services to supercharge your dealership. From a robust inventory management system to industry-leading digital marketing, DEP offers a la carte solutions for every aspect of your dealership. With Dealer eProcess, you have a partner you can rely on. As a Google Premier Partner and Amazon Advertising Partner, we provide our dealer clients with next-level expertise. We are committed to providing excellent service, which is why all our account executives are GA4-certified and receive regular training on the latest developments in automotive. DEP is a founding member of the Automotive Standards Council (ASC) and is committed to furthering the industry’s adoption of better, universal practices. At Dealer eProcess, your growth is our mission and your success, our priority. To learn more about DEP’s comprehensive solutions, visit www.dealereprocess.com.
Traffic Signals
Monthly Visitors
28.6K
Traffic Source Mix
Search
24.3%
Direct
41.7%
Referral
31.7%
Social
1%
Paid
1.2%
Headcount Trend
Current headcount: ~209
Marketing Team
Marketing Team Size
36 (17% of company)
Median Career Experience
9.5 years
Median Tenure
4.8 years
