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4 marketing jobs

GOODAI GLOBAL USA INC. logo
4 days ago

Marketing - Marketing Director

GOODAI GLOBAL USA INC.

Irvine, CA (On-site)Full time$150K/yr – $170K/yr
GOODAI GLOBAL USA INC. logo
2 weeks ago

Marketing - Channel Marketing Coordinator

GOODAI GLOBAL USA INC.

Irvine, CA (On-site)Full time$50K/yr – $60K/yr
GOODAI GLOBAL USA INC. logo
2 weeks ago

Marketing - Channel Marketing Specialist

GOODAI GLOBAL USA INC.

Irvine, CA (On-site)Full time$60K/yr – $70K/yr
GOODAI GLOBAL USA INC. logo
2 weeks ago

Marketing - Brand Marketing Manager

GOODAI GLOBAL USA INC.

Irvine, CA (On-site)Full time$90K/yr – $110K/yr

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All marketing roles in the US

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4 jobs
GOODAI GLOBAL USA INC. logo

Marketing - Marketing Director

GOODAI GLOBAL USA INC.

Irvine, CA (On-site)

$150K/yr - $170K/yrIn-houseFull-timeSenior level8+ years exp.
4 days ago
GOODAI GLOBAL USA INC. logo

Marketing - Channel Marketing Coordinator

GOODAI GLOBAL USA INC.

Irvine, CA (On-site)

$50K/yr - $60K/yrIn-houseFull-timeEntry level1+ years exp.
2 weeks ago
GOODAI GLOBAL USA INC. logo

Marketing - Channel Marketing Specialist

GOODAI GLOBAL USA INC.

Irvine, CA (On-site)

$60K/yr - $70K/yrIn-houseFull-timeMid level1+ years exp.
2 weeks ago
GOODAI GLOBAL USA INC. logo

Marketing - Brand Marketing Manager

GOODAI GLOBAL USA INC.

Irvine, CA (On-site)

$90K/yr - $110K/yrIn-houseFull-timeMid level5+ years exp.
2 weeks ago
GOODAI GLOBAL USA INC. logo
GOODAI GLOBAL USA INC.

Marketing - Marketing Director

Irvine, CA (On-site)

$150K/yr – $170K/yrSenior Level8+ years expFull time

Posted 4 days ago

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Job Summary

Own and lead the brand marketing strategy across multiple beauty brands in the US, including launch strategies, integrated campaigns, and retail activation, while building a high-performance field marketing team and optimizing channel marketing with major US retailers.

  • Own annual marketing plans aligned with brand positioning and growth
  • Manage field activation programs, ROI measurement, and cross-functional partnerships with sales and retail teams

Job Description

Responsibilities

  • Brand Marketing & Strategy
  • Lead overall brand marketing strategy and execution across multiple beauty brands
  • Develop annual marketing plans aligned with brand positioning, sales objectives, and growth priorities
  • Lead new brand and product launch strategies across the US market
  • Develop integrated marketing campaigns across digital, social, influencer, PR, experiential, and offline channels
  • Ensure consistent brand positioning, messaging, and visual identity across all consumer touchpoints
  • Partner with global and brand headquarters to localize marketing strategies for the US market
  • Channel Marketing & Retail Activation
  • Lead channel marketing strategies for major US national retail accounts
  • Develop retailer-specific marketing programs, product launches, and promotional campaigns

Requirements

  • Bachelor’s degree in Marketing, Business, Communications, or related field
  • 8–10+ years of marketing experience, preferably within the beauty industry
  • Strong experience in both Brand Marketing and Channel/Retail Marketing
  • Experience leading and managing Field Marketing teams or retail activation programs
  • Experience working with major US beauty and national retailers (e.g., Ulta Beauty, Sephora, Target, Walmart, Costco, etc.) strongly preferred
  • Experience managing multiple brands and integrated marketing campaigns
  • Strong understanding of the US beauty consumer and retail landscape
  • Proven experience managing marketing budgets and measuring marketing ROI
  • Strong leadership, communication, analytical, and project management skills
  • Experience in Beauty, Skincare, Personal Care, or CPG strongly preferred

Benefits

  • Health, dental, and vision coverage
  • Paid vacation
  • 401(k) contribution matching (if applicable)
  • Performance bonus opportunity
  • Growth opportunity in a high-growth international beauty distribution and brand development company
GOODAI GLOBAL USA INC. logo

GOODAI GLOBAL USA INC.

Asian Beauty Expert Group

Irvine, California, USA
27 employees (6 in marketing)
www.hansungusa.com

Salaries

Posted range

$150K/yr – $170K/yr

Taken straight from the job posting.

See all GOODAI GLOBAL USA INC. salaries

Marketing Team

Marketing Team Size
4 (15% of company)
Marketing Roles Posted (Last 30 Days)
4

Headcount Trend

Current headcount: ~27

Recent News

K-beauty's global run sparks record dealmaking at home
May 5, 2026 • Korea Herald
Goodai Global, Korea’s answer to L’Oréal, acquires K-beauty distributor Hansung USA ahead of IPO
Feb 2, 2026 • KED Global

Links

www.hansungusa.comLinkedInCrunchbase